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NETGEAR FSR/CAM Training Network Storage. Mark Song Desi Whelan 04 May 2011. Introduction - Network Storage. After this session, you should be able to: State what’s happening in the Storage market and why it matters
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NETGEAR FSR/CAM TrainingNetwork Storage Mark Song Desi Whelan 04 May 2011
Introduction - Network Storage After this session, you should be able to: • State what’s happening in the Storage market and why it matters • Articulate the NETGEAR solution, value, and key differentiators for partners and for customers. • Give examples of how NETGEAR solved a real customer problem. • Position NETGEAR against the competition. • Handle common objections. • Present the NETGEAR Elevator Pitch for Network Storage • Find more information.
Market Opportunity According to IDC, in 2010 the entry to midmarket NAS plus iSCSI SAN market was $2.3B WW, with 17% CAGR from 2011 to 2014. • NAS (sub $25K) • TAM $1.2B in 2010; 2011-2014 CAGR = 16% • Driven by digital entertainment, data retention, & data protection. • iSCSI SAN (sub $25K) • TAM $1.17B in 2010, • 2011-2014 CAGR = 18% • Driven by lower-cost simple infrastructures NETGEAR Unified storage. TAM = $1.2B to $2.3B • Source: IDC Dec. 2010
Business & Technology TrendsData Growth, Virtualization, Backup/Recovery Costs More Data • Need storage capacity but have limited budget • Low cost capacity without compromising the performance and reliability Data Protection • Protect business data • Disk-based backup and recovery Flexibility & Efficiency • Grow business with scalable IT - CAPEX to OPEX • IT flexibility and efficiency - Network storage for virtualization and cloud Unified Storage • NAS and iSCSISAN • One system, multiple uses
Top Storage Trends The need for capacity never stops • Virtualization • DR for Virtual Environment becomes more important • Cloud • Hybrid cloud archiving • Replication • Progressively replaces traditional on-site backup. • 10GE • USB 3.0 • Replacing Firewire, USB2.0, eSATA
Industry Solutions Backup to disk • Customers need data backup for regulatory compliance and business continuity • Backup and Recovery is the top priority for SMB IT spending* • Small businesses' top storage priorities center on data backup and disaster recovery** • Disk-based backup drives storage, software and service sales Virtualization • Higher IT flexibility and reliability for SME • Three out of four SMB IT pros (74%) plan virtualization projects by midyear 2011* • Server and desktop virtualization are high on the server project priority list for small businesses** • Virtualization and Data Growth will Define Storage in 2011*** • Drive storage, software, security and network infrastructure sales *Source: Spiceworks IT Report, March 2011 **Source: Gartner user survey, Feb 2011 ***IDC prediction for 2011 storage, Jan 2011
Industry Solutions Cloud • From CAPEX to OPEX. Grow capacity as business growth • Gain flexibility with cloud - access application and data from any locations • Twice as many SMB are using cloud solutions today compared to six months ago* • Recurring revenue for VARs • Cross selling opportunity with hybrid cloud – local storage plus cloud capacity File Server • Network storage means dedicated data protection, sharing, and higher resource utilization for small IT and remote offices and branch offices (ROBO) • Centralized management for multiple sites • Storage is a platform to sell solutions for VARS including backup option and replication solutions *Source: Spiceworks IT Report, March 2011 **Source: Gartner user survey, Feb 2011 ***IDC prediction for 2011 storage, Jan 2011
Network Storage – NAS and SAN Network Attached Storage Storage Area Network SAN is a network carries data between computer and storage
Key Applications for NAS • Add Additional Storage to the Network • Offload Multi-Purpose Servers of File Services • Remote Office File Server • Real-Time Backup • Multi-Platform File Sharing • Free-Up Network Bandwidth by Installing NAS Servers in Local Subnets • Portable Storage • Software Distribution • Drive Image Server • Data Storage during Server upgrades • Archive • Keep Large Graphics and CAD files online
