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The Silicon Review u201c50 Best Workplaces of the year 2019.u201d The companies enlisted are known for their transparent and open communication, work-life balance, employee welfare policies, leadership qualities, employee recognition programs, and moreover, they are trending in the right direction.
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U.S. Special Edition Business Features Leadership Technology CEOs News News News CIOs 50 Best Workplaces of the Year SR2019 Creating Brand Stories and Personalized User Experience That Drive User Outcomes: iCrossing Mike Parker, Global President www.thesiliconreview.com
SR2019 Workplaces of the Year All materials printed in this magazine are the sole property of Silicon Review LLC. All printed matter contained in the magazine is based on the information provided by the writers/authors. The views, ideas, comments and opinions expressed are solely of the writers/authors or those featured in the articles and the Editor and Printer & Publisher do not necessarily subscribe to the same. In relation to any advertisements appearing in this magazine, readers are recommended to make appropriate enquiries before entering in to any commitments. Silicon Review LLC. does not vouch for any claims made by the advertisers of products and services. The Printer, Publisher and Editor-in-chief of the magazine shall not be held for any consequences in the event of such claims not being honored by the advertisers. Special issue, Not for sale. ©Copyright Silicon Review LLC. All rights reserved reproduction in any manner is prohibited. Silicon Review LLC. Does not accept responsibility for returning unsolicited manuscript and photographs. GET IN TOUCH MAGAZINE SUBSCRIPTIONS The Silicon Review To Subscribe with The Silicon Review and get 10% off on the Cover price Visit: www.thesiliconreview.com or Email us: subscription@thesiliconreview.com Corporate Office: Silicon Review LLC, #3240 East State Street Ext Hamilton, NJ 08619 Sales: 510-400-4523 Development Office: Silicon Review LLC, 340 S Lemon AVE #7046 Walnut, CA 91789 PH: 510-400-4819 Printed & Published by Manish Pandey on behalf of Silicon Review LLC at Printo Document Services, #3240 East State Street, Ext Hamilton, NJ 08619 (CIN:-U72200KA2014PTC075778) (RNI REG. NO. KARENG/2017/75691)
EDITOR’S NOTE Employee Hard work + Employer Recognition = Workplace Harmony M internal politics occur frequently but great workplaces are those that overcome these hurdles. any companies pretend to be great places to work, but it may not be the same to the employees, they may often find the same workplace uninteresting and may not live up to their expectations. Situations such as poor communication, general dysfunction, and A great workplace has a specific purpose for existing which is reflected in its mission statement. Employees have an ultimate understanding of this purpose and are enlightened by management as to how their roles help to achieve the company’s mission. But the question still remains unanswered, ‘what makes an organization a great place to work?’ There are number of factors determine whether an individual finds a place ‘great’ or not: monetary compensation, appreciation from seniors, infrastructure, exciting professional opportunities, right career progression, right leadership approach etc. are factors influencing an individual employee’s opinion of his/her workplace. While there can be no determinate answer to what makes a place great to work, but we have an answer. The answer is employers must switch their focus from trying to extract more work from employees, to investing more time on addressing their core needs. We present you 50 most admired workplaces which are showing the true meaning of ‘positive work environment’. The Silicon Review “50 Best Workplaces of the year 2019.” The companies enlisted are known for their transparent and open communication, work-life balance, employee welfare policies, leadership qualities, employee recognition programs, and moreover, they are trending in the right direction. Success recognized to the fullest! Best, Vishnu Vardhan Kulkarni Managing Editor, The Silicon Review editor@thesiliconreview.com
SR2019 Contents Contents U.S. Special Edition Workplaces of the Year A Truly Unified Cloud and Infrastructure Monitoring Platform: Opsview Mike Walton, Founder & CEO Harnessing clinical science to identify talent: The Predictive Index Mike Zani, CEO 08 48 An Interview with Kastle Systems International Leadership: ‘Our Physical Security Heritage Combined With Our Strong Background in Technology Allows Us to Play a Powerful Role in an Increasingly Risky World’ Haniel Lynn, CEO Digital Air Strike is Revolutionizing Consumer Engagement and Social Media Management Alexi Venneri, Co-founder & CEO 50 10 An Interview with Lauren Boyer, Underscore Marketing LLC CEO: ‘We Apply Sound Strategic Thinking to Every Aspect of Our Planning and Buying Process’ Thomas Hespos, Founder & Lauren Boyer, CEO A New Approach to Business Management: How a Leading Global Software Provider is Fulfilling its Mission to Help Employees Thrive Jimmy Frangis, CEO, PDI 52 14 Leaders in Innovation and Digital Transformation: VerseOne Group Alan Neilson, Founder & Executive Chairman Leveraging Technology to Deliver Market Beating Solutions: Mastek John Owen, CEO 16 54 The WBENC-Certified Recruitment and Staffing Firm G-TECH Kouhaila (Ki) Hammer, CEO & Chairman Email Suppression List Management Made Simple: OPTIZMO Technologies, LLC Kris Thayer, CEO & Co-founder 18 56 Making Online Transaction Simpler and Hassle-free Electronic Merchant Systems Dan Neistadt, President & CEO An Interview with PubNub Leadership: ‘Our Service Demonstrates Operational Excellence, and Our Product Checks the Boxes for High-Value Realtime Use Cases’ Todd Greene, Co-founder & CEO Stephen Blum, Co-founder/CTO James Hamilton, VP Operations and Controller 20 58 An Interview with Keith R. Dunleavy, M.D, Inovalon, Inc. CEO and Chairman of the Board: ‘We’re a Leading Provider of Cloud-based Platforms Empowering Data-Driven Healthcare’ Keith R. Dunleavy, M.D, CEO, & Chairman 22 ‘Making Cents of Your Telecom Dollars’ Teligistics, a Conroe- based Company, Empowers Enterprises by Providing Tools that Cut Telecom Expenses and Streamline Day-to-Day Operations