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Agenda

Agenda. Welcome and Introductions File Virtualisation / Data Mobility – The Problem File Abstraction – Options A Customer Case Study The Business Case Use Cases – How is Acopia Used? Technical Overview Demonstration Summary and Discussion.

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Agenda

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  1. Agenda • Welcome and Introductions • File Virtualisation / Data Mobility – The Problem • File Abstraction – Options • A Customer Case Study • The Business Case • Use Cases – How is Acopia Used? • Technical Overview • Demonstration • Summary and Discussion

  2. “The significant problems we face cannot be solved at the same level of thinking we were at when we created them” - Albert Einstein

  3. Agenda • Welcome and Introductions • File Virtualisation / Data Mobility – The Problem • File Abstraction – Options • A Customer Case Study • The Business Case • Use Cases – How is Acopia Used? • Technical Overview • Demonstration • Summary and Discussion

  4. Think about the daily commute: Most of these people will get given a PC to access Applications Applications create files Files have to be stored somewhere Each file consumes data storage Applications / users are becoming more sophisticated Files are getting bigger Organisations must retain and protect MOST information created.

  5. Changing World of Files • 8 MPixel Camera – 16 GB SD Card – 4000 Files • 20 GB IPod - ? Files • CCTV – 4 Frames per Second – 7x24 • 240 Files Per Minute • 240 x 60 x 24 x 7 = 2,419,200 Per week • 125.8 Million Files PA • Office Files … just how many on your PC?

  6. A few Customer stats… 8,600,000 email files – grown by 2,300,000 in 3 months! 55,000 home drives 1,113+ shared drives 1,100,000 duplicates 50TB+ of data 53,000,000 Office Docs - grown by 11,000,000 in 3 months! Largest file is 16GB 73% not modified >6 months

  7. Value Proposition: File Virtualization Direct Attached Storage Networked Storage Virtualized Storage Islands of Storage Unified Storage Isolated Storage Simple Management Complex Management OPEX Massively Scaleable Limited Scale CAPEX Online Data Management Disruptive Data Management OPEX Increased Utilization Poor Utilization CAPEX Tiered Storage Cost vs. Data Value CAPEX

  8. File Virtualization Global Presentation Namespace Clients & Applications • Persistent “proxy” that provides location independence for access to physical file storage • Non-disruptive, simplified storage management • Network-based technology • Leverages existing infrastructure • Does not require additional SW / agents • Uniquely scales • Pools together resources in Real Time for better aggregate scale and performance • Load balances across servers • Scales across the enterprise • Across switches & sites • Acopia’s ARX is unique in its ability to provide these functions File Virtualization Switch Network Storage Servers

  9. Impact: Explosion in amount of file data File-based storage increasing by over50% IT budgets are flat “80% of budget keeps the lights on” Declining storage costs Cost of disk storage systems is declining >30% annually Increasing density Cost of managing storage outweighs acquisition costs Terabyte Growth Budget $/Terabyte Cost The Enterprise IT Organisation must do something different to manage this data

  10. Data from IDC 2007/2008 TB Growth >50% in EMEA $/GB continues to fall by approx. 33% pa All Growth is in Unstructured data Top 3 Applications for Storage Use Email File Sharing Data Archiving 1TB decommissioned for every new 4TB Meaning: ½ Exabyte needs migration this year in Western Europe

  11. Data Assessment: Content Heavy: Email/Excel/Word/PPT File and Print Document Sharing and Transactional 5% of data is 0-30 days old 20% of data is 30-90 days old 75% of data is 180 days old Findings: You are backing up and archiving the same data over and over again • File Servers or email Servers at High Utilization • Large Amounts of Duplicate Files • No File Management Understanding the Data Growth

  12. Some Client Statistics: Storage Projected growth 1500 TB by end of 2007 Encompasses SAN, NAS and CAS Represents raw SAN capacity / usable NAS capacity Represents average increase of 105% pa! All used storage is backed up to tape and stored offsite

  13. Client: Statistics - Backups 13 separate environments globally 1100 clients globally backed up Local server data as well as Storage is backed up Represents average increase of 82% pa 40000+ tapes collectively stored offsite

