Program Sustainability and Stability: Looking Beyond Federal Funding

1. Program Sustainability and Stability: Looking Beyond Federal Funding Presented by OMH Resource Center Jay Blackwell, Director of Capacity Building Idalia Sánchez, Sr. Project Analyst CBD

2. Program Sustainability and Stability: Looking Beyond Federal Funding • To describe the VDC approach • To discuss key steps in program planning efforts • To discuss the five types of program designs that participants can use when communicating their program ideas to others • To provide a sustainability framework that assists programs in effectively assessing an agency’s or program’s capacity • To describe OMHRC and what is available to organizations seeking information, technical assistance and funding resources Workshop Objectives

3. Program Sustainability and Stability: Looking Beyond Federal Funding V. D. C. Vision, Design and Capacity

4. Program Sustainability and Stability: Looking Beyond Federal Funding What It’s All About When writing for public health program support, keep these Key Elements before you at all times… • A Clear Vision 4 Change (V) • Programming Design (D) • Organizational Capacity (C)

5. Program Sustainability and Stability: Looking Beyond Federal Funding VISION • When describing your programs or activities, demonstrate how the Project Vision relates to the agency’s Mission Statement. • Clearly describe the value of the Project, letting funders know why it is being created and what changes will happen because it is there. • Consumers/Participants should be able to understand how the project will work in their best interest.

6. Program Sustainability and Stability: Looking Beyond Federal Funding DESIGN • The Program Design explains the Vision. • It details the fine points of the project from its service delivery and methodology to naming potential community partners and associations. • The Design describes and links the program’s audience, strategic partners, objectives, and purpose.

7. Program Sustainability and Stability: Looking Beyond Federal Funding Organizational Capacity • It details the fine points of the project from its service delivery and methodology to naming potential community partners and associations. • Agencies are accountable for their programs. • When an agency states that it is ready to serve a specific population, the funders (which includes the consumers) want to know that their investments are secure. • Each organization must be able to handle the task it claims it can perform.

8. Program Sustainability and Stability: Looking Beyond Federal Funding Program Sustainability and Stability: Looking Beyond Federal Funding What It’s All About Organizational Capacity • It details the fine points of the project from its service delivery and methodology to naming potential community partners and associations. • Agencies are accountable for their programs. • When an agency states that it is ready to serve a specific population, the funders (which includes the consumers) want to know that their investments are secure. • Each organization must be able to handle the task it claims it can perform. Planning Basics

9. Program Sustainability and Stability: Looking Beyond Federal Funding Focus of Advocacy Planning • Implementers – state level groups, commissions, etc. • Message – activity; focus of the change • Audience – entity; individual, community, organization, institution

10. Program Sustainability and Stability: Looking Beyond Federal Funding Planning Basics • Start with Your Clients in Mind– In Public Health Grants Plan your programs by staying focused on your clients. • Are there any service gaps that your agency can provide with assistance? • Query the client’s needs • Define what products and services are needed • Assess your agency’s ability to deliver services • Solicit collaborations and partnerships as needed

11. Program Sustainability and Stability: Looking Beyond Federal Funding Planning Basics • Local Organizations • Define/Revise/Clarify message or service • Develop/Implement/Analyze an assessment process • Gain support for change • Position the entity services in the community • Implementer • Define/Revise/Clarify message or service • Garner support from Upper Management and Governing Boards • Evaluate available resources • Prepare agency & community • Develop sustainability options

12. Sustainability Conceptual Framework • Public health program capacity for sustainability: a new framework, Sarah F. Schell, Douglas A. Luke, Michael W. Schooley, Michael B. Elliott, Stephanie H. Herbers, Nancy B. Mueller, and Alicia C. Bunger, Implementation Science 2013, 8:15.

13. Program Sustainability and Stability: Looking Beyond Federal Funding Program Sustainability and Stability: Looking Beyond Federal Funding Planning Basics 5 Types of Programs • Start with Your Clients in Mind– In Public Health Grants Plan your programs by staying focused on your clients. • Are there any service gaps that your agency can provide with assistance? • Query the client’s needs • Define what products and services are needed • Assess your agency’s ability to deliver services • Solicit collaborations and partnerships as needed New, Existing, Collaborations, Organizational, Systems Change

14. Program Sustainability and Stability: Looking Beyond Federal Funding 5 Program Designs • New Programs– programs which are new and have been constructed to fill gap services, • Existing Programs– programs that are currently running and are seeking to be expanded and/or sustained, • Collaborative Programs– shared programming between strategic partners, • Organizational Programming– programs that are essential to the continued operations of an agency, organization or association, and • Systemic Change Programs– programs meant to produce change within and/or educate communities or populations.