Main Benefits of NAS • Engineered for One Purpose • Easy Installation • High Reliability • Improved Performance Under Load • Web Browser Management • Multi-Platform Compatibility • Data Availability (Even when primary Server is offline) • No Client Licenses Required • Portable Storage • Low Cost of Ownership • Many Products Are Within Credit Card Purchase Limits
Key Applications for SAN • Add Additional Storage to Servers • Allocate Storage on demand • Central Management and Backup • Highest performance access over FC and 10Gb iSCSI • Mileage may vary • Applications that require block access • Exchange • SQL • Server Virtualization (HyperV, VMware, Xen)
ReadyNAS Unified Storage ArchitectureOne device to meet many storage needs • First, provides iSCSI SAN storage for virtual machines. • Second, an iSCSI SAN for a dedicated server application. • Third, Windows/UNIX/Linus/Mac clients can use the NAS portion. • Fourth, the backup server uses it for disk to disk. • Fifth, the system is replicating offsite to another ReadyNAS. • And finally, ReadyNAS Vault caries archives to a secure datacenter. VM1 VM2 VM3 App Server Client Backup Server Gigabit Ethernet Switch Switch Remote Office ReadyNAS Vault
LAN Unified Storage: SAN + NAS • SAN: • Storage Area Network • Offers Availability, Manageability, and Scalability • Block level access • “Expensive” historically • Think “Mission Critical” • NAS: • Network Attached Storage • Offers Ease of Installation, Management • File level access • “Inexpensive” • Think “Business Critical” ReadyNAS SAN Servers Fiber Channel Switching Netgear ReadyNAS Quantum Tape Library EMC Storage Array
Where does NETGEAR fit in the Storage Market? SAN or Enterprise Server w/ DAS (HDS, EMC) $$$ Primary Storage: Oracle/SQL DB’s, E-Commerce, Email Hi-End NAS or Ent./Depart. Server w/ DAS (HP, EMC, NetApp) Primary Storage: File/App Servers in Data Center, Scientific Data Processing Low to Mid Tier NAS or Dept. Server w/ DAS, Tape, Optical Primary Storage: File/App Servers in RoBo, SMB Secondary Storage: File/App Servers in Data Center, Oracle Databases, Email Archive, Server Backup, Workstation Backup
Midmarket Solutions • Disk-based Backup • Symantec agent support - only with ReadyNAS • Acronis “in-box” partnership • ReadyNAS Vault - backup to cloud • ReadyNAS Replicate - first cloud-based management for backup and file replication • Virtualization • 10GE storage and managed switches • Complete certifications for seamless integration • Primary in SB; VM backup in MB
Midmarket Solutions • Cloud Computing • Embedded cloud based backup • Cloud-based replication software • Secure remote access • Egnyte hybrid cloud file server partnership • Remote Offices / Branch Offices (ROBO) • Desktop Pro family designed for ROBO • Multi-site file replication and backup solution • Cloud based single management for backup / replication
Why NETGEAR?Storage for Smart IT Reliable: • NBD onsite replacement service • 5 years warranty and enterprise-class drives* • VMware, Microsoft, Citrix and backup software certifications Affordable: • A fraction of the cost of traditional big IT vendors • No training or on-site expertise required Simple: • Unified architecture • Embedded cloud service options • Centralized backup management option *For 4-bay and above
Positioning & Key Differentiators NETGEAR is a WW Storage Leader • #1 in sub-$5K & #4 in sub-$25K price band for WW NAS/unified storage • Approaching 1,000,000 TB shipped capacity • Class-leading performance Unified storage, broadest product portfolio • NAS and iSCSI SAN, solves multiple problems with one box • From $500 to $15,000; 2-bay desktop to 12-bay 2U rackmount. • Business-class storage capacity for all applications data and file. Enterprise class • 10GE networking support • 7.2K RPM Enterprise SATA • 5 years warranty and 3 years NBD onsite support Business solutions for: • virtualization, cloud, in-house R&D, and • data protection with expended partnership
