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An Inside Look: Creating & Using Videos in Your Suicide Prevention Programs

An Inside Look: Creating & Using Videos in Your Suicide Prevention Programs. Welcome. 50% made videos & most used a consultant. Most have future plans to make a video . What You Said. What We Heard. Do’s and don’ts of crafting messages DIY resources and tools

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An Inside Look: Creating & Using Videos in Your Suicide Prevention Programs

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  1. An Inside Look:Creating &Using Videos in Your Suicide Prevention Programs

  2. Welcome

  3. 50% made videos & most used a consultant Most have future plans to make a video What You Said

  4. What We Heard Do’s and don’ts of crafting messages DIY resources and tools Tips for developing, planning, and disseminating

  5. What We’ll Cover

  6. The Creative Process

  7. Crystalizing the Purpose

  8. Think Strategically, Not Tactically • Does this support your goals? • Who are you trying to reach? • Is this the best way to reach them? • Do you have the resources?

  9. To Video or Not To Video

  10. Articulating the Message

  11. Grantee Video Experience Sault Tribe of Chippewa Indians; Sault Tribe Alive Youth “PSA: STAY Cultural” http://www.youtube.com/watch?v=NVr5ZiNT3qA&feature=BFa&list=PL817ADE959DCF1CA7

  12. Good Videos: Have one, clear, effective message Are tailored to the needs of the audience Are culturally appropriate

  13. Effective Message Checklist

  14. A Word on Safe Messaging Safe Messaging SPRC fact sheet provides guidelines Find it: http://www.sprc.org/sites/sprc.org/files/library/SafeMessagingrevised.pdf

  15. More About Safe Messaging Appropriate Language Recommendations for Reporting on Suicide (2011) Find it: ReportingOnSuicide.org.

  16. Use the GLS Message Map to find sample messages We Can Help!

  17. Building the Story

  18. Grantee Example University of Albany; Middle Earth Peer Assistance Program “You Are Not Alone- Part 2” http://www.youtube.com/watch?v=PQAoMKfspv4

  19. Telling Your Story

  20. Developing the Video

  21. A Video Making Flow Chart Then

  22. A Resource For You: Tools Matrix

  23. Many Options

  24. Grantee Video Experience “Be the One to Start the Conversation” Connecticut Suicide Advisory Board http://www.youtube.com/watch?v=ya0i0RLtvy8&feature=youtu.be

  25. Connecticut Suicide Advisory Board Materials Poster Magnet Brochure (Outside)

  26. Animation SCREENSHOT Please

  27. Key Features

  28. Picture Story

  29. Animoto INSERT SCREENSHOT

  30. Key Features

  31. Live Action

  32. Key Features All of these tools make great, professional grade, videos

  33. Shooting Video Checklist

  34. Don’t Forget to Pre-Test Identifies “red flags” Ensures message will resonate with audience Prevents (costly) mistakes Helps fine-tune

  35. Another Gut Check Evaluation Tool For Suicide Prevention Video Programs American Association of Suicidology Find it: http://www.suicidology.org/c/document_library/get_file?folderId=231&name=DLFE-506.pdf

  36. AAS Can Help

  37. To Have Your Video Reviewed • Dan Reidenberg: dreidenberg@save.org • Sue Eastgard: sueeastgard@comcast.net

  38. Getting Your Videos Out

  39. Questions?

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