140 likes | 270 Views
Social Media Audits and Keywords . Professorpg.wordpress.com. What are we doing today (Learning Objectives)?. Social Media Audits Keyword Planner Review. Social Media Audits. Digital Marketing Plan. SITUATION ANALYSIS SWOT Market Research Competition Goals & Objectives.
E N D
Social Media Audits and Keywords Professorpg.wordpress.com
What are we doing today (Learning Objectives)? • Social Media Audits • Keyword Planner • Review
Digital Marketing Plan • SITUATION ANALYSIS • SWOT • Market Research • Competition • Goals & Objectives TARKET/POSITIONING Demographics Psychographics Buyer Behavior MARKETING TACTICS 4Ps MARKETING IMPLEMENTATON Deadline/budgets TEST & MEASURE ROI
SOCIAL MEDIA PLAN AND AUDIT Premier Major on Campus # - Quantity and Quality of Students $ - Donors Awards Career Placement http://bit.ly/YhkaWp
Google Adwords/Keywords • Social Media Audits • Keyword Planner • Review Google Adwords – paid search
Adwords: Keyword Planner Tool Professional Sales
Search - Keywords Keyword Searches Results Professional Sales Sales Sales Skills Sales Classes Majors at UVU Marketing Classes Sales Training Sales jobs
Keywords and Hashtags Top 10 Keywords Top 5 #
Thank You • Student Blog Plan:1/25 midnight • Student Blog Unit #1: 2/1 midnight • URL/Blog on Wordpress platform • 7 posts • keywords