David Roberts, President & CEO 62 An Interview with Susan Gatehouse, Axea Solutions, Inc. Founder and CEO: ‘We Look at Technology in a Holistic Manner with a Lens to the Future, to Help Clients Take a Proactive Approach to Complete Data Quality Management’ Susan Gatehouse, Founder & CEO 24 Providing an all-in-one Digital Document Transformation Suite: Conga Matthew J. Schiltz, CEO 64 An Interview with Jasmat Sutaria, Svtronics Inc Founder and CEO: ‘We are Proud of our Continuous Growth and Expanding Customer Base over the Past Several Years’ Jasmat Sutaria, Founder & CEO A Global Digital Transformation Company with a winning mindset - an intersection of strategy, UI/UX design, agile development and Mobile, Web & Cloud technologies: InnovationM Manish Seth, Co-founder & CEO 26 66 Creating Brand Stories and Personalized User Experience That Drive User Outcomes: iCrossing Mike Parker, Global President Democratizing the access to data: SailPoint Mark McClain, CEO 28 68 Envision, implement, and realize the benefits of digital transformation with Peloton Consulting Group: The people-centric firm Guy Daniello, CEO & Founder Connecting the best IT professionals in the business with opportunities at forward-thinking companies: First Tek Kumar Bhavanasi, President & CEO 70 34 An Interview with Joanne Smith, Recordsure Founder: ‘We Celebrate Innovative Thinking and Encourage Curiosity as We Continue to Develop New and Unique Solutions’ Joanne Smith, Founder & Group CEO The Helical (Screw) Pile Company: GoliathTech, Inc Julian Reusing, Founder & CEO 72 36 A Global Experience Company Transforming The Outsourcing Industry: Everise Sudhir Agarwal, CEO Securing Data on the Go: Sequent Software, Inc. Joan Ziegler, CEO 74 38 An Interview with Alexander Mueller-Gastell, ND SATCOM CEO: ‘Our Goal is to Create the World’s Largest Satellite Communication Company Supporting Customers with Critical Operations Anywhere in the World’ Alexander Mueller-Gastell, CEO The Most Trusted Government Payment Solutions Providers: Government Window, LLC Scott Kenney, Co-founder 40 76 Advertising with video made easy: Brightcove Jeff Ray, CEO Building Networks for the Future: CloudGenix Kumar Ramachandran, Co-founder & CEO 44 78 Aiding Individuals Grow through Learning and Coaching - Pariveda Solutions Bruce Ballengee, President & CEO The Frontrunners of the Futuristic Connected Car Technology: CloudCar Philipp Popov, CEO 46 80
Argo AI, a Pittsburgh-based Technology Company, is Building Self-Driving Technology to Improve the Way the World Moves Bryan Salesky, CEO Automated bookkeeping with a human touch: Botkeeper Enrico Palmerino, CEO 82 104 Illumio, the Leader in Micro-Segmentation, Prevents the Spread of Breaches Inside Data Center and Cloud Environments Andrew Rubin, CEO Rubrik, the Market Leader in Cloud Data Management, is the World’s First Platform to Orchestrate Data for Hybrid Cloud Enterprises Anytime, Anywhere Bipul Sinha, Founder & CEO 106 84 Connecting People with Useful Data in a Scalable, Flexible Way – Looker Frank Bien, CEO Databricks’ mission is to accelerate innovation for its customers by unifying Data Science, Engineering, and Business Ali Ghodsi, Co-founder & CEO 110 88 Pioneers in Business Process Outsourcing for the Insurance Industry: Covenir David Squibb, President & Jon Hughes, Founder 112 Democratizing Data: Snowflake Frank Slootman, Chairman & CEO 90 The Innovators Focusing on Making its Clients Successful: Avydium Data Software Solutions, LLC Rom Linhares, Founder, Managing Partner & Chief Solution Architect An Interview with Dan Turchin, Astound Co-founder and Chief Product Officer: “We Help Employees at Large Enterprises Love their Work by Automating the Process of Delivering Better Answers the First Time.” Dan Turchin, Co-founder & CPO Helping you fix the 76% Of Google and Facebook Budgets Wastage - Disruptive Advertising Jacob Baadsgaard, Founder & CEO 92 114 Leveraging cutting-edge technology for enhanced sales: Highspot Robert Wahbe, CEO 94 116 Feature Management for Modern Development – LaunchDarkly Edith Harbaugh, Co-founder & CEO The diagnostic partner for businesses, physicians, care facilities, and hospitals around the United States: Mako Medical laboratories Chad Price, CEO 96 Graphcore Limited, a Semiconductor Company that Develops Accelerators for AI and Machine Learning, Goes Beyond the Limits to Achieve the Impossible Nigel Toon, Co-founder & CEO 118 98 Taking Cybersecurity to the Next Level: Bluevoyant Jim Rosenthal, Co-founder & CEO 120 Securing every voice interaction: Pindrop Vijay Balasubramaniyan, Co-founder, CEO, & CTO 100 Selling more Cannabis by Simplifying Compliance – Flowhub Kyle Sherman, Founder & CEO 102 Cover Story Pg No: 28 iCrossing Mike Parker, Global President
Harnessing clinical science to identify talent The Predictive Index Mike Zani, CEO A fact that most successfully CEOs can attest to is the importance of a competent workforce. Hiring the right talent, especially for the core team can spell the difference between success and failure or companies. Helping corporations hire the right people is a company called The Predictive Index. ny organization or system is only as good as the people in it. A universally known six-year-old Arnold S. Daniels volunteered for the U.S. Army Air Corps. Shipped off to England, he was placed as a flight navigator and his team soon logged more than 30 missions—all without a single combat casualty. was created through a normative sample of thousands of people and has since been the subject of nearly 500 validation studies. It has received continual updates and today represents a well- established, business-relevant, and scientifically-proven measure of behavioral tendencies in the workplace. When commanders noted the team’s record, they sent a psychologist in to work with Daniels—to study just what made their teamwork so successful. This was Arnold Daniels’ first introduction to psychometric testing, and what would become a lifetime passion: solving business problems through the lens of understanding individuals. Over six decades since, thousands of organizations have used The Predictive Index in nearly every job and industry around the world. The Predictive Index was founded more than six decades ago, and in all that time, the company’s mission has not changed. Its passion, inherited from