NETGEAR – A WW Leader in Storage • According to Gartner Report - March 2011 • NETGEAR is #1 market share for sub-$5K price band • First in hybrid cloud solution • First in secure remote access and cloud based backup management • The only one in sub-15K with Symantec agent integration and partnership for backup solution • Affordable 10GE storage solution with VMware Ready, Citrix Ready and Certified for Windows Server 2008 R2 • Best-in-class • warranty (5-years) • support (3 years NBD with onsite replacement server)
NETGEAR Storage Broad suite of technology partnerships • Disk-based backup • Virtualization • Hybrid cloud • Video surveillance storage
Our ProductsWhat solutions do we have to offer? • Disk based backup • Up to 24TB capacity from 2-bay desktop to 2U 12-bay rackmount • Reliable cost-effective backup target – enterprise SATA • Certified major backup partners for client and server backup solution • Cross-platform file server • Multiple protocols – Windows, Mac, Linux, HTTP(s), FTP(S) • Hybrid Cloud • Cloud backup with ReadyNAS Vault • ReadyNAS – Egnyte hybrid cloud file server • Cloud based management for multiple site data replication • Virtualization • Affordable network storage for virtualization • Certified for VMware, Citrix and Hyper-V
ReadyNAS® for Business • Reliable. Affordable. Simple. • Virtualization |Backup | File Sharing |Hybrid Cloud 10GE 10K 4200 (RN12T) Redundant power & cooling 3-year NBD onsite 3200 (RN12P) 5K Price band (USD) 5-year Warranty L Reliability & performance H Unified w/ replication & cloud options 3100 (RNRP4) 2100 (RNRX4) 1K 1500 (RNRX4xxE) Pro 6 (RNDP6) Pro 4 (RNDP4) Pro 2 (RNDP2) Small business(5 -75 users) SMB (75-200 users) Medium Enterprise ( ~500 users) Cost-conscious environments Business-critical applications File services (heterogeneous platform, backup, replication…) Application data (server virtualization, VM backup...)
RAIDiator Operating System • One single OS across all ReadyNAS platforms • Learn once, use everywhere • Simplifies training and learning curves • Highly reliable for home and business • Leading features for business users • Internally developed and controlled at NETGEAR • The fanatical user community at www.readynas.com • Supports wide range of technology partners and standards • Add-On developer options • Memeo, VMware, Microsoft, Symantec, DLNA • Open source security and stability
General Features • Windows Networking CIFS • Mac networking AFP • Linux/Unix NFS • FTP, HTTP, HTTPS, WebDAV, rsync • XRAID2, RAID 0, 1, 5, 6 and RAID 10 • Backup/Replication function • USB target, ReadyNAS target, other CIFS, NFS, FTP • Backup from snapshot • Scheduled hourly, daily, weekly • Add-on • ReadyNAS Remote, ReadyNAS Vault, ReadyNAS Photos • SSH, Symantec RALUS agent • Software License • ReadyNAS Replicate
ReadyNAS Vault • Device-Integrated Cloud-Based Backup • 30-day free try out • Monthly and yearly Plan optional for purchase • Project based special option available ReadyNAS Vault™ Cloud storage Application Server Email Server Client w/Agent WWW LAN ReadyNAS With ReadyNAS Vault™ Remote User
ReadyNAS Remote • Built-in VPN, standard “native-style” remote access solution • Standard Feature - no extra license needed • Easy to use – just enable the service on ReadyNAS, configure the user, and install the agent on client • Great for ROBO and remote users Application Server Email Server Client w/Agent WWW LAN ReadyNAS With ReadyNAS Remote™ Enabled Remote User ReadyNAS Remote™
ReadyNAS Replicate • A license-based software allows users to backup and restore data from one ReadyNAS to another • A cost-effective multi-site backup/restore and disaster recovery solution for small to midsized businesses (SMB), remote and branch offices (ROBO) • A value-added solution for VAR’s managing multiple locations
ReadyNAS ReplicateCentral management, multiple sites, easy and secure Central Office Cloud based Management Home Office Location 1 Location 2 Location 3
ReadyNAS Success 1,000,000 TB shipped capacity !!!
