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Gaea and Papaellinas : The first Carbon Neutral oil in the world and the first Carbon Neutral stores in Cyprus ! How carbon neutrality can take you to the Oscars and make you a leader!. Let’s Globalize … Sustainability. Reconsidering … existing business models. Zero… Emissions.
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Gaea and Papaellinas: The first Carbon Neutral oil in the world and the first Carbon Neutral stores in Cyprus! How carbon neutrality can take you to the Oscars and make you a leader!
Let’s Globalize … Sustainability Reconsidering … existing business models Zero… Emissions • 7 years of expert experience • 25clients with an employee staff of 250,000 • 12 leading partners • 25 countries covered • 5innovations
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Solutions for Sustainable Development Υπηρεσίες CSE provides advanced solutions for Sustainable Development to Corporations, Governments an other organizations through practical tools and techniques that proactively build focused social & environmental strategy, creating business growth & increasing stakeholder brand value/reputation. Solutions for Sustainable Development Corporate Responsibility Strategy and Management Climate Change Solutions Green & Social Cause Marketing Executive Training Workshops Performance Management CSR Assurance & Sustainable Investments
Κey Sectors of Specialization Energy Financial Telecoms Chemical Pharmaceuticals
Κey Sectors of Specialization Food & Retail Government Entities & International Institutions Transportation & Logistics Construction
WHAT IS CARBON OFFSETTING? • Carbon (GHG) off-setting occurs through monetary investment in climate protection projects. The amount is equivalent to the monetary value of emissions produced by the investor. • Such projests usually replace fossil energy sources with renewable energy sources and/or by implementing energy-efficient technologies, like solar coukers , wind farms, biofuel • They are arranged by a commercial carbon offset provider, such as myclimate.
WHAT IS CLIMATE NEUTRAL? • “Climate Neutral “is a product that its carbon footprint is zero • CSE , calculates the Greenhouse Gases (GHG) Emissions that are emitted during the production process (for products) and their operation(for stores/offices) and offset the calculated GHG through myclimate • The studies are based on the internationally recognized Greenhouse Gas Protocol Corporate Standard. • The climate neutral products are clearly marked and distributed with the appropriate logo and the certification of myclimate • The climate neutral stores are marked with the appropriate logo and the certification of myclimate • myclimate verifies CSE GHG calculations
DO YOUR BEST, BUY THE REST !!! • The calculations of the GHG emissions and offsetting is only one stage of the environmental commitment of a company • Main objective is to take actions to minimize the GHG emissions and then to offset the rest • The basic principal to characterise a product or a service as climate neutral is the commitment of the company to implement further environmental activities and to minimize its GHG emissions
GAEA-THE PROFILE • Gaea was founded in 1995 upon the finding that Greek agricultural food products, despite their inherent high quality and good taste, were absent from international markets • Founded to fill the gap in international markets for traditional branded products (Extra Virgin Olive Oils, Olives, Tapenades, Cooking Sauces, Greek specialties, Vinegars, Organic Range Produce) • Turnover greater than € 10m and average annual growth rate of 25%, • Export activity reaches 85% • Its vision is to become the leading international Greek brand, synonymous with quality and innovative traditional Greek food.
THE GREEN “rev-oil-ution” • 1st Carbon Neutral extra virgin olive oils in the world - GAEA olive oil has become Carbon Neutral, meaning that it has no negative impact on the environment. This certification tops Gaea’s olive oils as the 1st Carbon Neutral Olive Oils Worldwide and at the same time they are the 1st Carbon Neutral consumer products in Greece. • GAEA is leading the way in the international olive oil industry with a "green rev-oil-ution" to reduce the environmental impact of its operations, from cultivation to the shelves of the supermarket.
THE CERTIFICATE • GAEA is the first food company in Greece that has included the carbon footprint of its product on the packaging.
THE PROCESS 4,07 kg CO2/kg Olive Oil
AWARDS AND A TICKET TO THE OSCARS! • Oscar Ceremony 2009, the climate neutral olive oil was selected and presented at the 10th Annual Awards celebration of “Children Uniting Nations” event. Bottles of environmentally-friendly GAEA Extra Virgin Olive Oils were in the WOW! Creations Oscar Lifestyle Lounge and in the celebrity gift bags. • Oscar Ceremony 2007, Hollywood: The climate neutral olive oil in “special” gift bags was offered to the 300 VIP guests of the ceremony!
RESPONSIBILITY FOR THE FUTURE • One of the largest and most influential business groups in Cyprus (cosmetics and perfumes, pharmaceuticals, personal and household care products, paper products, food and beverages, natural and healthy diet products) • Sales Turnover over 102 million € and Group Social Value of about 11 million € • Papaellinas Group has recognised corporate responsibility as a business management tool • The entire business strategy is designed around the motto:"Responsibility for the future“ Goal: To Certify as climate neutral all BeutyLine stores in Cyprus Aim: To be the most environmentaly firendly brand in Cyprus
RESPONSIBILITY FOR THE FUTURE Innovator and a pioneer: • The first climate neutral stores (BeautyLine) in Cyprus, following strict and multidimensional operational commitments for the protection of the climate. • The first climate neutral Distribution Centre in Cyprus A breakthrough on a product level through the first climate neutral products in Cyprus: • The first climate neutral Nanny’s –diapers • The first climate neutral Baby love- diapers • Climate neutral opening events
Raw Materials Production Process Packaging Transportation of Raw Materials RESPONSIBILITY FOR THE FUTURE The climate neutral store saves energy and water consumption, measures polutants emitted into the environment, recycles packaging material, uses recycled bags, sells organic/green products, and informs customers about the actions implemented and educates customes by suggesting ways for daily habits to become more environmentally friendly. Papaellinas offsets these pollutants by financing projects to protect global climate via myclimate.
RESPONSIBILITY FOR THE FUTURE The strategy for the future!
How those companies relate? Exclusive distributor of the GAEA’s products in Cyprus is PAPAELLINAS Group of Companies!
Let’s Globalize … Sustainability Reconsidering … existing business models Zero… Emissions CSE North America 70 Madison Street Suite 1400 Chicago Il 60602 T + 13122146464info@cse-net.org www.cse-northamerica.org CSE Athens 23 Zirini Str., Kifisia 14564 Athens - GR T +30-210 80 85 565 +30-210 80 85 475 F +30-210-80 85 556 info@cse-net.org www.cse-net.org CSE Brussels Stephanie SquareAvenueLouise 65, Box11 1050 Brussels -Belgium 4th floor T +32(0)25357817 F +32(0)25357700 info@cse-net.org www.cse-net.org
Thank you!for questions:Aglaia Ntili: development@cse-net.org