the founder, is to understand people— specifically what drives their behavior at work. The quest, like yours, is to discover how to impact that behavior, ignite their enthusiasm, and match each role to the right person. In 1998, Arnold S. Daniels passed away, but not before cementing his legacy in organizational psychology and psychometrics and paving the way for the workplace of the future. After the war, he returned to Boston, where he briefly attended Harvard to study workplace psychology. In 1952 he released the first Predictive Index Assessment. Over time, PI also introduced the PI Cognitive Assessment™ —which provides a better understanding of each person’s learning capacity and the Job Assessment™ — which defines jobs via individual attributes and needs. Together with the PI Behavioral Inspiration for The Predictive Index In 1942, just after the bombing of Pearl Harbor in WWII, twenty- In 1955, Daniels founded PI Worldwide (now called The Predictive Index®). The Predictive Index Behavioral Assessment™ 8 8
SR2019 Workplaces of the Year Assessment, this trio of tools has fulfilled Daniels’ vision— identifying what uniquely motivates and drives each person, providing the setup for the ultimate success in assessing a person. Patience is the drive to have consistency and stability. Formality is the drive to conform to rules and structure. Objectivity is the degree to which an individual prefers objectivity when processing information and making decisions. PI maintains a Science Advisory Board staffed with university professors, I/O psychologists, and other subject matter experts in psychometrics. These four key factors—or key behavioral drives— provide a simple framework for understanding your employees’ and candidates’ workplace behaviors. PI is your superpower: it lets you see beneath the surface so you can predict how people will behave in given situations. “PI How does the PI Behavioral Assessment work? Assessment takers get two lists of adjectives. Using the first list, PI’s experts ask them to select the words that describe the way others expect them to act. Using the second list, the candidates are asked to select the words that describe them in their own opinion. empowers business leaders to hire top talent, design winning teams, and manage people brilliantly.” PI Cognitive Assessment Assessment takers get 50 problems to solve— and they’re tasked with completing as many as they can in 12 minutes. The resulting score indicates their ability to process complex information and their capacity to deal with the cognitive demands of a given position. With the PI Cognitive Assessment, you’ll always know if a candidate has the capacity for the job. Each adjective is associated with one of the four key factors that determine workplace behavior: dominance, extraversion, patience, and formality. After people complete the assessment, candidates are assigned a Reference Profile—a snapshot of the way they think and work. The PI Cognitive Assessment consists of 50 multiple- choice questions from three cognitive ability categories (verbal, numerical, and abstract reasoning) and nine subcategories. Essentially, it assesses the rate at which a person can learn—rapid knowledge acquisition. If change is a constant in your organization, pay special attention to cognitive ability. What does the PI Behavioral Assessment measure? Dominance is the drive to exert influence on people or events. Extraversion is the drive for social interaction with other people. SR 9
An Interview with Kastle Systems International Leadership: ‘Our Physical Security Heritage Combined With Our Strong Background in Technology Allows Us to Play a Powerful Role in an Increasingly Risky World’ I moment of day or night – all while you may be checking in from the other side of the world. Now imagine that this building can analyse months of that data to predict how to set optimal lighting and temperature settings for every day of the week based on how the building spaces are used. And what if the building can identify who is and is not allowed access to the building by reading Bluetooth signals from the smart phone of any occupant while it’s still in their pocket? This is just the start of what the next generation of building technologies can do — using the Internet of Things (IoT) to create smarter buildings that cost less to operate and have greater comfort, appeal, and marketability. magine a building that can tell you who is inside, using what spaces and at what time for any given It features innovative mobile applications of its service such as KastlePresence, an IoT workplace solution that offers mobile access solutions to make spaces for people who occupy and manage office buildings; as well as KastleResident, a similar function for resident living experience in multifamily properties. and more convenient. The idea for Kastle grew out of a need expressed by commercial real estate owners in the DC area for an outsourced solution for the management of their security to a vendor with dedicated security expertise so that they could focus on running their core business. Initially, we were focused on servicing the commercial real estate community and their tenants. We have expanded over time to additional verticals like residential multifamily, enterprise businesses, education, construction and more. The company also offers KastleAlert, a mobile crowd sourced emergency mass communications platform. It serves commercial real estate portfolios, businesses, law firms, education facilities, the government sector, the outdoor sector, and multifamily facilities. What were the grounds on which you have expanded your company and its offerings over the years, Mr. Soleimani? We have evolved as technology and real estate have advanced. We started as a hard-wired access control company mainly for commercial real estate in the DC-Area only. As technology, especially the internet, improved, we were able to expand and scale our service capability to become an international cloud-based security systems integrator for over 10,000 commercial, multi-family, education, government, co-working, enterprise organizations. Kastle was established in 1972 and is headquartered in Washington DC. It has additional office locations in San Francisco, Los Angeles, New York, Chicago, Houston, Dallas, Austin, Denver, Miami, Atlanta, Philadelphia, and