Case Study #1 - CheckSpring BankReadyNAS for VM with Offsite Replication Background • CheckSpring was established in 2007 to bring banking services to unbanked communities. Has used an EMC Clariion as its central server but it’s difficult and unreasonably expensive to maintain. The Problem • Facing the challenge of a tight IT budget and an aging storage system that was rapidly reaching capacity and end of life. The Solution • ReadyNAS 3200 is configured as primary VMware storage for the bank’s virtual servers, and ReadyNAS Pro 6-bay for the DR site for scheduled replication. Result “The ReadyNAS 3200 really had everything I was looking for. It provides the performance we need to run our HQ operations, and it supports built-in secure replication to make our disaster recovery efforts a breeze.” - Josh Garcia, IT Manager
Case Study #2 – SiteVenturesReadyNAS 4200 for Backup Background • SiteVentures hosts the complete computing environment for many of SMB clients. Need storage capacity for increasing customer needs The Problem • The old NetApp is out of capacity and too expansive to add capacity and to maintain The Solution • Installed the ReadyNAS 4200 in our co-location facility in Bedford, New Hampshire, as a secondary system to our NetApp server. ReadyNAS 4200 is configured as a backup target, to accept 50 percent of the snapshots taken from the XenServer environment. Result “The ReadyNAS 4200 really fits our needs well, and it’s surprisingly affordable. The increasing costs would have broken our business model. But the 4200 provides us with the reliability we need at a cost that enables us to save our customers a lot of money, while still maintaining respectable margins”. - Rich Hillard, SiteVentures CEO
The Competition Buffalo Technology • NAS design (no unified architecture, slow, consumer drives) • Low cost, high volume worldwide leaders • Not reliable (high return rate) Microsoft Windows Storage Server • Sold by Dell and HP identically • Limited by Microsoft security and roadmap concerns Iomega/EMC’s LifeLine Linux-based OS • Newcomer, little Mac support, install base or business focus • No technology ties to EMC storage but EMC brand/backing Low-end Enterprise (NetApp, EMC, Dell’s, HP’s) • Costly, not unified, and often overkill • Good performance and scalability QST (QNAP, Synology, Thecus) • Limited channel and support, diskless, focus on hardware instead of customer problem
Handling ObjectionsHow do we answer the hard questions? • We use capacity of Windows server internal storage • ReadyNAS is a cost effective solution than Windows server. Data protection, flexible, and sharable storage. • NETGEAR storage solution is expensive • ReadyNAS is business class. The overall cost of ownership is lower with simple management, long life time, feature / performance, and overall value • Use tape for data backup • D2D backup uses high capacity disk and gigabit network • save time and cost • Cloud and virtualization are for enterprises • More and more SME are adapting virtualization and cloud solutions for cost saving, flexibility and future-ready applications. • ReadyNAS makes virtualization affordable for SME
Target AudienceWho should you talk to? • IT manager, IT director, IT admin • Facing the challenge to achieve the goal with limited budget • Small business manager/owner • To grow the business with cost-effective, productive IT • VAR and IT service provider, IT consultant • Vertical markets • Government • Educational institute • Manufacturing • Professional offices (doctor, attorney, dentist ) • ROBO (retail stores, service offices)
Qualifying QuestionsWhat should you ask? • Do you need storage capacity for growing business data needs? • Do you have plan for server /desktop virtualization to gain flexibility and reliability? • Are you looking for alternative of your current high cost storage solution? • Are you looking for solution to replace the tape backup? • Do you have plan to use cloud solution? Do you think it’s beneficial to use hybrid cloud storage for local control/management and cloud based flexible access ?
The Elevator Pitch • The economy is recovering. Customers are Looking for new solutions to support business growth while saving cost. • Need more capacity, more flexibility in storage • NETGEAR is a WW leader of NAS/unified storage. • NETGEAR ReadyNAS is business class system with 5-yr warranty. • With a fiction of the cost of BIG vendors, the ReadyNAS delivers NAS and iSCSI SAN solutions with one box, including 10GE, disk backup, replication and virtualization certifications for business solution. • Consistency from desktop to rack, easy to use and manage. Remove big IT complexity with purposely design features (X-RAID, cloud management, built-in VPN) • ReadyNAS is an affordable business class with no big IT complexity, and no compromising on performance and reliability
