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C ase study OneRAN. Alan Pay. Case Study - OneRAN. Background Strategic review
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Case study OneRAN Alan Pay
Case Study - OneRAN Background Strategic review Following a corporate strategic review by McBain, Allen & Overy, two of our existing telecoms clients have been advised that they should divest their Radio Access Networks (RANs) and focus on their customers. The main reason for this divestment is that having a RAN is no longer seen as a differentiator in the mobile telecoms market and the service could be better provided by a stand-alone organisation. Our clients have also been advised that they should go about the divestment by setting up a new company that will own and run the RAN. Setting up the new company The two executive boards have agreed on the strategy and OneRAN (the name for the new company) now needs to be established. The new company will be jointly owned, by our clients, through an equal share holding. The new company will be responsible for operating and maintaining the RAN. OneRAN will generate revenue by selling the service back to the founding companies.
Case Study - OneRAN Background cont’d Focusing on customers Following the divestment, our two clients’ organisations will be centred on: customer acquisition, retention and increasing the overall customer value i.e. selling them more services for longer. By setting up OneRAN our clients will be able to remove the current duplication of support that exists and focus on their core business with the end users. OneRAN will own and run the assets for the RAN. OneRAN will have 2250 employees when the divestment is complete. Help required The board of OneRAN are now looking for assistance with all aspects of establishing the new company. This is a very important opportunity for your team.You now need to make this happen.