Sydney; Australia. In light of the foregoing, we’re thrilled to present Kastle Systems International. Kastle is a “managed security” service company which means it doesn’t just sell security products but rather it engages clients in the design, installation, operation, and remote management of buildings and office security systems. It offers an integrated portfolio of products and services for commercial and multifamily real estate clients that include web-based security and identity management software; access control systems; managed video surveillance and monitoring; fire detection; sensor monitoring for room and equipment and more. Haniel Lynn (CEO) & Mohammad Soleimani (CTO), spoke exclusively to The Silicon Review. Below is an excerpt. Why was the company set up? How did you select the vertical and decide to be a part of the global platform, Mr. Lynn? Kastle Systems’ mission is to be our customers’ best service provider by making their spaces safer, smarter, We now offer a portfolio of integrated security services like access control, video surveillance, identity management, fire and life safety, environmental controls and more with all client user data transmitted to four geographically 10
SR2019 Workplaces of the Year dispersed monitoring facilities to provide backup resiliency to our clients worldwide. Having a cloud- based platform, we’ve been able to effectively scale in customers served and geographic reach. the peace of mind that we ‘own and deliver’ the security of our customer and if we can’t, we fail. This approach attracts exceptional people to Kastle. The sort of people who think nothing of going above and beyond for clients. Our emphasis on service is reflected in our compensation plans, which are tied to client satisfaction scores measured by J.D. Power. Happily, we have earned high marks, on par with some of the world’s most respected service-oriented brands. “ We solve business problems that don’t ever go away for most businesses – providing physical security for their assets; be they human, real estate, or hardware. What do you feel are the reasons behind your consistent growth as an organization, Mr. Lynn? We solve a consistent business problem that has only become more complex over time – providing physical security for their assets; be they human, real estate, or hardware. Our customers realize that running their own physical security requires dedicated expertise that doesn’t align with their own competencies and find it’s easier, more effective and overall less expensive to hire the outside authority to operate their security function – we do it for them, with exceptional service and incredible technology. Embracing Technology – From the beginning, when much of commercial security consisted of guards with a set of keys, we realized that our underlying strategy, providing security as a remotely ‘managed service’, would depend greatly on leveraging the scalability that only advanced technology could provide. That insight has enabled the company to meet and surpass the needs of clients, in many cases before they realize they need them. And as technology evolves and security systems become more sophisticated with the IoT becoming more ubiquitous, the physical and digital worlds are beginning to merge – including security risks. Businesses are realizing that outsourcing security to dedicated experts, with great service, is a smart idea. Our ‘managed service’ approach to security is only becoming more in demand over time. Continuous Discovery – Continuing innovation requires continuing discovery – to stay engaged, energized and informed from top management to the service team. Employees participate at Kastle both as students and teachers. Kastle keeps employees motivated, informed, and inspired to create new security solutions for clients – staff informs Kastle what skills they want to improve, and the company finds a way to provide learning. If you must list five factors that have been/ are the biggest assets to your organization, what would they be and why, Mr. Soleimani? Team-Centered approach – We provide end-to-end lifecycle security from the sale, system design, component selection, installation, software set up and training to on-going maintenance, monitoring, data management and even software upgrades. These all require different skill sets but a shared knowledge of the client and desire to serve. “ Commitment to Service – Our business strategy is based on long- term business relationships – we sell 11
This approach can only succeed if you have a high performing team approach with a shared mission. have offered KastlePresence®, our mobile-device-based Bluetooth- enabled security solution (think of your cell phone as your office key) to customers for years, we have now embedded that functionality into a Software Development Kit (SDK) that allows Kastle to partner with third-party ‘property experience platforms’ as their access control function. Kastle SDK allows them to plug-in a Kastle Access Control solution into their pre-existing platform to add one more benefit to the resident or tenant experience menu. Great Partners – You can’t be all things to all people and succeed. You need to work with partners that share your commitment to quality to help you deliver on the mission. We don’t manufacture security components, but we have selected an outstanding group of providers to source the equipment that allows us to deliver the security service we for which we strive. Where do you see your company a couple of years from now, Mr. Lynn? We will leverage our scalability and open-standards interoperability to expand our capabilities to serve customers by partnering with other smart-building technology platforms, property management platforms, and enterprise businesses with multi-location operations globally. These providers offer a simple app that can enable residents or tenants to manage daily resident activities from their smartphone like rent payments, package deliveries, maintenance requests, pre- authorized visitor access, amenity usage reservations and more. Our How does your company contribute to the global IT platform and society at large, Mr. Lynn? As we have already discussed, the realms of physical and cyber security are converging. This presents a global challenge that we are well-positioned to address. Our physical security heritage combined with our strong background in technology allows us to play a powerful role in an increasingly risky world. We are simultaneously striving to leverage the openness of IoT to enable physical access control to be an easier, more open user experience across technologies, cultures and geographies while also using the power of cloud-based computing, robust encryption and data intelligence to make the world more secure. SR Leadership | Kastle Systems International Haniel Lynn: Haniel Lynn is the Chief Executive Officer of Kastle Systems International. Mohammad Soleimani: Mohammad Soleimani is the Chief Technology Officer of Kastle Systems International. Do you have any new products ready to be rolled out into the market, Mr. Soleimani? Kastle Systems has recently extended its capabilities in mobile- based access control. While we Haniel Lynn CEO 12