Get More Information…Where to look for additional data and material Storage landing page www.netgear.com/business_storage www.readynas.com http://www.readynas.com Certified Drive lists http://www.readynas.com/?page_id=82 Product feature list and comparison http://www.readynas.com/?cat=49 How to… http://www.readynas.com/?cat=16 Detailed Product info http://www.readynas.com/?cat=27 Sharepoint • Case studies, white papers, application notes, solution overviews
ReadyNAS® Pro Family • Smart IT for small businesses and remote offices • Disk-based backup and Recovery • Virtualization • File sharing • Hybrid cloud offerings • Business-class • Hardware and warranty • Cloud service support • Technology partnerships • Reliable: 5-yr warranty, cloud archive, software certs • Affordable: A fraction of the big IT cost • Simple: Unified storage, No on-site expertise required • Built-in VPN, cloud management option (Replicate)
ReadyNAS Pro 2 • Desktop, 2 bays • Intel Atom dual core 1.8GHz • X-RAID2 and RAID 0/1 • 100MBps • 5-year warranty • SKUs and configurations • RNDP2000, diskless street price: $549 • RNDP2210, 2TB system street price: $699 • RNDP2220, 4TB system street price: $899 • RNDP2230, 6TB system NEW
ReadyNAS Pro 4 • Desktop, 4 drive bays • Intel Atom Dual Core 1.6GHz • X-RAID2 and RAID 0/1/5/10 • 100MBps • 5-year warranty with Enterprise drive • SKUs and configurations • RNDP4000, diskless street price: $799 • RNDP4410, 4TB street price: $ 1,499 • RNDP4420, 8TB street price: $ 2,299 • RNDP4430, 12TB NEW
ReadyNAS Pro 6 • Desktop, 6 drive bays • Intel Dual Core Pentium 2.66GHz • X-RAID2 and RAID 0/1/5/6/10 • 110MBps • 5-year warranty with Enterprise drive • SKUs and configurations • RNDP6000-200, diskless street price: $1,099 • RNDP6310-200, 3TB street price: $1,999 • RNDP6610-200, 6TB street price: $2,999 • RNDP6620-200, 12TB street price: $3,999 • RNDP6630-200, 18TB NEW
ReadyNAS® 1500Cost-effective 1U rackmount NAS • Overview • Support file protocols (CIFS, NFS, AFP, FTP, HTTP) • 80MBps class-leading performance • Hot-pluggable SATA disk with RAID 0/1/5 & X-RAID2 • Business feature set (ADS/Domain, snapshot, SNMP, etc.) • 3 years warranty with ProSupport Options • OnCall 24x7, Category 3: PMB0333 • XPressHW, Category 3: PRR0333-100 • SKU and configurations • RNRX441E, 4TB system US street price: $1,499 • RNRX442E, 8TB system US street price: $2,099 • RNRX443E, 12TB system NEW
ReadyNAS 1500 and TeraStation III NETGEAR ReadyNAS Key Advantages • Reliable storage system for backup and file server • Advanced Intel Embedded processor • Business class metal chassis (198,766 hrs MTBF - 40℃) • X-change for instant exchange of electronics, power supply, and cooling • 3 years warranty • Designed for cost saving • Compact 1U rack mount design - save rack space • Low power consumption – save money on energy bill • Simple management and ease-of-use – save operation cost • X-change for simple serviceability – save money on maintenance cost • Affordable solution for file server and D2D backup • High density - up to 12TB in half of 1U rack space – up to 24TB in 1U space!! • High performance – 80MBps read/write throughput • Low cost capacity - perfect fit for D2D backup • Comprehensive backup options • Integrated Backup Manager supports backup over CIFS, NFS, FTP/HTTP • Shipping with Acronis ABR 10 (90-day free trial) for virtual and physical server backup • Built-in support of Symantec BE2010 agent • Replicate to offsite • Option of backup to cloud • Easy to use UI and Automatic X-RAID2
ReadyNAS 2100 • 1U Rackmount, 4 disk bays • Intel Atom Dual Core 1.6GHz (current V2) • X-RAID2 and RAID 0/1/5/10 • 100MBps (was 80MBps for V1) • 5-year warranty with enterprise drives • X-Change module • SKUs and configurations • RNRX4450, 2TB w/ 4x500GB Price $1,599 • RNRX4410, 4TB w/ 4x 1TB Price $1,899 • RNRX4420, 8TB w/ 4x 2TB Price $2,899 • RNRX4430, 12TB w/ 4x 3TB NEW
ReadyNAS 3100 • 1U Rackmount with, 4 disk bays • Redundant power and cooling • Intel dual core processor • X-RAID2 and RAID 0/1/5/10 • 100MBps read/write performance • 5-year warranty with Enterprise drive • SKUs and configurations • RNRP4410, 4TB w/ 4x 1TB Price $3,600 • RNRP4420, 8TB w/ 4x 2TB Price $4,700 • RNRP4430, 12TB w/4x 3TB NEW