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Many parents spend lots of money on baby essentials and toys such as pacifiers, baby bottles, clothes, stuffed animals etc.
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Promotional Baby Products Many parents spend lots of money on baby essentials and toys such as pacifiers, baby bottles, clothes, stuffed animals etc. Promotional baby products are a great way to advertise to parents as they help to save them some money while giving them the best value for the purchases. 5 Reasons we like promotional baby products Increases Customer Loyalty. •By providing promotional baby products as a on-pack promotion, it shows customers that your brand appreciates them. Additionally, it also helps create relationships with customers when they receive a gift that represents your company which ultimately builds brand awareness. Pester Power •Children have a pester power that parents cannot overlook, this is why brands heavily target the younger generation. The influence of children has over their parent’s decision to buy the product especially for impulse purchases. Pester power is a great way to simulate sales. Brand Image •Promotional baby products are a great way to strengthen brand image. By offering a GWP, it increases the value for money of the product that consumers are getting. This would help increase customer satisfaction greatly! Impulse Purchases •Gifts with purchases are a great way to influence impulse purchases in stores. It helps to give your brand a competitive advantage over your competitors. This will help boost sales. Customer Retention •It is important to keep your current customers. By offering a gift with purchase, you can be sure that customers will be more inclined to purchase your products. Our Key Takeaways In conclusion, promotional baby products are a great way to attract customers and increase brand awareness and recall. As such, it is extremely important to pay attention to your customer’s needs. Every aspect should be well-thought- out, useful, and contribute to the overall cohesiveness of your marketing campaign. How can ODM help? Promotional products are an essential part of a company’s marketing strategy. At ODM we have significant experience in product design, sourcing and manufacturing. We can help you with your marketing budgets effectively. Be sure to contact us if you are interested in finding out more information about promotional baby products.