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Team 4 Diversity Liu Xiao Himani Dahiya Sara Shen Xuhuai Wong Yuqing Yong Yik How, Jonathan. Touch Screen Keyboard. Industry: Electronics Selected Patent No.: Publication no.: 20080246731 (2008-10-09) Backside Control Utility (BCU) Can be embedded into various hosting devices
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Team 4 Diversity Liu Xiao HimaniDahiya Sara ShenXuhuai Wong Yuqing Yong Yik How, Jonathan Touch Screen Keyboard
Industry: Electronics • Selected Patent No.: • Publication no.: 20080246731 (2008-10-09) Backside Control Utility (BCU) • Can be embedded into various hosting devices • Customizable or universal attachment system Patent information
Educating customers • Cleaner/More hygenic than traditional keyboards • More durable • Customizable design • Light-weight & Portable Commercialization Plan
Marketing • Roadshows/IT Fairs • Advertisements (DigitalLife on ST, online, TV) • Packaging it as “Better than Apple – a lifestyle) Commercialization Plan