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Communication Strategies of Three Top Rehabilitation Hospitals in the US

Communication Strategies of Three Top Rehabilitation Hospitals in the US. A Comparison of the Online Media Presence of Spaulding Rehabilitation Hospital, Kessler Institute for Rehabilitation, Rehabilitation Institute of Chicago. Jacob Silberstein HCOM 512 – Summer 2014.

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Communication Strategies of Three Top Rehabilitation Hospitals in the US

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  1. Communication Strategies of Three Top Rehabilitation Hospitals in the US A Comparison of the Online Media Presence of Spaulding Rehabilitation Hospital, Kessler Institute for Rehabilitation, Rehabilitation Institute of Chicago Jacob Silberstein HCOM 512 – Summer 2014

  2. Spaulding Rehabilitation Center • Mission • “Deliver compassionate care across the continuum to improve quality of life” • Target Audience • Persons recovering from or learning to live fully with illness, injury and disability.

  3. Spaulding SWOT Analysis

  4. Recommendations for Spaulding Rehab

  5. Kessler Institute for Rehabilitation • Mission • “Kessler Institute for Rehabilitation, Inc. provides comprehensive physical medicine and rehabilitation programs and services to optimize the health, function and quality of life for those we serve. We enhance the delivery of care and advance the field of rehabilitation through education, research and advocacy. We do so in a clinically effective and fiscally responsible manner.”

  6. Kessler SWOT Analysis

  7. Recommendations for Kessler Institute

  8. Rehabilitation Institute of Chicago • Mission • “The Rehabilitation Institute of Chicago (RIC) is dedicated to providing the highest-quality patient care through integrated research, scientific discovery, and education for the purpose of maximizing the recovery of the individuals in our care.” • Vision • “To Advance Human Ability. RIC will serve as the world’s leading scientific hospital for the innovation and application of new and more promising treatments that improve and eliminate the effects of injury, disease and debilitating health condition” New location under construction

  9. Rehab Institute SWOT Analysis

  10. Recommendations for Rehab Institute

  11. Comparison of Organizational Strategies

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