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THE MOTOROLA FX7500 Alejandra Forero DSC RPM

BUSINESS-CLASS FIXED RFID READER. THE MOTOROLA FX7500 Alejandra Forero DSC RPM. FX 7500. Next Generation Business-Class Fixed RFID Reader. All-new high performance Motorola RFID RadioTechnology. KEY FEATURES. CUSTOMER BENEFITS. FASTER – 1200+ Tags/ Sec

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THE MOTOROLA FX7500 Alejandra Forero DSC RPM

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  1. BUSINESS-CLASS FIXED RFID READER THE MOTOROLA FX7500 Alejandra Forero DSC RPM

  2. FX 7500 Next Generation Business-Class Fixed RFID Reader All-new high performance Motorola RFID RadioTechnology KEY FEATURES CUSTOMER BENEFITS • FASTER – 1200+ Tags/ Sec • HIGHER – Sensitivity and Excellent noise rejection • INTELLIGENCE- Adaptive intelligent • HIGHER - Security • ENHANCE – Communication • PRICE – Same as FX7400 • Reduce time and labor cost • Reduce Power • Reduce Errors when scanning • Reduce Time searching tags • Implementation cost savings

  3. ONE PAGE OFFERINGS ARCHITECTURE CONNECTIVITY TECHNOLOGY -GPIO -Linux OS -256 MB RAM -512 MB Flash -Defense grade security -Ethernet with auto negotiable -USB ports -Bluetooth -Wi-Fi -AdaptiveIntelligence -HighSensitivity -NoiseReduction -Echo Cancellation -FastReadrates POWER SOFTWARE PoE/ PoE + +24VDCPower LowerPower Idle Mode -EMDK -RFID 3 API -C, JAVA (Host + Embedded) - .NET (Host only) -Customization BUY MORE, PAY LESS STYLE -Compact -LEDLights -Easymounting -Standard Plugs

  4. KEY SELLING POINTS WORKS BETTER, COST LESS Offers up to 1200+ tags/sec tag reads and excellent dense reader performance at FX7400 price MOTOROLA DESIGNED RADIO TECHNOLOGY Higher sensitivity, improved interference rejection and echo cancellation LESS TO BUY, LESS TO DEPLOY AND LESS TO MANAGE -Optimize your customer´s RFID read field -Fewer devices means faster and simpler deployment -Flexible network architecture is SW upgraded 2 AND 4 PORT CONFIGURATION OPTIONS

  5. PRODUCT POSITIONING FX7400 VS. FX7500 MIGRATION PLAN 1. Superior performance 2. Adaptive Intelligence 3. Wireless communication 4. Faster, Flexible Platform 5. Higher security 6. Powering Options – Low power mode 7. High Capacity, GPIO List Price (USD) • FX7400 and FX7500 share same host based API (“RFID3”) retaining host application compatibility. • 2. For embedded application development migration from FX7400 to FX7500 please visit our website for SDK and detailed application development notes to write applications in C or Java • 3. FX7500 is compatible with all FX7400 accessories. $1695* FX9500 $1285* FX7500 FX7400 JUNE 30, 2014 PERFORMANCE *4 ports reader price FX7400 EOL- JUNE 30, 2014

  6. FIXED READER PORTFOLIO List Price (USD) Industrial FX9500 8 port FX9500 4 port $1695* FX9500 Business FX7500 4 port $1285* FX7500 FX7500 2 port PERFORMANCE *4 ports reader price

  7. WHO IS OUR COMPETITION?? FIGHT POINTS ALIEN 9680 ALIEN 9900+ IMPINJ R420 FX7500 4 PORT READER COST LESS More Expensive More Expensive Affordable 2 PORT READER Same 4 Port performance Limited performance No available Lower performance Optical Isolated Limited current (100mA) External GPIO box to drive high current GPIO No Specs TLL only no optical isolated WIRELESS COMUNICATION WIFI + BLUETOOTH WIFI + BLUETOOTH No support No support SECURITY FIPS No FIPS or TAA No FIPS or TAA No FIPS or TAA Business class Design FORM FACTOR Metal Box Metal Box Metal Box MEMORY 512 MB Flash/ 256 MB RAM Limited Limited - 64 MB/ 64 MB Limited - 64 MB/ 64 MB PoE Yes Yes No No USB Yes Yes No No

  8. TARGET MARKETS Applications • Stock control • • Warehouse management • • Price audits/changes • • Store receiving • • Inventory management • • Replenishment Retail • IT assets and data centers • • Capital equipment • • Medical devices and equipment • • Records/documents • • Tools • • Library management • • Laboratory equipment • • Returnable and reusable assets Asset Management • Stock control • Warehouse management • Price audits/changes • Store receiving • Inventory management • Replenishment Heathcare / Pharma • Records/document tracking applications • Asset tracking / Guns Tracking • Inventory Management Government

  9. RETAIL APPLICATIONS

  10. HEALTHCARE APPLICATIONS

  11. CROSS SELLING

  12. PRODUCT AVAILABILITY

  13. CONFIGURATION OPTIONS

  14. SERVICES FOR LATAM

  15. FX7500 RESOURCES • LMS Training Courses: • Product Overview for FX7500 • RFI1002 OLT | 1 Hour • Marketing Assets & Sales Tools

  16. THANK YOU

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