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The Interference-Free™ Wireless LAN Next-Generation Wi-Fi for the Enterprise Wireless Triple Play. Agenda. Introductions The Drive Toward the Wireless Office The Extricom Interference-Free™ Architecture. The Ideal Wireless LAN?. No RF cell planning Drastically reduced maintenance effort
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The Interference-Free™ Wireless LANNext-Generation Wi-Fi for the Enterprise Wireless Triple Play
Agenda • Introductions • The Drive Toward the Wireless Office • The Extricom Interference-Free™ Architecture
The Ideal Wireless LAN? • No RF cell planning • Drastically reduced maintenance effort • No co-channel interference • Seamless mobility with no handoff delays • Supports Voice, Data, and Video services without trade-offs • Enables guaranteed service levels Extricom is the ONLY solution that can provide all these together.
The Extricom Experience • Guaranteed Performance • Move from “Best-Efforts” WLAN to Guaranteed Performance metrics • Surprising Simplicity • Take away the complexity of RF • Total Mobility • Voice demands true mobility – without it, convergence cannot succeed • Voice, Data, & Video Without Trade-Offs • One infrastructure investment, many uses, serving different users with predictable quality of service
Extricom • Vitals • Principal offices in New York, Tel-Aviv, London, Tokyo • Founded 2002 • Strategic Investors include Motorola • Patented: 18 filed, 5 granted • CTO is one of original members of IEEE 802.11 group • Distribution - Worldwide through Distributors, Resellers, and OEMs • The Proposition • Superior performance and dramatic simplicity • Multi-use infrastructure – voice, data, location, video, guest services
2006 Awards COMPANY Recognition • Fierce WiFi – Fierce 15 • Top 15 private companies that will change their industry • IT Week Top 100 Vendor • Vendors demonstrating quality and excellence in the channel PRODUCT Recognition • TechWorld Wireless Product of the Year • Awarded for Enterprise functionality, performance, and value • Wireless Product of the Year by Internet Telephony • Awarded for innovation for VoIP in the wireless world CUSTOMER Recognition • 1st Place MBX Ultimate Mobility Award • TTL Network (Germany) for use of Wi-Fi to control breaking system on 125 km/hr rollercoaster
Why the Need for Extricom?A New Era of Expectations for Enterprise WLAN • What Enterprises want from their WLAN Investment • Mobility - Voice demands mobility • Convergence – Means adding voice to data • Multiple Services on One Infrastructure • Lower cost of ownership – complexity must not grow with deployment scale • The Challenge • Need greater coverage and bandwidth, but these are mutually exclusive in traditional implementations • Require mobility, but 802.11 is not mobile • Convergence requires Quality of Service mechanisms not in 802.11 • Must control the cost and complexity of ownership as Wi-Fi network grows • Today’s technology approach is limiting • Cannot achieve the performance required by new demands • Too complicated, complex, and costly
The Extricom WLAN • Shift from cell-based WLAN to “channel blanket” topology • Significantly more flexible, easy-to-own, and robust WLAN • 802.11 compliant, with an innovative & unique architecture
The Channel Blanket Benefits • Simple • No RF Cell Planning • Plug-and-Play deployment • Does not require RF expertise • Flexible • Multi-layer WLAN, in One Infrastructure • Concurrent high-performance of all services, devices, and user types • Capable • Seamless mobility – which does not inherently exist in the standard • Maximized coverage and capacity – previously a trade-off • Enhanced bandwidth – TrueReuse™ • Guaranteed Service Levels
The Realities of 802.11 • Scarcity of Radio Channels • Throughput varies with distance • Protocol designed for portability, not mobility • Mixed mode (b/g) backward compatibility degrades capacity • Voice and data contention degrades capacity and service quality These traits are inconsequential in small deployments. But have major implications for mid-to-large systems. The Extricom solution overcomes all of the above constraints.
The Cell-Based WLAN The Single-Cell Experience 802.11 Logic and Radio Electronics Integrated into Access Point (AP) • Simplicity • No Co-Channel Interference • Seamless Mobility • Security with Mobility But still … limited coverage and unpredictable bandwidth
The Trouble with Cells…802.11 is meant for a Single-Cell Environment • Forces a Single-AP protocol to function in a Multi-AP Environment • Results in trade-offs: a “tug-of-war” Trade-Offs Coverage vs. Capacity Capacity vs. Mobility Mobility vs. Security This architecture is impaired by the 802.11 Standard.
802.11: Implemented in a Multi-AP Environment COMPLEX INFLEXIBLE GIVE-AND-TAKE PERFORMANCE Everyone competes for the same wireless resource • Need RF expertise • Ongoing “tweaking” • Device configuration burden • Always Co-channel interference • No guarantees on throughput • Coverage gaps • Portability, not mobility • Unreliable wireless connections • Security conflicts with mobility
The Extricom Interference-Free™ Architecture SIMPLE FLEXIBLE CAPABLE • Multi-Layer WLAN • Guarantee QoS by separating: • voice, data, video • 802.11b and .11g • private / public zones • No RF cell planning • Plug-and-play install • Zero-configuration AP • No co-channel interference • Guaranteed throughput • Zero-handoff mobility • Complete coverage • TrueReuse™ - up to 10X Bandwidth • Wire-like connection • Secure while mobile, even WPA
What are the Elements of the Interference-Free™ Architecture?
The Extricom Channel Blanket Approach The Channel Blanket Centralize 802.11 Logic, Distribute the Radio Only • Experience of a Single Cell, plus: • Wide-Area Coverage • Guaranteed Bandwidth • Link Stability
The Extricom Channel Blanket Approach The Channel Blanket Centralize 802.11 Logic, Distribute the Radio Only + Multi-Layer WLAN Distributed four radios per AP. Radios operate in any combination of channel, band & mode + TrueReuse™ Dynamic frequency reuse • Experience of a Single Cell, plus: • Wide-Area Coverage • Guaranteed Bandwidth • Link Stability • Capacity • Simplified QoS • Dedicated Security Monitoring • Coverage with Capacity • 3X BW per Channel • Up to 10X Aggregate Bandwidth
Products • EXSW-2400, 24-port WLAN Switch EXSW-1200, 12-port WLAN Switch • Supports up to 24 or 12 UltraThin APs • Two 1000Mbps backbone to the LAN • Hardware based 802.11i encryption • Delivers PoE to the APs • EXSW-800, 8-port WLAN Switch • Supports up to 8 UltraThin APs • 100Mbps backbone to the LAN • Hardware based 802.11i encryption • Delivers PoE to the APs • EXRP-20 Dual-Radio UltraThin™ AP EXRP-40 Four-Radio UltraThin™ AP • UltraThin - No intelligence in the device • Multiple 802.11a/b/g compliant radios • 802.3af Power over Ethernet (PoE)
Products • EXWO-404 – Wireless Office Edition • One 4-port WLAN Switch • Four UltraThin Dual-Radio a/b/g Tadios • Delivers PoE to the APs • For medium-sized standalone deployments • EXRE-10 PoE Range Extender • Doubles the range of PoE to 200m • In-line and self-powered
Summary – Why Extricom? • The market is entering a new era • Mobility, Multi-Application, Convergence drive a new level of hoped-for value, but reveal a new set of challenges never-before confronted • Starting from cell-based “DNA” is problematic • Extricom’s solution is designed for this new era • Extricom offers a completely new experience for enterprise WLAN • Shift from “best efforts wireless” to Guaranteed Performance • Radically reduced deployment and ownership costs • Superior performance for all services • A “must-have” architecture for voice over Wi-Fi (VoWLAN)