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Lending Tree. “Lending Tree”. Who is VyStar? Established April 1952 Total Assets over $4.8 Billion Over 427,000 Members 37 Branches* 30 Full Service Branches* - will be opening another Full Service Branch later this year 2 Drive Thru Branches 5 High School Branches Over 1100 Employees.
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“Lending Tree” Who is VyStar? • Established April 1952 • Total Assets over $4.8 Billion • Over 427,000 Members • 37 Branches* • 30 Full Service Branches* - will be opening another Full Service Branch later this year • 2 Drive Thru Branches • 5 High School Branches • Over 1100 Employees
“Lending Tree” Who am I? • That’s a good question…. • Lending Operations Analyst for 10 years • Previous experience in the Call Center and Branches • SME with the MISER conversion • Strength in our Loan Origination System, APPRO (aka CRIF Solutions) • Been with VyStar for over 20 years • Primarily responsible for understanding the business operations and how to work with IT staff to accomplish system changes for efficiency and required changes.
“Lending Tree” Conventional Product Offerings • Direct Lending • Call Center • Branches • Internet Banking • Indirect – concentration in Northeast Florida
“Lending Tree” Portfolio Statistics • Mortgages - $ 1.8 billion • Consumer Loans - $ 643 million • Credit Cards - $ 284 million • Secured Loans - $ 25 million • Commercial Loans - $ 139 million
“Lending Tree” New Venues to Create Loan Growth • Open Road Lending • Indirect Motorcycle Lending • Costco Affinity (in process) • Enterprise Car Sales • SBA Loans (looking into)
“Lending Tree” Ideas considered, but just not our “flavor flav” • Managing our Repo Sale/Auction • Our rural branches would like to see more “farm type” underwriting products • Reverse mortgages (technically offer, just referrals) • Loan Participations
“Lending Tree” Conservative Lender
“Lending Tree” Contact Information Lisa Fulghum 904.908.2820 fulghuml@vystarcu.org
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