551 likes | 1.09k Views
Monopoly. Monopoly. is a situation in which there is a single seller of a product for which there are no good substitutes. When a monopoly exists, there are generally high barriers to entry into the industry. What are the reasons for these barriers?. (1) Legal Barriers.
E N D
Monopoly is a situation in which there is a single seller of a product for which there are no good substitutes.
When a monopoly exists, there are generally high barriers to entry into the industry. What are the reasons for these barriers?
(1) Legal Barriers • patent - grant of an exclusive right to use a specific process or produce a specific product for a period of time (17 years in the U.S.) • licenses and franchises - permission, granted by a government, to enter an industry or occupation
(2) A single firm has sole control of a resource essential to an industry.
(3) Economies of Scale Costs per unit in an industry may be low only when a firm produces a lot of output. Consequently, small firms will be unable to enter the industry because costs are too high.
Market Demand Curve Because the monopoly firm is the only seller of a good, the market demand curve for the good is the same as the demand curve for the firm’s product. price Demand quantity
Remember for a perfectly competitive firm: MR = P. This is not true for the monopolist.
For a monopolist, MR < P.So the MR curve lies below the demand curve. QuantityPriceTRMR 10 20 200 --- 11 19 209 9
Drawing the MR curve when the demand curve is a straight line: MR has the same Y-intercept and is twice as steep as the demand curve . $ Demand MR quantity
Determining the optimal output and price, and the maximum profit: 7 Steps
Step 1 a. Draw and label the axes. $ quantity
Step 1 b. Draw and label the ATC and MC curves. MC $ ATC quantity
Step 1 c. Draw and label the D and MR curves. MC $ ATC MR D quantity
Step 2: Find the profit-maximizing output where MR = MC MC $ ATC MR D Q* quantity
Step 3: Determine the price from the demand curve, above Q*. MC $ ATC P* MR D Q* quantity
Step 4: Determine the cost per unit from the ATC curve, above Q*. MC $ ATC P* ATC* MR D Q* quantity
Step 5: Determine the TR = PQ box. MC $ ATC P* ATC* MR D Q* quantity
Step 6: Determine the TC = ATC . Q box. MC $ ATC P* ATC* MR D Q* quantity
Step 7: Find profit p = TR - TC. MC $ ATC P* ATC* profit MR D Q* quantity
In the previous set of graphs, the monopolist was earning a positive economic profit.It is also possible for the monopolist to have a loss or to breakeven.Let’s look at a monopolist with a loss.
Step 1: Draw and label the axes and curves. (For a loss, the ATC curve must be entirely above D.) ATC MC $ AVC MR D quantity
Step 2: Find the profit-maximizing (or loss-minimizing) output where MR = MC ATC MC $ AVC MR D Q* quantity
Step 3: Determine the price from the demand curve, above Q*. ATC MC $ AVC P* MR D Q* quantity
Step 4: Determine the cost per unit from the ATC curve, above Q*. ATC MC $ AVC ATC* P* MR D Q* quantity
Step 5: Determine the TR = PQ box. ATC MC $ AVC ATC* P* MR D Q* quantity
Step 6: Determine the TC = ATC . Q box. ATC MC $ AVC ATC* P* MR D Q* quantity
Step 7: Find profit or loss p = TR - TC. ATC MC $ AVC ATC* P* loss MR D Q* quantity
Step 1: Draw and label the axes and curves. (To break even, D must be tangent to the ATC curve.) MC $ ATC MR D quantity
Step 2: Find the profit-maximizing output where MR = MC MC $ ATC MR D Q* quantity
Step 3: Determine the price from the demand curve, above Q*. MC $ ATC P* MR D Q* quantity
Step 4: Determine the cost per unit from the ATC curve, above Q*. MC $ ATC ATC* = P* MR D Q* quantity
Step 5: Determine the TR = PQ box. MC $ ATC ATC* = P* MR D Q* quantity
Step 6: Determine the TC = ATC . Q box. MC $ ATC ATC* = P* MR D Q* quantity
Step 7: Find profit p = TR - TC. Since TR = TC, p = 0 MC $ ATC ATC* = P* MR D Q* quantity
Monopoly Possibilities short run: positive profits, losses, or breaking even. long run: positive profits, or breaking even.
What is bad about monopoly? • Consumer options are limited. • Profits do not signal firms to enter the industry. (They can’t get in because of the barriers to entry.) • There is allocative inefficiency. ( P > MC ) The monopolist does not produce all units that consumers value more than it costs to make them.
Allocative Inefficiency ( P* > MC* ) MC $ ATC P* ATC* MC* MR D Q* quantity
Natural Monopoly a situation in which ATC declines continually with increased output. So a single firm would be the lowest cost producer of the output demanded.
ATC doesn’t turn upward until a very high output level, beyond the amounts that consumers will buy. $ ATC quantity
Remember: the MC curve is below the ATC curve when ATC is sloping downward. $ MC ATC quantity
Draw the demand and MR curves. $ D MR MC ATC quantity
What can the government do about a natural monopoly? • government take over the industry • let it operate freely • government regulation of monopolist
Natural Monopoly: operating freely $ D P* MR MC ATC Q* quantity
Regulation • marginal cost pricing (P = MC) • average cost pricing (P = ATC)
Natural Monopoly: marginal cost pricing regulation $ D MR MC ATC Pm Qm quantity
Natural Monopoly: marginal cost pricing regulation P < ATC Firm has a loss! So this won’t work. $ D MR MC ATC Pm Qm quantity
Natural Monopoly: Average Cost Pricing Regulation $ D MR Pa ATC MC Qa quantity
Natural Monopoly: Average Cost Pricing Regulation Zero economic profits: this can work. $ D MR Pa ATC MC Qa quantity