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SAVE AND PROTECT THE WATERWAY. A GRASS ROOTS PLAN. Rosemary Lynch, Executive Director Atlantic Intracoastal Waterway Association. AIWA GOALS. Increase Membership Educate and Inform the Community Build a Volunteer “Army” to Advocate for the AIWW. HARNESS THE ENERGY OF VOLUNTEERS.
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SAVE AND PROTECT THE WATERWAY A GRASS ROOTS PLAN Rosemary Lynch, Executive Director Atlantic Intracoastal Waterway Association
AIWA GOALS • Increase Membership • Educate and Inform the Community • Build a Volunteer “Army” to Advocate for the AIWW
HARNESS THE ENERGY OF VOLUNTEERS • Determine who has the most to gain from being involved? • Volunteers bring passion and energy to an organization. • Tailor your message – “What’s In It For Me?”
RECRUIT • Members Of Congress • State & Local Elected Officers • Local Business Leaders • Local Community Organizations • Commercial Waterway Users • Recreational Users • Marinas • Developers • Government Agencies • Press
AIWA PRESENTS THE SUMMER OF 2003 • TOWN MEETINGS • BOAT TOURS • LOCAL ADVISORY COMMITTEES
TOWN MEETINGS • Held in 4 major cities • Partnered with BoatU.S. and Other Marine Organizations to Share Resources • Presented The BIG Picture to the Community • Created a Forum for Dialog • Recorded Sessions to Include in Report to Congress
BOAT TOURS • Partnered with the U.S. Army Corps of Engineers • Invited Press and VIPs • Presentations Given to “Captive” Audience
ADVISORY COMMITTEE RESPONSIBILITIES • Develop a VISION For the AIWW • Represent AIWA in the Community • Keep State and Local Officials Informed • Build Local Membership • Eyes and Ears of the Executive Director
ASSOCIATION RESPONSIBILITIES • Keep Committee Members Informed and Up-To-Date on the Issues • Develop a Good Relationship with the Press • Form Coalitions with Other Maritime Organizations • COMMUNICATE! COMMUNICATE! COMMUNICATE!
REPORT TO CONGRESS • The Town Meeting Notes • The VISION Developed by Each Advisory Committee • Include Letters from Constitutients