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Presentation to: APTA 2009 Bus & Paratransit Conference & International Bus Roadeo / Bus Rapid Transit Conference Lawrence Deeter Senior Transportation Planner TranSystems Chicago, IL. Overview. Background Step 1: Market Research Step 2: Service Characteristics & Design Case Studies
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Presentation to: APTA 2009 Bus & Paratransit Conference & International Bus Roadeo/ Bus Rapid Transit Conference Lawrence Deeter Senior Transportation Planner TranSystems Chicago, IL
Overview • Background • Step 1: Market Research • Step 2: Service Characteristics & Design • Case Studies • Recommendations
Background • Services initiated by entities that have little background providing transit services • Market research plays a critical role • Funding often comes through a partnership with the end user • Amount of funding often known from the beginning
Step 1: Market Research • Tools • Surveys • Focus Groups • Survey Design • Targeted Questions • Time of Travel • Places that Need to be Connected • Reason for Travel • Willingness / Likelihood to Use Shuttle • Preferences
Step 2: Service Characteristics & Design • Service Characteristics • Flexibility • Information • Reliability • Travel Time • Comfort • Cost • Image
Step 2: Service Characteristics & Design • Service Design • Fixed Route • Demand Response • Other Considerations • Management & Operations • Passenger Amenities • Marketing
Case Study: Station Boulevard Shuttle • Designed to connect three residential developments along Station Boulevard to the Route 59 Metra Station
Large Employer Shuttle Service • Three Types of Shuttles • Service to and from surrounding Metra commuter rail stations • Intra-campus shuttle service at the employer’s two campuses • Inter-campus shuttle service between the two campuses that also serves offices located off-campuses
Recommendations • Timed Connections to Transit Service • Quick, Direct Travel to the User’s Destination • Reliable and Comfortable Service • Good Information About the Service
Questions • Questions? • Contact • Lawrence Deeter – LJDeeter@transystems.com