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DigCompConsumers. A reference framework for consumers' digital competence. From DigComp to DigCompConsumers. What is DigComp? Why DigCompConsumers? How is DigComp used?. A digital competence reference framework. In 2014, almost 40% of EU population had insufficient digital skills
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DigCompConsumers A reference framework for consumers' digital competence
From DigComp to DigCompConsumers • What is DigComp? • Why DigCompConsumers? • How is DigComp used?
A digital competence reference framework • In 2014, almost 40% of EU population had insufficient digital skills • A common understanding: which digital skills? • DIGCOMP reference framework : Identify and describe key components of Digital Competence in terms of knowledge, skills and attitudes.
1.2 Evaluating data, information and digital content To analyse, compare and critically evaluate the credibility and reliability of sources of data, information and digital content. To analyse, interpret and critically evaluate the data, information and digital content.
WHY DigCompConsumers • Empowerment survey: consumers with digital skills are better informed and more empowered • Understand digital marketing & profiling, comparison tools, user reviews etc. • Use "digital" to promote consumer education & speak language of educators
DigCompConsumers • Consumer digital competence is the competence consumers need to function actively, safely, and assertively in the digital marketplace. - only specific competences in digital environment
1.2. Evaluating and comparing information on goods and services – Learning outcomes • - To compare and critically evaluate the reliability of digital sources of information on goods and services. • - To compare and critically evaluate information on goods, services, purchasing terms and conditions related to the digital marketplace. • - To compare commercial offers using comparison tools, websites and channels.
1.2. Evaluating and comparing information on goods and services – examples • Knowledge : Understand that not all information online on goods and services is reliable or complete • Skills : Able to use online price comparison tools or tools that compare quality and price • Attitude : Values that making informed choices implies comparing offers from different providers
Pre-purchase Competences • 1.2.Browsing, searching and filtering information on goods and services • 1.2 Evaluating and comparing information on goods and services • 1.3 Recognising and evaluating commercial communication and advertisement • 1.4 Managing digital identity and profile in the digital marketplace • 1.5 Considering responsible and sustainable consumption in digital markets
How to use DigCompConsumers? • 1- mapping and identifying gaps in consumer education material (Consumer Classroom, VZBV • 2- Dialogue between consumer policy and education professionals about digital consumer education in schools • 3- Surveys for benchmarking digital competences of consumers and evidence base for digital consumer education need and impact
Publications • Summary report as JRC Science for Policy Report • https://ec.europa.eu/jrc/en/digcompconsumers • Full report on DG Justice and Consumers • http://ec.europa.eu/justice/index_en.htm