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Explore market structure concepts from perfect competition to monopoly, including profit maximization and price determination. Learn the impact of monopolies and natural monopolies on resource allocation and government regulation.
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Market Structure • Perfect Competition • Monopolistic Competition • Oligapoly • Monopoly
Degree of Market Power • Concentration Ratio • percentage of the market sale by the largest four (or eight) firms • CR > 0.70 indicates significant market power
Perfect Competition • Many buyers and many sellers • Homogeneous product • No barriers to enter the market • Firms are price takers: • Market price is set by D & S • Firms produce all they can at the market price
Profit Maximization • Business firms try to make the highest possible profit • Profit = Total Revenue – Total Cost • Profit is maximized when MC = MR • MC = additional cost of producing an extra unit • MR = additional revenue from selling an extra unit
Price-Taker Firms: P=MR=MC Price Firm Price Market S D S = MC D = MR P P MC=MR S D q Q Quantity Quantity
Monopoly • Many buyers, but only one seller • Product maybe unique or differentiated • Barriers to enter the market • Firms are price-makers, facing the market demand
Reasons for Monopoly • Control the supply of raw materials • Investment / R&D requirements • Government licensing • Natural Monopoly
Price-Maker Firms: P>MC=MR Price D MC P MC=MR MC D MR Quantity Q
Perfect Competition vs. Monopoly • Monopoly price is higher than the competitive price • Monopoly output is lower than the competitive output • Since monopoly causes resource misallocation it is outlawed by the Anti Trust Law
Price-Output Comparison Pc = competitive price Qc = competitive output Pm = monopoly price Qm = monopoly output Pm>Pc but Qm<Qc Price D Dead Weight Loss=ABC MC A P=MC Pm C MC=MR Pc B D MR Quantity Qm Qc
Natural Monopoly • A firm that experiences “economies of scale” so that it operates with a declining average cost • It is less costly to have one large firm than several small firms • Government permits natural monopoly, but regulates its price to minimize the DW-loss
Long-run Average Cost $ Cost Diseconomies of scale Economies of scale 4 1 25 100 Quantity