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MIS 2101 – Management Information Systems Summer 1, 2012. Based on material from Information Systems Today: Managing in the Digital World , Leonard Jessup and Joseph Valacich, Pearson Prentice Hall, 2007 Also includes material by David Schuff, Paul Weinberg, and Cindy Joy Marselis.
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MIS 2101 – Management Information SystemsSummer 1, 2012 Based on material from Information Systems Today: Managing in the Digital World, Leonard Jessup and Joseph Valacich, Pearson Prentice Hall, 2007 Also includes material by David Schuff, Paul Weinberg, and Cindy Joy Marselis.
Primary Course Objectives: • Explain the role of technology as a business enabler • Identify and explain applications in a business setting • Evaluate the organizational fit and suitability of business applications • Interpret the interaction between technology, customers, processes, data, infrastructure, participants and environment in an organization
Text Books 1-3
Grading 1-4
Assignments & Exams • Listed in the syllabus and will be available on the blog • Assignments should be printed out and handed in at the beginning of class. Late or emailed assignments will not be accepted. • Assignments will be graded as follows: • 0/ Fail / Pass / Pass High • Midterm – In class – Weeks 1-6 • Final – In class – Weeks 6.5-12 1-5
In Class • Come prepared to discuss the readings • Say your name before you share • You may be called upon randomly • Classroom Etiquette: • Please be on time • Turn of your cell phones • Hold your private discussions until after class • Laptops, iPads are ok for now – let’s see how it goes. 1-6
Class 1:Managing in a Digital World MIS2101: Management Information Systems Based on material from Information Systems Today: Managing in the Digital World, Leonard Jessup and Joseph Valacich, Pearson Prentice Hall, 2007 Also includes material by David Schuff, Paul Weinberg, and Cindy Joy Marselis.
“You can’t just ask people what they want and then try to give it to them. By the time you get it built, they’ll want something else” Steve Jobs, Apple Computer (on pleasing customers) 1-8
Learning Objectives 1-10
Characteristics of the Digital World The Knowledge Worker Term coined by Peter Drucker in 1959 An individual who is relatively well educated and who creates, modifies and/or synthesizes knowledge as a fundamental part of a job Knowledge Society New Economy/Digital World Digital Divide 1-11
The Knowledge Society Information is now as important as land, labor and capital. 1-12
Globalization Globalization manifests itself through changes in economy, cultures and technology. • Globalization is the integration of economies throughout the world, enabled by technological progress. 1-13
Information Systems: Definition What are the 6 key components of an information system? What do they do? Why do they do them? What is the definition of an information system? 1-14
Information Systems: Definition Combination of five six key elements: People Hardware Software Data Telecommunications networks Processes A set of interrelated components that collect (or retrieve), process, store, and distribute information to support decision making and control in an organization. . . . Source: Laudon, K & Laudon, J, Managing Information Systems 1-15
Six MIS Functions How have these functions changed in the past 10 years?
Question • What is the difference between “data”, “information”, “knowledge” and “wisdom”? • Can one be created from the previous?
Data: A key component of information systems Distinction between: Data – raw, unformatted information E.g.: 5433333353 Information – data that is transformed to have a meaning E.g.: (543) 333-3353 Knowledge – body of governing procedures used to organize or manipulate data Wisdom – accumulated knowledge 1-19
Learning Objectives 1-21
Builders and Managers of IS Career opportunities are strong and expected to grow Computer/IT analyst and Computer & IS Manager both in the top 10 best jobs for the next decade Median earnings for managers $102,360 (May 2005) 1-22
Careers and Salaries in the IS Field (National Average) 1-24
Careers in IS:Evolution of the CIO Chief Information Officer (CIO) – job title became popular in 1980s Early 1990s – people joked that CIO stands for “Career Is Over” 1-25
The CIO Today Most large and midsize organizations have a CIO Rob Carter of FedEx – CIO of the year (2006) 1-26
IS Personnel PAST PRESENT
Question? • During the early days of IT, what kind of service did IT organizations deliver? • What is “End-User Development”? Where did it come from? Is it good or bad? • What kind of service do modern IT organizations deliver?
