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Footwear INC.

Jenn McAninch , Cassandra MacDonald, Adam Bushert , Adam Anger. Footwear INC. Provide customer’s with quality shoes for reasonable prices Create incentive to buy through high retailer support and rebates Increase revenues and meet our investor’s expectations. Strategic Vision.

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Footwear INC.

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  1. JennMcAninch, Cassandra MacDonald, Adam Bushert, Adam Anger Footwear INC.

  2. Provide customer’s with quality shoes for reasonable prices • Create incentive to buy through high retailer support and rebates • Increase revenues and meet our investor’s expectations Strategic Vision

  3. Financial and strategic performance –Net revenues

  4. Earnings per Share

  5. Return On Equity

  6. Image Rating

  7. Credit Rating

  8. Stock Price

  9. Global unit sales

  10. Global Market sales

  11. Performance Target (+2Years)

  12. Competitive strategy Our beginning strategy Our ending strategy

  13. Originally, we pursued a lower cost, medium quality strategy in all geographic regions • Exited the private label market when we found we could no longer compete with falling shoe prices • Focused on selling only branded footwear Private label competitive strategy

  14. Did not expand production facilities • Utilized plant upgrade options in beginning years to reduce reject rates, improve productivity, and increase S/Q rating • Keep reject rates low/average • Run plants at full capacity (120%) Production Strategy

  15. Focused on keeping $ per pair produced low, and productivity high • Labour Cost per Pair • Average investment in TQM/6 Sigma • Total Compensation for workers was average overall Workforce compensation Strategy

  16. Never acquired unnecessary debt ex; Loans • Maintained solid credit rating ex; Maintained our initial production facilities (in turn not acquiring bad debt and increasing our credit rating) • Repurchased stocks; in order to increase Stock Price, ROE & EPS Finance strategy

  17. Continue with High Rebates and Retailer Support • Strive to increase Image Rating by raising S/Q, TQM, Corporate Citizenship Actions to out-compete rivals

  18. Companies Cuddyz & E Athletaworx; Strongest competitors Purple: E Athletaworx Green: Cuddyz Red: Footwear INC.

  19. Lessons learned

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