A New Approach to Business Management: How a Leading Global Software Provider is Fulfilling its Mission to Help Employees Thrive L the leading global provider of enterprise management software to the convenience retail and wholesale petroleum industries. Fourteen acquisitions later, the company that began during the dawning decades of the Digital Revolution is well on its way to transforming an industry. In conversation with the thought leader, Jimmy Frangis ess than three years ago, PDI began the journey to achieve its vision of becoming part of its stated mission is to help employees thrive, so you could say employee engagement is woven into its corporate culture. important. For us, those values are honesty, fairness, respect, transparency and compassion. They’re more than words at PDI. It is the daily embodiment of those values that inform every decision we make, compels us to deliver on our commitments, and pushes us to re-imagine what is possible for our customers. We recently spoke to PDI’s CEO, Jimmy Frangis, about how his company creates a great place to work by engaging employees and offering benefits that go beyond compensation. Two-way communication is the key. Employees need to feel they have an outlet for sharing their observations and ideas. How is this true with your company? Two-way communication is absolutely essential in any company, and that is particularly true when a company is growing at the rate PDI has in the last several years. Companies improve and refine their cultures through open, honest feedback from their team members. From live, monthly associates meetings to an employee engagement survey to our open door policy with the leadership team, PDI provides multiple opportunities for team members to express their opinions Today, PDI’s ERP, fuel pricing, logistics and marketing cloud solutions are serving customers’ holistic needs across the value chain in over 200,000 locations and more than 50 countries around the world. What would you say are the biggest assets to your organization? I know this is going to sound cliché, but our people are our biggest asset. When employees know they work for a company that cares about them, they take ownership of the vision and mission, and that translates into high performance, which ultimately results in our customers’ success. Creating a Healthy Workplace for Employees Fast-paced growth on this scale is only sustained by fostering a rewarding work environment that builds lasting employee relationships through competitive compensation, ongoing professional development and career advancement opportunities, to name a few. It’s something PDI strives to do every day. In fact, In addition to high performance, values in business are very “Our team members are the driving force behind our ability to provide industry- leading customer service and create innovative solutions that solve customer problems. They are ‘The PDI Difference’ people experience every day.” 14
SR2019 Workplaces of the Year Get to Know the Visionary Behind the Success Jimmy Frangis, CEO Jimmy Frangis joined PDI in 2016 and is responsible for setting the strategic vision and direction for the company. As CEO, he brings more than 20 years of experience in retail software. Prior to PDI, Jimmy served in various leadership positions at NCR Corporation, including vice president and general manager of the global petroleum and convenience retail business. Prior to joining NCR, he held multiple leadership positions at Radiant Systems. Jimmy began his career at Arthur Andersen. He holds a B.B.A. and an M.B.A. from the University of Georgia. Jimmy Frangis, CEO and ideas. We also have an active HR department that, in addition to creating a trusted environment for employees to discuss their concerns, has implemented training programs for managers, coaching them on how to create open dialogue opportunities for their teams. department level, and each team member is responsible for meeting with their manager to align their individual goals with the company’s goals. Not only does this ensure we are operating as one PDI, but it enables employees to see how their daily contributions are integral to the company’s overall success. team members, apply their input to our strategy and encourage them to be the best high-values, high- performance version of themselves they can be. How do you manage to offer professional development opportunities for your employees in your company? Winston Churchill said, “To improve is to change; to be perfect is to change often.” We can all learn something new, and we encourage that at every level of our organization. In fact, we budget for professional development training every year, and many of our employees take advantage of it. From management training for new leaders to programming classes to keep our developers’ skills sharp, we are committed of offering our team members the very best work experience possible, and that means investing in their success now and in the future. How well do your employees know their role in contributing to the team’s and company’s success? Our strategy centers around delivering value to our key stakeholders, which include our customers, employees and investors. And it’s important to clearly communicate those goals to every team member. Something that has worked well for us as a global company is recording annual kickoff videos, which are then disseminated to the entire company. In these videos, each executive communicates his or her vision and goals for the year. The goals are then communicated at the How do you bring the best out of an employee? Do you give them enough autonomy in work-related decisions? Autonomy and accountability are both important to bring out the best in an employee. No single person has a monopoly on innovation. Innovation is born in the marketplace of ideas, and our goal is to create a collaborative environment where employees are given the autonomy to present fresh, bold ideas and are supported in their endeavor to pursue them. Our stated mission is to help our customers and employees thrive, and we strive to fulfill that mission every day by the way we treat our SR 15
