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Toyota Recall 2010/2012

Toyota Recall 2010/2012. An Ethical Violation. Importance of Ethics. IEEE Code of Ethics Professional and Ethical Conduct 10 Laws. The Recall. Toyota was forced to recall over 9 million vehicles in 2010/2012 Models 2009-2010 RAV4 2009-2010 Corolla 2009-2010 Matrix

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Toyota Recall 2010/2012

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  1. Toyota Recall 2010/2012 An Ethical Violation

  2. Importance of Ethics • IEEE Code of Ethics • Professional and Ethical Conduct • 10 Laws

  3. The Recall • Toyota was forced to recall over 9 millionvehicles in 2010/2012 • Models • 2009-2010 RAV4 • 2009-2010 Corolla • 2009-2010 Matrix • 2005-2010 Avalon • 2007-2010 Camry • 2010 Highlander • 2007-2010 Tundra • 2008-2010 Sequoia

  4. The Recall • Reasons • “Sticky” Acceleration Pedal • Floor mats • Affected position of Acceleration Pedal • Electronic Throttle Control (Possible)

  5. The Solution • Acceleration Pedal • Provide a new, safely functioning pedal. • Free replacement • Floor mats • New floor mats • Remove current floor mats • Electronic Throttle Control • No solution offered

  6. The Problem • Violation of IEEE Code of Ethics Laws: • 1. Accept Responsibilty • 7. Seek and accept criticism • 9. Avoid Injuring others, property, repuation, and employment.

  7. The Problem • What could have been done to avoid this tragedy? • More efficient testing • Take responsibility and respond quickly

  8. The Aftermath • Unnecessary loss of lives and injury • Loss of millions of dollars • Cost of recall and repair • Stock prices • Tarnished reputation • Safety first

  9. Questions/Comments?

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