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OurStories

OurStories. Brandon, Payam , Dan, Kevin. The Problem. Mass media gives a lame account of life in other countries No way for people to directly connect The internet is not being leveraged to facilitate communication. The OurStories Approach. Easy Navigation Flexibility Feedback

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OurStories

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  1. OurStories Brandon, Payam, Dan, Kevin

  2. The Problem • Mass media gives a lame account of life in other countries • No way for people to directly connect • The internet is not being leveraged to facilitate communication

  3. The OurStories Approach • Easy Navigation • Flexibility • Feedback • Targetting

  4. Competitors? • OurStory • Online journal, not a method of connection. Why not use a blog or Facebook notes? • StoryCorps • Archiving of history • Video and audio – not text • Inherently not internationalizable and not meant to be

  5. Usability Method • Ask! • Basic task list • Feedback system

  6. Usability Results • Your navigation sucks • Flag a story? • Dull look = less engaging • Am I submitting a story or a loan application?

  7. Lessons • Consistency • Users are either not as smart as you, or not as smart as you think they are • Simplicity • Account for all screens!

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