TM Leveraging Technology to Deliver Market Beating Solutions: Mastek T twenty-five years. In addition to companies involved in manufacturing and services, there are numerous corporations that capitalize on this to provide a wide range of innovative solutions to improves business and productivity. echnology has improved businesses as well as people’s lives manifold in the last Serving the Indian market in the ’80s and early ’90s helped Mastek engage with many first-generation, IT applications for multinationals and domestic corporations across a wide range of industry verticals. The aim was to create a solution which would enable a working collaboration with demanding first-time users. With this aim in mind, applications on several generations of technology platforms and tools were designed, delivered and deployed. The market was extremely price-sensitive and demanded fixed-price projects even though the requirements were fairly open and evolving. The estimation models were built leveraging data over hundreds of projects and delivery of projects was done under stringent time and cost constraints. Scheme and the National Health Service Programme. The specifics of our participation in the two projects are appended herewith – London Congestion Charge - The turning point for us was in 2001. Capita, a large UK based BPO firm we worked with since 1995, engaged us in the bid process for the London Congestion Charging scheme (LCC). We successfully demonstrated a working prototype of the software during the bake-off with another competitor, eventually winning the bid. Stringent penalties were in place for delays. But, Mastek delivered the project on time, over a period of 18 months. The scheme went live as planned, on the 17th of February, 2003 with hardly any glitches. This programme tested us on all fronts – new technology, new application domain, strict deadlines – as a result, we grew significantly, in capability and confidence. Mastek is one of the companies that improve corporate operations through IT services, data analytics, business intelligence, application development, etc. It has established its position as one of the world’s leading providers of solutions to optimize and consolidate business operations to bolster productivity and revenue. In conversation with the CEO of Mastek, John Owen Mastek’s very first engagement was for the Indian operation of a US multinational corporation that was building a decision support system to help them generate an optimum production plan for a highly seasonal product – Vicks Vaporub. Why was the company set up? How did you select the business vertical for the company? Mastek was founded in the dormitories of the Indian Institute of Management, Ahmedabad by Ashank Desai, Ketan Mehta, and R. Sundar, all of whom were classmates in the batch of 1979. They were later joined by Sudhakar Ram. With their impressive backgrounds, the ambitious founders were in a unique position to be a bridge between business and technology – architecting, designing and delivering solutions that transformed the way organizations worked. BT Global Services planned to bid for the huge National Health Service programme in 2003. It needed application development partners for building some key systems. Impressed by our success with the LCC, BT invited us to join their consortium, for the Spine. A central messaging and data warehousing system, the Spine would hold the summary health records of all UK citizens. The BT consortium won this bid and Mastek was involved in delivering and maintaining several applications for the NHS Spine over the next decade – involving over 130 deliveries during the project phase – each delivered on time and within budget. How has your company expanded its offerings over the years? We had our IPO in 1992, generating more than 20 times return to our venture capitalist. Although we decided to exit the products business in India in the mid-90’s – due to lack of scale and international competition – this capability served us well in building a successful insurance products business, over the last 10 years. Some of the key instances where this has been demonstrated include our work on the London Congestion Charge 16
SR2019 Workplaces of the Year “ and vice versa. We empower people and teams through our company wide philosophy, which has reduced hierarchy and sees teams self-manage rather than form part of a command and control culture. This autonomy helps drive customer innovation. • We conduct blood donation camps in conjunction with local blood banks We organize an entire week where Mastekeers can donate to the underprivileged and needy sections of the society. The week is internally branded as “Joy of Giving” SR Our customers trust us to deliver technology solutions that improve the lives of millions.” • Is Mastek involved in CSR activities? Doing the right thing’ whether it’s by our employees, customers, investors or society at large is key to Mastek. • We contribute 2% of our corporate profits to the Mastek Foundation and 84% of our employees voluntarily support the Foundation through payroll giving We have also expanded through acquisition and growth over the course of the following years. We have transformed from acting as a sub-contractor to the likes of Capita and BT to becoming a prime contractor as we established a world-class reputation in delivering mission-critical applications to the financial services, retail, government, and healthcare sectors. We’ve also acquired organizations to supplement our core capabilities: (Indigoblue and TAISTech) and organic growth and have a clear strategy and