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COMP 4923 A2 Green IT: Why Mid-Size Companies Are Investing Now. Danny Silver JSOCS, Acadia University. References. “Green IT: Why mid-size companies are investing now” by Infotech research group for IBM, March, 2009. InfoTech Study Method. Commissioned by IBM
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COMP 4923 A2Green IT: Why Mid-Size Companies Are Investing Now Danny Silver JSOCS, Acadia University
References • “Green IT: Why mid-size companies are investing now” by Infotech research group for IBM, March, 2009
InfoTech Study Method • Commissioned by IBM • 1047 professionals, from companies of 100 to 1000 employees,in 12 countries and 8 industries • Online survey, Dec 2008- Jan 2009 • Group of 20 respondents participated in 40 minute in-depth interviews
Environmental issues a top priority • Receiving unprecedented attention • 2005: UK Prime Minister, Tony Blair, helped shift dialoc,gue in the business relm • 2009: former US VP Al Gore pressures US Congress to take decisive action • Dec, 2009: Copenhagen UN climate summit
Businesses Reaction • Grappling with production of carbon footprint • Feeling pressure from customers/stakeholders • Governments introduce environment policies: • Greenhouse gas reduction • Natural resource protection • Clean water initiatives • Energy efficiency • Started to make serious improvements • Finding reduced energy can mean savings
Summary of 11 Green IT Initiatives By Mid-size organizations around the world: • server virtualization and consolidation • storage consolidation • desktop virtualization • existing server room upgrades • new server room builds • IT energy measurement • PC power management • printer consolidation • remote conferencing • telecommuting • IT equipment recycling
Summary of 11 Green IT Initiatives Team: • Eric/Tellis - 3 • Amanda/Jordan - 9 • Sarah/Nader - 5 • Sky/Vincent - 10 • Fady/Sufi - 7 • Yang/Jon - 11 • James/Scott - 8 • Charlie/Taha - 6 Topic: • server virt. and consolidation • storage consolidation • Desktop/client virtualization • existing server room upgrades • new server room builds • IT energy measurement • PC power management • printer consolidation • remote conferencing • telecommuting • IT equipment recycling
Green IT Adoption Trends • Four major areas of initiatives: • Virtualization and consolidation • Energy efficiency • Travel reduction • Asset disposal • 50% of respondents implementing at least one • Most commonly: storage consolidation, remote conferencing, telecommuting • IT energy measurement particularly important
Green IT Adoption Trends • What drives adoption? 60% say business, only 40% say environmental issues • Reduction in energy costs • Reduction of consumables • Increased features and functionality • Decreased expenses • Customer relationship – “we’re Green” • Credits / rebates for Greening from utilities/Govt • Only 20% place equal weight on ROI and environment
Green IT Adoption Trends • Success of initiatives has been high • 65% successful in realizing goals