  14. Engineering Company – Files Not modified in 180 Days

  15. Current File Usage at a Bank Top 10 File Extensions Used (GB) Total Capacity Statistics

  16. File Usage with Tiering Tiered Storage Report Capacity Used (GB) - Age on Modify Time Tiered Storage Report Files - Age on Modify Time

  17. Summary – The end result

  18. File Virtualization Market 2006-2010 CAGR 124% $M Sources: Gartner Dataquest (Oct ’07), Forrester (March ‘07), IDC & Infonetics (May ’07)

  19. Agenda • Welcome and Introductions • File Virtualisation / Data Mobility – The Problem • File Abstraction – Options • A Customer Case Study • The Business Case • Use Cases – How is Acopia Used? • Technical Overview • Demonstration • Summary and Discussion

  20. FAN = File Area Network • A FAN enhances standard network and storage infrastructure with technology that provides centralized,heterogeneous, and enterprise-wide network file management and control. • This technology includes a decoupling layer that separates logical file access from physical file locations and a variety of value-added file services.

  21. A Simple FAN Model Information Producers and Consumers (Requesters) Global Namespace Consistent, Persistent, Reliable Namespace Wide-Area Storage Communication Optimization Optimize Remote Access and Replication Decoupling Heterogeneous “Virtual” NAS Mix and Match, Policy-Driven NAS Choice ofBest Storage Heterogeneous NAS Storage Building Blocks HighPerf NetApp Heterogeneous NAS Storage Building Blocks EMC Trad Tier-1 Trad Tier-2 IBM, HP Dell Windows High Security High Avail Linux Lowest Cost/GB …

  22. IT Challenges / Business Needs Applications and Users • Files represent the largest portion of enterprise storage • Highest growth rate • Growing complexity • Mixed vendors, platforms, file systems • Increased application demands • Increased availability requirements • Enterprise-wide scope • This complexity is hampering the deployment of advanced file management services Static Mappings IP Network “Islands” of File Storage

  23. Storage “Consumers” Logical Access “Decoupling” Services control Physical Access NAS Storage “Resources” FAN Targets These Challenges Applications and Users Storage • The Problem: • The tight bindings between applications and storage are preventing the evolution of storage management • The Solution: • A FAN “decouples” these relationships • This enables both basic and advanced storage management services

  24. Decoupling Approaches • Client-based (out-of-band) • OS service or agent loaded on client system • Tree-level granularity with asynchronous updates • NAS-protocol specific • Hybrid (dual-band) • Combines client-based and network-based • Network-based (in-band) • Continuous network-resident decoupling • File-level granularity and synchronous updates • Support for all NAS protocols

  25. Decoupling Approaches Client-based Hybrid Network-based Clients Tree-level Decoupling Tree Tree Tree File File File-level Decoupling Storage

  26. “Basic” FAN Services • Migration • Move files from one server to another • Tiering / ILM • Place files via policy on the “best” storage • Load Balancing • Place files to better distribute capacity or load • Replication • Replicate files to support failover

  27. Simplified Migration Flows Client-based Hybrid Network-based Clients Tree-level Decoupling Tree Map Tree Map Tree Map File Map File Map File-level Decoupling Storage

  28. “On-Line” Service Capability

  29. How a policy engine works Colleague saves data Policy engine Server name masked from the colleague Additional disk added quickly on demand Policies determine best location for data Policy moves unused data after 6 months Data moved to Tier 3 Tier 3 Tier 2

  30. IT Challenges / Business Needs Applications and Users • Files represent the largest portion of enterprise storage • Highest growth rate • Growing complexity • Mixed vendors, platforms, file systems • Increased application demands • Increased availability requirements • Enterprise-wide scope • This complexity is hampering the deployment of advanced file management services Static Mappings IP Network “Islands” of File Storage

  31. Agenda • Welcome and Introductions • File Virtualisation / Data Mobility – The Problem • File Abstraction – Options • A Customer Case Study • The Business Case • Use Cases – How is Acopia Used? • Technical Overview • Demonstration • Summary and Discussion

  32. HBOSFile Serviceswith F5 Acopia 6th March 2008

  33. HBOS – Fast Facts • HBOS was formed in 2001 from the merger of Halifax and Bank of Scotland • The UK’s largest mortgage and savings provider • - with over £590 billion in assets • 2 in 5 UK households are HBOS customers • 22 million customers and 76,000 employees • Offices in 17 countries • The UK’s 4th largest bank • The 58th largest company in the world