End User Development The advent of the PC and early applications packages led to end-user development This has created new opportunities but also management challenges. 1-29
Question? What makes IS personnel valuable? What is: Technical Competency Business Competency System Competency
What Makes IS Personnel Valuable? Integrated knowledge and skills in three areas: Technical Competency - skills in hardware, software, networking and security Business Competency – understanding of the nature of the business; this is key in addition to the technical competency System Competency – understanding of how to build and integrate large scale systems 1-31
The Context of IS Many different types of systems are used in organizations E.g.: transaction processing systems, decision support systems, intelligent systems, etc. These systems used to be cleanly categorized – now the boundaries are fading due to integration. But management requirements for each type of system are different. 1-32
Changing Assumptions • Old: Long-range planning importantNew: Adaptability important • Old: Information systems record information about the workNew: Information systems do the work • Old: People have stable jobs and careersNew: Work environments and job duties change rapidly. Country boundaries don’t matter. • What does technology have to do with each of these?
Other Issues and Opportunities Faced by the IS Function The spread of technology in organizations Downsizing and Outsourcing Career prospects and opportunities Need for people within organizations with analyst skills that also have technology skills 1-34
Other Issues and Opportunities Faced by the IS Function • Greater Miniaturization, Speed, and Portability • miniaturization • integrated circuit • Moore’s Law • portability • Greater Connectivity and Continuing Convergence of Computing and Communications connectivity • interoperability • open systems • convergence of computing and communications • Greater Use of Digitized Information and Multimedia • digitization • multimedia • Better Software Techniques and Interfaces with People
Miniaturization • Moore’s Law • Chip capacities (storage and processing) have doubled every 18 months • Why? Because they are getting smaller. • But there are problems, for example… • “Chip gates” are becoming too small to block electrons, which determine the 1s from the 0s • How to get around laws of quantum mechanics? • Moore himself said we may hit the limit by 2017
The Computer Revolution: Moore’s Law Drives Microchip Performance Up... Source: Brynjolfsson, E. and S. Yang “Information Technology and Productivity: A Review of the Literature”, Advances in Computers, 1996.
The Computer Revolution…and Computer Costs Down… Source: Brynjolfsson, E. and S. Yang “Information Technology and Productivity A Review of the Literature”, Advances in Computers, 1996.
Learning Objectives Information Systems Today: Managing in the Digital World 1-39
The Dual Nature of IS IS can make you or break you U.S. Navy – The failure $ 1 billion wasted on 4 different ERP applications FedEx – The success $ 32 billion family of companies – largest express transportation company “Information hub for business where managing information is the business” 1-40
Why Information Systems Matter Nicholas Carr article – “IT Doesn’t Matter” IT no longer a source of advantage on the firm level Companies should focus IT on cost reduction and risk mitigation Many experts disagreed with his arguments Abbie Lundberg – Interview with Carr Don Tapscott – “The Engine That Drives Success: The Best Companies Have the Best Business Models Because They Have the Best IT Strategies” Many successful companies use IT to support a unique business strategy 1-41
Major Ideas • Integration: There are no boundaries between • Business process design and technology design • Major business functions • Location doesn’t matter • IT does matter • IT is a major driver of business innovation • The use of technology by itself doesn’t guarantee success
Some keys to success . . . • Avoid unrealistic expectations • Understand the issues associated with building, modifying, and integrating systems • Be able to handle organizational inertia • Consider what may happen to business and technology during the lifespan of a system • Be sure technology and business initiatives are linked
In this course . . . • You won’t be learning programming, algorithm design, or database structure • You will be learning critical thinking about technology’s role in overall business success • How business and IT professionals communicate • What roles IT plays in modern business firms • How to get things done using IT • How to get value from IT initiatives