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Prior to 1994 – Various actions at local levels 1994 – Creation of Environment Manager 1997 – Creation of the Environment Department 1998 – Introduction of the Environmental Charter 2003 – Creation of Sustainable Development Department
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Prior to 1994 – Various actions at local levels 1994 – Creation of Environment Manager 1997 – Creation of the Environment Department 1998 – Introduction of the Environmental Charter 2003 – Creation of Sustainable Development Department 2006 – Introduction of Earth Guest and the new Environmental Charter ACCOR and the Environment “The History”
EARTH GUESTThe new Accor program dedicated to the environment
Earth Guest “Earth Guest” Program A program name and a visual identity, shared by all A signature, translated into all languages
In 2006, Accor launches Earth Guest, a global program that embodies the Group’s vision for sustainable development. Earth Guest covers 7 priorities in two major fields : Human and Environmental Earth Guest program “Earth Guest” Program
Local development: In order to be fully integrated into local communities, we aim at minimizing the negative impacts of our activities (fight against sexual tourism involving children…) and maximizing our positive impacts (employee training programs, green building…). Human rights: In order to guarantee human rights, we ensure conformity with the International Labor Organization (ILO) regulations within our activities. Health: In order to satisfy guest and employee needs in terms of health and well-being, Accor develops programs to fight against AIDS, malaria and other severe diseases. Human Priorities “Earth Guest” Program
Energy: In anticipation of the energy crisis, we reduce our consumption and support renewable energy technologies. In order to protect the ozone layer, we limit the emission of the harmful gases present in refrigerating equipment. Water: In order to prevent the risks linked to water shortage, we reduce our consumption and favor water recovery systems. Waste: In order to limit waste management costs, we reduce waste production and favor recycling. Biodiversity: In order to preserve species threatened with extinction, we act closely together with several associations. Environmental Priorities “Earth Guest” Program
The success of the previous charter Created in 1998 for Europe, then adopted in Asia-Pacific, South America and adapted for North America and for Africa. • 15 practical actions including 5 on waste • Considered as implemented in a hotel when 10 actions are completed Considered internally and externally as the environment management tool for Accor hotels The success of the previous charter Sustainable Development Department
Accor Hotels Environment Charter helps us to federate all our individual actions in favor of the Environment. It is a pillar of the Earth Guest program. “Earth Guest” Program
The will to go further … • Take into account the rise of environmental issues all over the world • Generalize numerous environmental actions already in place in many hotels • Integrate regional specificities Why a new Environment Charter?
Objectives of the new Charter • Improve our performance • Reinforce Accor’s « environmental » culture • Share our commitment with our clients who are more and more concerned by the environment • Lower operational costs Why a new Environment Charter?
Poster for the follow-up of the Charter by team members in hotels The main features of the new charter
Poster for sharing the hotel’s commitment with our guests The main features of the new charter
PLAN INTERNATIONAL RED CROSS ECPAT (End child prostitution, pornography and trafficking of children) NAUSICAA ORSE (Observatory on companies responsibility with respect to society) EDF PARTENERSHIPS