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This can be attributed to the rising pressure on large companies for adopting local strategies to cater to increased business demand as employees, customers, among other business stakeholders are spread across multiple regions. The increasing requirement for virtual event platform software, mainly in the Covid-19 pandemic for effective operations in physical outages will also contribute to the market expansion.
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Virtual Event Platform Market 2023-2032; Growth Forecast & Industry Share Report
Industry Insights • The increasing rate of digitalization in corporate organizations worldwide will influence the market trends. The rising digitalization has led to the higher effectiveness of virtual events as well as hybrid platforms. In recent years, the demand for UCaaS is increasing as businesses worldwide are looking for unified communications for ensuring the ability and acknowledging the affordability and productivity of cloud communications. However, the dearth of two-way communication in organization events may pose as a restraint of the industry growth to some extent. • Virtual event platform market share from large enterprises is expected to record over 10% CAGR from 2023-2032 driven by the rising need for digital platform distribution in these facilities. Large organizations deploy virtual communication and collaboration for maintaining efficient operations across multiple locations. This can be attributed to the rising pressure on large companies for adopting local strategies to cater to increased business demand as employees, customers, among other business stakeholders are spread across multiple regions. The increasing requirement for virtual event platform software, mainly in the Covid-19 pandemic for effective operations in physical outages will also contribute to the market expansion.
In terms of application, the market size from the residential application segment recorded a decent valuation in 2022. Growing advancements in smart home automation are shaping the segment outlook. In fact, sensor technology in smart homes has gained immense traction. Motion sensors, occupancy sensors, light sensors, and environmental sensors are now more accurate and responsive. Especially, occupancy sensors can be used to control lighting, heating, ventilation, and air conditioning (HVAC) systems, ensuring energy efficiency by automatically adjusting settings based on occupancy.
Regional Analysis North America virtual event platform market size exceeded USD 4 billion in 2022. The growth can be attributed to the rising adoption of digital analog platforms in the healthcare sector, mainly in Canada. The surging demand for UCaaS has led to the rise in the number of startups and partners in the region due to the early adoption of several new technologies. The ongoing infrastructure developments in the U.S. and Canada are also complimenting the regional market growth. • Competitive Analysis • Zoom, Microsoft, Cvent, Cisco, Hopin, On24 and Airmeet.
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