1 / 24

Go Green Now!

Go Green Now!. Motivating Homeowners to Make Their Homes Environmentally Friendly. Thomas Hartmann Nathanial Newman Laura Garcia. Opening Story. Dave and his wife Susan High energy b ill Retirement worries Choice: Push back retirement Reduce energy consumption Boring Lecture…

steven-moss
Download Presentation

Go Green Now!

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Go Green Now! Motivating Homeowners to Make Their Homes Environmentally Friendly Thomas Hartmann Nathanial Newman Laura Garcia

  2. Opening Story • Dave and his wife Susan • High energy bill • Retirement worries • Choice: • Push back retirement • Reduce energy consumption • Boring Lecture… • Motivation Annihilation Clip Art

  3. The Moral and the Answer:Go Green Now! • Nothing happening is far too common • Under education or mis-education • Savings Potential – Energy and Money • Tax cuts and rebates • Go Green Now! • Providing engaging means of educating, motivating, and assisting people to make their homes environmentally friendly. Clip Art

  4. Go Green Now!: Aims • Forcing people to seriously consider making their homes green • Convincing people through education • Acting as a resource and assistant • Organizing Competitions • 3 Main Aims: • Engaging Education • Friendly Assistance • Exciting Competitions Clip Art

  5. Aim 1: Engaging Education • Interactive • Activities • Lively speakers • Fun • Goal: Get people to associate going green with fun and excitement • No long boring lectures • Prevent more stories like Dave and Susan Clip Art

  6. Aim 2: Assistance • Going green can appear daunting • Tax cuts • Rebates • System installation • It is too easy for people to lose motivation and stop making progress • Step-by-step outline • Assistance with each step • Refer people to external sources if we do not offer them Clip Art

  7. Aim 3: Competitions • Exciting! • Highly effective • Humans are naturally competitive • Proven • Utility companies’ personalized reports • The BrainShift Foundation’s Energy Smackdown • Begin with School Competitions • Less funding required • Children have a huge influence on their parents • Expand to other classes of competitors • Scoring • Percent reduction in electricity consumption • Bonus: Alternative Energy Production http://www.energysmackdown.com/ Clip Art

  8. Rationale: Why Go Green Now? • Household energy use counts for nearly one half of the carbon output in the United States Clip Art

  9. Rationale • Different approach to increasing energy efficiency Clip Art

  10. Rationale • Will motivate people to want to make their home more energy efficient Clip Art

  11. Logistics: Implementation • Phase 1: Organization • 1 year • Phase 2: Action • Seminars • Competitions • Phase 3: Expansion • Measure success Clip Art

  12. Logistics: Competitions • School Rally • Electricity bills • Until text bill students reduce electricity • Scored on % reduction • Three groups • Homes • Communities • Towns • Rules and scoring the same as school event Clip Art

  13. Logistics: Expertise • Environmental Engineers • Economist • Tax Specialists • Lawyers • Speakers Clip Art

  14. Logistics: Funding • Initially • NYSERDA • Alternative Energy Companies • Donations • While Operating • Seminars/Contests Clip Art

  15. Logistics: Location • Troy, NY • Target demographic • Middle to low income • Younger adults • Possibility for volunteers • Colleges • New York • Helpful policies Clip Art

  16. Logistics: Stakeholders • Citizens of Troy, New York • Alternative Energy Companies • Environmental For-Profit Agencies • NYSERDA • Makers of Energy Efficient Products • Local, State, and Federal Governments Clip Art

  17. Logistics: Social Alliances • Local College Campuses: Rensselaer Polytechnic Institute • Troy Public Library Clip Art

  18. Logistics: Social Trends • Political • Economic • Cultural Clip Art

  19. Logistics: Politics • Policies favor Energy Efficiency • Tax Credits Clip Art

  20. Logistics: Economic • Tough Economy • People want to save Money • Energy Efficiency saves Money Clip Art

  21. Logistics: Cultural • American Citizens are generally concerned about the environment • Raising a new class of environmentally concerned and educated citizens • Expansion of Go Green Now! Clip Art

  22. Dave and Susan… [Alternate Ending] • Davie and Susie – Dave and Susan’s children • Go Green Now! comes to their school • Davie and Susie are very excited • They do little things to reduce their energy consumption • 2nd Place to their neighbors: the McGunkermeisters • “We’ll beat them next time!” Clip Art

  23. Conclusion • Without Go Green Now! • People will be stuck in a rut. • With Go Green Now! • People will use that rut to channel water to a hydroelectric generator to power the home. Clip Art

  24. Questions? Clip Art

More Related