15. Program Sustainability and Stability: Looking Beyond Federal Funding New Programs – make sure you can demonstrate… • Services that fill gaps • Solid links to consumers • Consumer input to programming • How safety concerns are addressed • How you will measure Consumer success with concrete examples & facts • The expertise of your Agency/Staff • Direct relationship of Project to the Mission Statement • That Agency fiscal responsibility is high • Community linkages are clearly determined • The relationship between Direct & Indirect services

16. Program Sustainability and Stability: Looking Beyond Federal Funding Existing Programs • Highlight consumer trust and participation • Utilize consumer quotes in marketing strategy • Share what has been learned from the constituency • Share best practices, success stories and lessons learned • Describe the lists of services available • Highlight program efficacy • Discuss the agency’s goals & objectives • Relate the agency’s philosophies to its practices • Inform audience of the agency’s history

17. Program Sustainability and Stability: Looking Beyond Federal Funding Collaborative Programs • Highlight consumer trust and participation • Utilize consumer quotes in marketing strategy • Share what has been learned from the constituency • Share best practices, success stories and lessons learned • Include lists of services • Highlight the collaborative’s efficacy • Discuss the collaborative’s goals & objectives • Relate the collaborative’s philosophies to its practices • Inform audience of the collaborative's history

18. Program Sustainability and Stability: Looking Beyond Federal Funding Organizational Programs • These programs are crucial to an agency’s survival. Efforts should be made to utilize information gained from the needs assessment process to strengthen all programmatic functioning. • Do more than just listen to input from your consumers, implement their suggestions and feedback whenever possible. • Be sure to provide staff development and training to increase program solvency. • Translate community & consumer interactions into a successful programming strategy.

19. Program Sustainability and Stability: Looking Beyond Federal Funding Systemic Change Programs • Define the area (region) and scope of services • Have and USE a budget to develop your messages with your consumer targets • Be inclusive to maximize your message • Personalize statistics • Provide toll free and local numbers • Work collaboratively whenever possible • Partner with private and public agencies • Utilize a governing body throughout the campaign and into the program's implementation

20. Program Sustainability and Stability: Looking Beyond Federal Funding Idea Banks & Resource Development • Raw ideas presented for fund raising support • Compiled by individuals, groups or teams • Includes the vision for change, inputs, activities, outputs, outcomes and impacts • Used in developing/facilitating budgets, timelines, milestones and measurements

21. Program Sustainability and Stability: Looking Beyond Federal Funding Office of Minority Health Resource Center • The Office of Minority Health Resource Center (OMHRC) was established in 1987 by the new Office of Minority Health in HHS. • Responded to recommendations of the Report of the Secretary’s Task Force on Black and Minority Health (the Heckler Report, 1985-86). • First authorized by statute in 1990, recently reauthorized along with the OMH by the Patient Protection and Affordable Care Act of 2010 (42 USC 300u-6).

22. Program Sustainability and Stability: Looking Beyond Federal Funding OMHRC Mission A national minority health resource center to carry out the following: • Facilitate exchange of information regarding matters relating to health information and health promotion, preventive health services, and education in the appropriate use of health care, • Facilitate access to such information • Assist in the analysis of issues and problems regarding such matters, • Provide technical assistance with respect to the exchange of such information (including facilitating the development of materials for such technical assistance.

23. Program Sustainability and Stability: Looking Beyond Federal Funding How OMHRC Can Assist You • Knowledge Center - The nation’s largest repository of information on minority health issues, health equity and health disparities. • Information Specialists - Available from 9 – 5 Eastern and via email to answer questions from CBOs, individuals and congressional offices. • Capacity Building - Provides training and support to CBOs and MSIs across the country, and training and support to racial and ethnic minority communities in the U.S., associated Pacific jurisdictions, and territories.

24. Program Sustainability and Stability: Looking Beyond Federal Funding How OMHRC Can Assist You • Information Technology - OMHRC’s Information Technology team links us to the world. They are the creative minds behind the new website. • Communications - OMHRC’s communication team supports the goals and objectives of OMH through media outreach, events and campaigns.

25. Program Sustainability and Stability: Looking Beyond Federal Funding Contacting OMHRC RESOURCE CENTER • The Resource Center provides support not only to OMH but to all racial and ethnic community members in the pursuit of Health Equity • OMH/RC contact info: minorityhealth.hhs.gov info@minorityhealth.hhs.gov 800.444.6472 • Got Funding? (minorityhealth.hhs.gov) • Find government and private funding sources • Get customized funding searches • Follow us: • @MinorityHealth • @SaludDeMinorias

26. Program Sustainability and Stability: Looking Beyond Federal Funding Bibliography • Public health program capacity for sustainability: a new framework, Sarah F. Schell, Douglas A. Luke, Michael W. Schooley, Michael B. Elliott, Stephanie H. Herbers, Nancy B. Mueller, and Alicia C. Bunger, Implementation Science 2013, 8:15.

27. Program Sustainability and Stability: Looking Beyond Federal Funding • To describe the VDC approach • To discuss key steps in program planning efforts • To discuss the five types of program designs that participants can use when communicating their program ideas to others • To provide a sustainability framework that assists programs in effectively assessing an agency’s or program’s capacity • To describe OMHRC and what is available to organizations seeking information, technical assistance and funding resources Workshop Objectives

28. Program Sustainability and Stability: Looking Beyond Federal Funding Thank You for Your Participation! Thank You for Your Participation!