roadmap that will see us become a $1B -10,000 Mastekeer strong organization in the next 5 years. Meet the brains behind Mastek’s rapid growth, John Owen John Owen leads the growth strategy at Mastek and has over two decades of sales and marketing experience. He has previously held senior leadership roles in global blue-chip organizations such as HP, Nortel, and Serco, as well as successful start-ups such as Sycamore Networks. Prior to Mastek, John was the Sales and Marketing Director for Serco where his responsibilities included handling Serco’s largest customer, the UK Government. How well do your employees know their role in contributing to the company’s success? Mastek as an organization firmly believes in the principle of listening to what employees want to do. It ties into all aspects of our engagement philosophy and makes us stronger. We take every effort to ensure that the goals at an organizational level are cascaded and understood across all levels of the organization. All avenues of communication are utilized. Our goal setting framework is also structured in such a way that individual goals are directly intertwined with the organizational objectives so that every single Mastekeer’s contribution has a bearing on the organization’s success John Owen, CEO
The WBENC-Certified Recruitment and Staffing Firm:G-TECH Driven To Help Our Team Members and Clients Succeed G driven to help its team members and clients succeed. With over 30 years in the industry, the company specializes in finding talent today for tomorrow’s technologies. As a people-focused organization, the company embraces a personalized approach at G TECH. The firm gets to know its candidates so it can match them with opportunities that advance their career ambitions and help them reach their greatest potential. G TECH’s involvement doesn’t stop there. It supports the employees throughout their assignments, maintaining open lines of communication, working together to resolve issues, and providing performance feedback. TECH is a leading, women- owned, WBENC-certified recruitment and staffing firm hire conversion – that help them thrive. by Yousif B. Ghafari in Southeast Michigan. As a sister company to engineering firm Ghafari Associates, G-TECH is established to provide on-site engineering on a contract basis to automotive industry clients. Whether you’re a job candidate seeking a dynamic and rewarding career or a firm in need of top talent in a specialty field, G TECH is committed to helping you achieve your goals. The Company’s Culture G-TECH believes in working together to make its teammates and clients successful. It takes pride in its culture of inclusion, collaboration, and continuous improvement. The company believes in working together to make teammates and clients successful. The company strives to create an environment in which each and every team member is valued and respected for their unique perspective, background, and experience. Factors G TECH is known for • Act with integrity • Are a collaborative, trustworthy partner to its clients • Provide the team members with opportunities to grow • Are always ready to respond when the clients and colleagues call • Support the communities where it lives and works • Champion diversity • It believes that it can always improve • Are committed to the financial health Client Service High-quality, high-touch client service is in its DNA. G TECH works closely with the clients, ranging from mid-sized firms to global Fortune 100 corporations, to make sure it understands their distinct needs and business goals. This allows the firm to provide flexible, customized talent solutions – including contract staffing, direct placement, and contract-to-direct G-TECH is a team of problem solvers. It likes to know how things work and are driven to understand how the clients operate and what motivates their teammates so that it can help them do better. The firm aims to give the colleagues opportunities not only to thrive in their careers but also to positively impact the world-class organizations it serves. The Company’s History The firm has a proud legacy of perseverance and a dedication to quality service, and the company is only getting started. G-TECH Services was founded in 1986 18 18 18
SR2019 Workplaces of the Year The Company’s Leader Kouhaila (Ki) Hammer | CEO & Chairman Throughout a celebrated career of nearly 40 years, Kouhaila has never been satisfied with the status quo. An entrepreneur at heart, Ki is in constant search of new opportunities to drive the organization forward, approaching every business decision with a progressive vision complemented by pragmatism. As G-TECH’s Chairman and Chief Executive Officer, she leads a culture that values innovation, collaboration, and the entrepreneurial spirit in everyone. Ki holds a Bachelor of Arts in accounting from Michigan State University. A strong advocate of community involvement, she recently served as President of the Engineering Society of Detroit. She currently sits on the boards of the Community Foundation for Southeastern Michigan and the Rackham Foundation, as well as the Detroit Regional Chamber board and executive committee. She is also a member of the International Women’s Forum and has been recognized as one of the 100 Most Influential Women in Michigan by Crain’s Detroit Business three times (most recently in 2016). Kouhaila (Ki) Hammer, CEO & Chairman The firm supports the team members and its clients. Also, the company makes it a top priority to establish trust- based relationships, maintain open lines of communication, and work through challenges together. It is this dedication to going recognition as one of Metro Detroit’s “Best + Brightest Companies to Work For” and an Inavero Best of Staffing® Client Satisfaction and Talent Award winner. the extra mile that has earned The Core Values The firm recognizes the importance of working with a company that has a clearly defined purpose, focus, and a common mission. Its mission is to provide talent solutions that position the clients for success. At G-TECH, the core values form the foundation of the business. These values guide its decision-making, the operations, and the way that it interacts with its clients and with each other. its “We provide talent solutions that position our clients for success.” SR 19 19 19
