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SPORTS MANAGEMENT Sport management involves any combination of skills related to planning, organizing, directing, controlling, budgeting, leading, and evaluating within the context of an organization or department whose primary product or service is related to sport or physical activity (DeSensi, Kelley, Blanton & Beitel, 2003).
Jobs Associated with Sports Management • Athletic Director • Event Director • Assistant Athletic Director • Sports Agents • Marketers • Ticket Manager
Athletic DirectorSalary: $99,627 – $121,457 • Athletic Director - directs all facets of a university/college. • Manages the entire coaching staff • Schedules use of facilities • Transportation • Sporting events • Responsible for fundraising • Ticket pricing and distribution • Purchase of new equipment
Executive Event DirectorSalary: $100,000 - $150,257 • Executive Event Director - provides direction for event selection and operation. • Oversees the full time staff • Final decision-maker on organization and business matters. • Meeting planning/ hotel negotiator/ corporate sponsorships.
Assistant Athletic Director/ Compliance Salary: $69,432 -$85,400 • Advises athletes on academic decisions. • Course loads/schedules • Representative between athletic department and prospective student athletes regarding academics • makes certain that NCAA rules are followed • Investigates any rules violations and report to NCAA • Approve all recruiting visit, and travel done by coaches • Typically reports to a head of a unit/department
Sports AgentSalary: Commission • Sports Agent – represent professional athletes in contract and endorsement and negotiations and other business contracts. • Promote athletes and products • Agents work on commission • Can make $400 to millions per deal
MarketersSalary: 86,000 to 120,000 • Sports Marketers - are the middlemen between sponsors and college or professional sports teams. • Find sponsors and teams and negotiate the contracts • Plan events • Manage tickets sales • Create items they think sports fans would buy and ensure that all items on the market are licensed.
Ticket ManagerSalary: 46,177 – $66,031 • Ticket Manager – supervises ticket operations of athletic events. • coordinating and overseeing the mailing of ticket information. • Managing money of tickets • Preparing of audit statements • Hires and trains personnel