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Cellular Phone Uses: Phone Camera Music Player Computer. Microchips: Appliances Computers Toys Smart Chips/ Embedded in People. Application of Technology: Using current technology from other countries to develop new ideas. Advice to You: How to take advantage. Your Interests
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Cellular Phone Uses: • Phone • Camera • Music Player • Computer
Microchips: • Appliances • Computers • Toys • Smart Chips/ Embedded in People
Application of Technology: Using current technology from other countries to develop new ideas
Advice to You: How to take advantage • Your Interests • Investigate Companies • Fit with Central America • Your Value Added • Contact Companies • Form Alliances
Where Do Ideas Come From? • Your Passions and Hobbies
Where Do Ideas Come From? • Your Passions and Hobbies • Your Skills
Where Do Ideas Come From? • Your Passions and Hobbies • Your Skills • New/Improved Product Or Service
Meeting a Demand: Magazine in India College Life in US Arjun Jindal
Need Without Demand: Adjustable Eyeglasses Professor Silver Oxford, England
Creating New Demand: Whitening Toothpaste Mismatched Socks
Where Do Ideas Come From? • Your Passions and Hobbies • Your Skills • New/Improved Product or Service • Working for Someone Else
Where Do Ideas Come From? Working for Someone Else
Where Do Ideas Come From? • Your Passions and Hobbies • Your Skills • New/Improved Product or Service • Working for Someone Else • Getting Ideas from Other Places
Getting Ideas from Other Places US – “Naked” Fruit Juice UK – “Innocence” Fruit Juice Australia – “Nudie” Fruit Juice
Getting Ideas from Other Places Franchising
Where Do Ideas Come From? • Your Passions and Hobbies • Your Skills • New/Improved Product or Service • Working for Someone Else • Getting Ideas from Other Places • Being Aware
Being Aware: What’s Hot
Hot Growth Industries: Technology Medical / Health Services Leisure & Entertainment Energy Fashion / Retail Personal Care / Nutrition Security
Being Aware: What’s NOT Hot
Where Do Ideas Come From? • Your Passions and Hobbies • Your Skills • New/Improved Product or Service • Working for Someone Else • Getting Ideas from Other Places • Being Aware
Idea Opportunity
Idea →Opportunity • Making the Possible Probable • Successful • Sustainable • Adds Value • Changes Status Quo
Opportunity Screening: • Criteria for Success • Differentiation
Opportunity Screening: Criteria for Success • Differentiation • Demand
Opportunity Screening: Criteria for Success • Differentiation • Demand • Management Team
Opportunity Screening: Criteria for Success • Differentiation • Demand • Management Team • Window of Opportunity
Opportunity Screening: Criteria for Success • Differentiation • Demand • Management Team • Window of Opportunity • From Commodity To Added Value
Opportunity Screening: Criteria for Success • Differentiation • Demand • Management Team • Window of Opportunity • From Commodity to Added Value • Resources: Money, Equipment, People
In Summary… Investors want Opportunities, Not Ideas