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Corporate Social Responsibility. Unit 4 Jones. Corporate Social Responsiblity. What is it?? CSR is the standards and practices regarding human rights, the environment, human resources, and community relations. So what does that mean??. In plain English ….companies trying to do good things.
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Corporate Social Responsibility Unit 4 Jones
Corporate Social Responsiblity • What is it?? • CSR is the standards and practices regarding human rights, the environment, human resources, and community relations.
So what does that mean?? • In plain English • ….companies trying to do good things
Examples of What a Company Can Do • Making a charitable donation • Treating employees ethically • Being environmentally conscious • Ensuring safe working conditions • Sponsoring local sports teams • Creating and promoting diverse workplaces
Key Issues in CSR • Labour rights: • child labour • forced labour • right to organize • safety and health
Environmental conditions • water & air emissions • climate change • Human rights • Access to health care/education
End Poverty • job creation • public revenues • skills and technology
Why Would Companies Participate in CSR programs? • Companies use CSR as a marketing tool (Starbucks, Honda, Roots) • Usually, you don’t have government interfering and implementing regulation that may interfere with business (ex. Pollution) • Companies attract and retain excellent employees if they have solid CSR practices (ex Motorola’s Global Day of Service)
Sum It Up!! • http://education-portal.com/academy/lesson/business-ethics-corporate-social-responsibility.html#lesson
Arguments Against Company Involvement • Cost companies LOTS of money (are companies “stealing from shareholders”?) • Companies exist only maximize shareholder’s wealth • May enhance domestic image but not act ethically in other countries.
Can be used to distract consumers from problems the company may be creating. • Example: Imperial Tobacco Canada donates 1% of its profits to non-profit organizations…..hummmm……
Let’s Have a Look • http://www2.macleans.ca/2012/06/14/266237/