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Franchise Opportunity. Company Background. 2003 One painting company in Canada 2006 1 st Painting franchise Today 100+ locations in U.S., Canada and Brazil. Five Star Painting Facts. 100+ franchises One of the fastest growing franchises according to the Entrepreneur 500
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Company Background 2003 One painting company in Canada 2006 1st Painting franchise Today 100+ locations in U.S., Canada and Brazil
Five Star Painting Facts • 100+ franchises • One of the fastest growing franchises according to the Entrepreneur 500 • 4.9 out of 5 star customer satisfaction • Ranked #1 painting franchise by FBR • Best call center in the service industry!
Costs • Franchise Fee: $40K • Start-up Costs: 15K – 25K (paid at intervals throughout 1st year) • Royalties: 5% declining to 4% at $1 million annual sales • Call Center / Technology: $500.00/month • National Marketing Fund: 1% of gross sales
Five Star Painting Franchise Opportunity The Industry
Why painting? Market Size: $100,000,000,000
Five Star Painting Franchise Opportunity Marketing
Marketing Support • Online Marketing (Google, Bing) • Paid Lead Generators (HomeAdvisor, Craftjack, etc.) • Directories (Angies List, Yellowpages, Whitepages, etc.) • Networking (Local Chamber of Commerce, Business Networking International, Realtors, Property Managers, Interior Designers, Contractors etc.) • Deal Sites (Living Social, Groupon, Big Deal, etc.) • Events / Trade Shows (Home shows, Parade of homes, Community festivals, etc.) • Traditional Marketing (print advertising, direct mail, TV, radio, billboards, door hangers, lawn signs, vehicle wraps, etc.)
How Do People Find Us Online Dominance: Five Star Painting is found where people are looking. LBL PPC National SEO LBL Local SEO
Marketing Support • Custom Websites • 1) Mini: 5 page site for organic searches: http://www.bostonnorthshorepaintingcontractors.com/ • 2) Local: for Local Business Listings (LBL) • http://fivestarpainting.com/boston-ma/ • 3) Landing Pages:1 page site for PPC: http://lp.fivestarpainting.com/residential/boston/ • Traditional Marketing • Print Materials • Vehicle wraps • Trade Shows • Everything needed!
Five Star Painting Franchise Opportunity Sales and Support Center
Our Competition ONLY 2 OUT OF 10 PAINTERS ANSWER THEIR PHONE !! (IF & WHEN IT RINGS FOR THEM)
Sales Center • Calls answered in 4rings • Automated technology • Online Chat Support • Automate Follow up System • 6:00am-9:00pmMDT Five Star Staff • Schedulingability • Integrated Software
Five Star Painting Franchise Opportunity Franchisee Support
Training and Support • 1 week field training in Charlotte, NC • Weekly power group calls • Monthly franchise wide webinars • Annual conference • Dedicated coach • Access to Franchisor and leadership group all the time
Customers Organization Reporting Estimating • Launched in July 1 2012 • Estimating • Work orders • Reporting • Source tracking • Discount report • Leads to appointments
Five Star Software • Proprietary • Powerful • Call center integration • Full CRM tool • Full Reporting • Scalable
Subcontractor Support • Painters will be subcontractors • They will have their own vehicles, tools, worker’s compensation and insurance • We will support franchisee in how to find, interview and hire professional painters • Five Star Franchisees generate leads, manage the estimates, collect from the customer, etc.
Five Star Painting Franchise Opportunity Getting Started
Strong Franchisees Strong sales or managementbackground Willing to follow a system and develop their area Enjoy speaking and meeting new people Want to make a difference in someone's life Have 65K in liquid capital or available funds Have a strong desire to be successful
Timeline & Milestones • Discovery Day • Spanish Fork, UT • 1 day • Recommended but not required • Franchise Payment and Franchise Agreement – following Discover Day. • Training • Charlotte, NC • 5 days • Held monthly • Open for Business!
Contact • Brandon Wallengren • VP of Sales and Marketing • brandon@fivestarpainting.com • 801-804-6810