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An Introduction to Mobile Friendly Websites. Why should I care about having a mobile friendly website?. ?. There will be more smartphones sold than PC’s in 2012 Growth in mobile browser usage went up 111% in 2011 65% of all internet access will be from mobile devices by 2015.
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There will be more smartphones sold than PC’s in 2012 Growth in mobile browser usage went up 111% in 2011 65% of all internet access will be from mobile devices by 2015
80% + of smartphone users access applications 500% growth in mobile searches on Google 62% of users have made online purchases via their phone
£ Adapting to this new method of online searching and buying will be the difference between more sales & enquiries and lost opportunities
! • Acceptance & use of mobile search and mobile commerce is significantly faster than take up of the internet & e-commerce was.
! Mobile device users expect clarity, consistency and speed. They have a very low tolerance for poor quality mobile online experiences.
! Just because you can see your desktop site on a mobile phone doesn’t mean it’s mobile-friendly.
! Mobile sites are designed for the small screen, with the needs of mobile users in mind. A mobile-friendly site can help your business connect with customers and increase new business.
£ You don’t need “big player” money to make your website mobile friendly.
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