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Letter Spacing: Techniques and Examples

Explore the art of letter spacing or kerning in graphic design. Learn how designers use this technique to create visual harmony and balance between letters. Discover the impact of letter spacing on typefaces, logos, and headers.

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Letter Spacing: Techniques and Examples

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  1. 02 IAT 102 Graphic Design

  2. Letter Spacing The goal of this assignment is for you to study the technique of letterspacing or kerning. Letterspacing is the distance between letters on the same baseline. It is also called kerning. Designers use this technique when dealing with large size, or isolated type (magazine headers, logo and logotype design, etc).

  3. LetterSpacing Volkswagen If letters in a typeface are spaced uniformly, they make a pattern that looks irregular. Gaps occur, for example, around letter whose forms angle outward or frame an open space (W, Y, V, T, L).

  4. LetterSpacing rub Because the space between characters expands as the type size increases, designers often fine-tune letterspacing when working with large letters. As the word “rub” gets bigger, the gap between u and b grows more obvious. rub rub

  5. kerning

  6. kerning

  7. kerning

  8. Flush left: the vertical alignment may seem irregular, especially when the first letter in each line is a cap. Letters having straight vertical strokes, such as B, E, F, H, I, M, N, P and R, align perfectly, while IRREGULARCAP LETTERSSUCH AS A, C,J, O, T, V, W,AND Y, MUST BE ALIGNED OPTICALLY. kerning

  9. optical letter spacing

  10. optical letter spacing

  11. word spacing

  12. word spacing

  13. Character spacing (kerning) Word spacing Linespacing (leading)

  14. kerning

  15. kerning

  16. kerning

  17. Character spacing (kerning) Word spacing Linespacing (leading)

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