  34. HBOS – Brands

  35. HBOS Group IT Over 1,700 staff in 7 UK locations Manage over 10,000 windows servers Run the largest SAN in Europe 12,000 FC ports 2PB disk, 16PB tape IT Helpdesk handles 1.2 million calls a year Over 100,000 IP addresses in use Mainframe processing power of over 24.5 BIPS If separate from HBOS, Group IT would be listed in the FTSE 100

  36. HBOS File Services 6 staff run the File Services infrastructure 50TB of ‘unstructured’ data in 230 million files Projected growth of 12TB this year Quotas slowing growth Growth at 50-60% where quotas are not hit Every colleague gets a Home drive and access to a Shared drive 200 Windows 2003 servers

  37. Where we are Many servers were on free vend Unmanaged growth caused business impact Costly data migration project £1.6 million in resource costs alone Limited housekeeping and data ownership Windows OS restrictions and lifecycle Capacity unable to match demand Unreliable backup solution Slow server recovery Security patching burden

  38. 5yr Predicted Disk Growth

  39. Carry on as is? Managing HBOS’ data is like re-arranging deck chairs on the Titanic! More servers More patching More backups to manage • In 5 years, we will need648 Data servers just in our main data centres • User “Solutions”

  40. The Vision Appliance devices No server names for users Identify and move data into “digital landfill” Fast backups and DR Reduce effort to provision more capacity Provide a more resilient and more flexible File Services infrastructure Happy Users!!

  41. The Contenders Intelligence StorageX NeoPath Rainfinity Maestro File Manager F5 Acopia Storage Windows Storage Server BlueArc Pillar EMC NetApp

  42. Why F5 Acopia? File level tiering of data Stub-less file migration Transparent to end users Granular rule based file placement and policy engine Non disruptive file migration/tiering In band and real-time Platform agnostic Engineering driven company • Solutions for our Central and Distributed sites

  43. Why NetApp? Integration with existing HDS SAN Metro Cluster for cross site availability Re-direct on write SnapShot technology Centralised snapshots with DR ability A-SIS data de-duplication Established market leader

  44. F5 Acopia and NetApp Capacity without complexity Eliminate hot/cold spots with share farms Dynamic growth using flexvols and share farms Increased centralisation of data Tiered data from remote sites Less distributed data to backup Intelligent placement of files Low priority and persistent files on cheap disk Persistent drive mappings Global namespace, DFS, SetSPN The HBOS File Services Solution

  45. Projected Benefits Grow capacity quickly and easily Tell the business “We can” rather than “We can’t” Cost Savings Reduced admin effort Data de-dupe = disk costs reduced by up to £12 million over 5 years Centralise persistent data and backups Limit distributed sites to “Live” data Remove distributed tape infrastructure Fast failover Fast DR Failover in minutes, DR in hours Reduce Data Centre footprint Plug in less boxes. Save space, save power. Be green Never suffer the pain of data migration Happy users (although they won’t admit it)

  46. Infrastructure - Central

  47. Agenda • Welcome and Introductions • File Virtualisation / Data Mobility – The Problem • File Abstraction – Options • A Customer Case Study • The Business Case • Use Cases – How is Acopia Used? • Technical Overview • Demonstration • Summary and Discussion

  48. ROI Modeling – The Typical Process • Migration • Starting Point – Online/Non-Disruptive • Tiering Efficiencies • FC Disk vs SATA • Utilisation - <10% up to 80%+ • Backup Windows • User Data Movement • Breakdown by User Group • Move Data on User Request - $500K per year at one FS • Storage Vendor Leverage • Cheaper Alternatives • Upgrade delay • Intangibles • Freedom of Choice • Business Efficiency Gains • Enhanced Service Levels

  49. When should you use Acopia? • When you have >1000 Clients/Desktops • When you have multiple Shares • When you have lots of File Creation/Modification (everyone has) • When you want to run “Real” ILM • When you want to reduce Tier 1 Systems • When you want to minimise DR times • When you want to migrate files automatically

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