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The wireless audio market is dynamic and rapidly growing due to rise in demand for Bluetooth or Wi-Fi-enabled microphones, sound-bars, headphones, and speakers among consumers. Moreover, high expenditure of OEMs operating in the semiconductor industry for wireless devices is bolstering market demand.
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Wireless Audio Market Share, Trend & Growth Forecast to 2026
KeyInsights Wireless Audio Market: • The wireless audio market is dynamic and rapidly growing due to rise in demand for Bluetooth or Wi-Fi-enabled microphones, sound-bars, headphones, and speakers among consumers. Moreover, high expenditure of OEMs operating in the semiconductor industry for wireless devices is bolstering market demand. • Wireless audio refers to audio systems that encompass a specific area such as a house or a room. These devices are predominantly battery-powered, Bluetooth or Wi-Fi-enabled and often both Wi-Fi & Bluetooth enabled. An audio signal originates from a source, such as a smartphone, and is wirelessly conveyed to a playback unit that houses a speaker and power amplifier. The playback unit can be controlled with its own set of buttons; however, the system is conveniently controlled at the source.
Continued… • The paradigm shift from wired audio systems to wireless audio systems offers enhanced features such as improvement in audio quality, noise cancellation, and portability to consumers. Changing consumer preferences toward digital audio, noise cancellation, comfortable wearing styles, enhanced audio quality, and advantages of analog RF transmission are burgeoning wireless audio market growth. • Key market players are bringing innovation in these devices to cater to specific consumer needs. For instance, in September 2019, Plantronics, Inc. announced the next-generation of Savi wireless headsets. The device will deliver improved noise cancellation and offer several wearing styles to users. Additionally, it provides multiple device connectivity and office mobility.
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Major Companies Wireless Audio Market: • Logitech International SA • Plantronics • Philips Electronics Corporation • Polk Audio • Apple Inc
Regional Wireless Audio Market: • The North America region held the largest market share in the wireless audio industry due to the presence of prominent market players, tech-savvy young generation, high disposable income, and growing use of wireless audio devices across several enterprises. • The increasing spending capabilities, proliferation of smartphones, and growing inclination toward mobility devices across Asia Pacific are propelling market demand.
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