Persuasive speeches generally fall into three categories…

1. Persuasive speeches generally fall into three categories… When we want to persuade an audience about debatable points, we are speaking about questions of fact When we want to persuade an audience about what is good or bad, right or wrong, we are speaking about questions of value When we want to persuade an audience about the best way to act or solve a problem, we are speaking about questions of policy

2. Tips for Giving an Effective Persuasive Speech… Use persuasion realistically. Don’t ask for radical changes if an audience isn’t likely to support your proposals. Adapt your request for change to your audience’s ability to change. Use evidence fairly and strategically to strengthen your arguments and increase your chances for audience support. Address complex issues with two-sided messages and counterarguments so you can refute opposing positions and appear more credible to your audience

3. 3. Use fear appeals to motivate your audience to change, but don’t overuse this strategy to the point of immobilizing your audience with fear4. Use language that will motivate your audience to change but will not threaten or insult them