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When it comes to e-commerce product photography, one of the most important aspects is creating realistic shadows. Shadows can add depth and dimension to your product photos, making them more visually appealing and helping customers get a better sense of what the product looks like in real life.
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4/27/23, 10:21 AM Creating Realistic Shadows for Your E-commerce Product Photos | by Tanjila Khan | Apr, 2023 | Medium Open in app Get unlimited access Search Medium Tanjila Khan Apr 10 · 2 min read · Listen Save Creating Realistic Shadows for Your E- commerce Product Photos When it comes to e-commerce product photography, one of the most important aspects is creating realistic shadows. Shadows can add depth and dimension to your product photos, making them more visually appealing and helping customers get a better sense of what the product looks like in real life. Here are some tips for creating realistic shadows for your e-commerce product photos: Use Natural Lighting Natural lighting is the best way to create realistic shadows in your product photos. Position your product near a window or take your photos outside on a sunny day. The natural light will create soft, subtle shadows that will make your product look more three-dimensional. Use a White Background https://medium.com/@tanjilakhan/creating-realistic-shadows-for-your-e-commerce-product-photos-7388944b628e 1/3
4/27/23, 10:21 AM Creating Realistic Shadows for Your E-commerce Product Photos | by Tanjila Khan | Apr, 2023 | Medium Using a white background can help create more defined shadows in your product photos. The white background will reflect light back onto your product, creating brighter highlights and darker shadows. This will give your product a more polished, professional look. Use Lightbox Shadows for Product Photos If you don’t have access to natural lighting, a lightbox can be a great alternative. A lightbox is a small, enclosed box that is illuminated from the inside. It provides consistent, diffused lighting that can help create soft, natural-looking shadows. Use Multiple Light Sources Using multiple light sources can help create more dynamics in your product photos. Position one light source to the side of your product and another above or behind it. This will create shadows that mimic the natural light you would see if you were looking at the product in real life. Use a Reflector A reflector is a surface that reflects light back onto your product. It can be a white piece of foam board, a mirror, or any other reflective surface. By positioning a reflector opposite your light source, you can create brighter highlights and darker shadows, giving your product a more three-dimensional look. Use Editing Software Even if you can’t achieve the perfect shadows in-camera, you can always edit them in post-processing. Most photo editing software, such as Photoshop or Lightroom, has tools that can help you adjust the shadows in your photos. Just be careful not to overdo it, as too much editing can make your product look fake or artificial. Conclusion Creating realistic for your e-commerce product photos is an important part of showcasing your products in the best possible light. By using natural lighting, a white background, a lightbox, multiple light sources, a reflector, and editing software, you can create product photos that are visually appealing and help customers get a better sense of what your products look like in real life. https://medium.com/@tanjilakhan/creating-realistic-shadows-for-your-e-commerce-product-photos-7388944b628e 2/3
4/27/23, 10:21 AM Creating Realistic Shadows for Your E-commerce Product Photos | by Tanjila Khan | Apr, 2023 | Medium Photo Editing Service https://medium.com/@tanjilakhan/creating-realistic-shadows-for-your-e-commerce-product-photos-7388944b628e 3/3