1 / 5

Google Ads Quality Score How It’s Calculated?

Quality Score is Googleu2019s way of giving advertisers a tool with which to improve their campaigns. When keywords, ads, and landing pages get evaluated, Quality Score informs advertisers how to adjust their campaign accordingly.<br>When Google calculates Quality Score, it takes into account three factors related to keywords, ads, and landing pages. These are known as:<br>Expected CTR<br>Ad Relevance<br>Landing Page Experience<br>

Download Presentation

Google Ads Quality Score How It’s Calculated?

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Google Ads Quality Score www.theaspiringceo.com • How It’s Calculated & 5 Ways to Improve Your Score

  2. 01 www.theaspiringceo.com Quality Score is Google’s way of giving advertisers a tool with which to improve their campaigns. When keywords, ads, and landing pages get evaluated, Quality Score informs advertisers how to adjust their campaign accordingly.

  3. 02 www.theaspiringceo.com How is Quality Score calculated? • When Google calculates Quality Score, it takes into account three factors related to keywords, ads, and landing pages. These are known as: • Expected CTR • Ad Relevance • Landing Page Experience

  4. 03 www.theaspiringceo.com • How to improve landing page experience • Improve landing page load time • Design your page with the visitor’s goal in mind • Offer relevant content

  5. THANKS FOR • WATCHING www.theaspiringceo.com • info@theaspiringceo.com

More Related