Making Online Transaction Simpler and Hassle-free: Electronic Merchant Systems F electronic payment transactions including all major credit cards, debit cards, EBT, stored-value, and electronic check services. Over the years, the company has grown to become a leading provider of payment processing and merchant services. Electronic Merchant Systems envisions being an industry leader in merchant services by providing an innovative suite of business solutions and a high level of quality service. One Touch Features: Customer can hold their mobile device up to a wireless payment terminal near the cash register and then use Touch ID to complete their purchase. EMS MaxxPay®: MAXXPAY® POS is a cloud-based Point-of-Sale solution that seamlessly connects an entire store with its customers. EMS’ MAXXPAY® is scalable for small businesses requiring simple to more complex POS functionality with variations available from single to multi-station units. ounded in 1988, Electronic Merchant Systems safeguards and processes various Simplicity: If clients are looking for simplicity, payment acceptance with a credit card POS terminal is the way to go. Its countertop POS terminals allow for not only credit and debit cards acceptance but also can handle checks, EMV, EBT, and gift and loyalty cards. The newest addition to its terminal line, the MaxxPay Mini, brings wireless mobility, POS functionality, extended battery life, and a sleek form factor to clients’ retail business. Commercially Available: Its partnerships with the point of sale developers allow the company to implement payment processing with the most commercially available applications. For the past 30 years, the company has been focused on processing and protecting sensitive personal and cardholder data. The company was founded by providing high- quality payment processing services and support to traditional retail merchants. Payment Gateway Technology EMS provides and supports proven payment gateway technology that complements clients’ back-office selling processes. The many facets of getting paid by their repeat customers can be simplified in a way that is efficient and secure. Experts in POS Solutions EMS Mobile-Lifesaver for small business: EMS mobile is an uncomplicated yet powerful Point-of-Sale solution for any merchant that desires the freedom, benefits, and cost-savings of mobile payments. Clients can empower their phones or tablets to accept payments. Following are some of the salient features: • Dip, Tap, or Swipe • iOS and Android Compatible • Itemized or Simple Transactions • Accept Tips • Multiple Users • Bluetooth & Audio Jack Readers EMS has expanded its focus to offer a variety of e-commerce and mobile payment solutions so that merchants can benefit from the continually evolving customer landscape. Its corporate office is located in Cleveland, Ohio and it has 11 regional sales offices. Web-based Virtual Terminal: A complete browser-based payments solution combined with applications for both iOS and Android devices is offered by EMS. Clients can process their payments on a computer, a smartphone, or a tablet. It includes inventory, customer management, and reporting tools that coordinate with their business and simplify the transaction process. Following are some of the salient features: Wizards of E-Retail Electronic Merchant Systems makes e-retail simpler as its NFC/ EMV terminals provides customers with a chip card and mobile wallet acceptance of payment cards. 20
SR2019 Workplaces of the Year • Get Paid Faster with Email Invoicing Secure Vault Storage of Customer Credit Card Information Set & Forget Ongoing Payments with Recurring Billing Add Credit Card Payment to Online Store business. Electronic Merchant Systems provides out-of-the-box custom design to help its clients connect with their customers. billboards blasting in their customers’ wallets. • Mobile Loyalty: EMS provides the ultimate mobile loyalty program for savvy local retailers. Flok is a mobile loyalty and engagement platform, using which clients can maintain effective relationships with their customers. • Loyalty Cards: Altus Premier’s loyalty functionality helps clients engage, retain, and grow their current customer base. • Keeping Customers Happy and Hooked The most important thing for a business is to keep its customers engaged with the brand. Gift cards and loyalty cards are an excellent incentive to keep customers constantly coming back to the Gift Cards: Gift cards provide a simple, effective way to increase sales and are increasingly being used as an alternative to discounts. Another way of keeping customers involved is by rewarding them. EMS provides its clients with ways to reward them like welcome rewards, birthday rewards, happy hour reward, and many more. Custom Card Designs: Customers can think of their loyalty and gift cards as miniature SR “Innovation, transparency, accessibility, and support are not just words; they are a reality at EMS.” 21
Cultivating actionable insights to promote data driven solutions: Inovalon has additional offices located across the United States. clinical quality data aggregation and provider-facility interaction set the stage for the development of early analytical processes, which were able to identify disease, comorbidity, their clinical progression, and the technology platforms necessary to coordinate between data aggregation and result delivery. The idea for the company was conceived by Dr. Keith Dunleavy, who is both an engineer and a physician by training. The growing focus of states’ departments of health on the individual physicians that made up health plans’ provider networks declared itself as a ripe opportunity for innovations in data aggregation and basic data reporting. In light of this, it was natural for someone with a unique combination of skills as Dr. Dunleavy to weave together data analytics and healthcare to come up with a solution that synergizes the best of both worlds. The need for health plans to gather and report data quickly expanded the need for large-scale data aggregation and analysis in the early 2000s when large employers (and many state-based healthcare standards) increasingly required the reporting of clinical outcomes quality under standards such as the National Committee for Quality Assurance’s (NCQA’s) Healthcare Effectiveness Data and Information Set (HEDIS®) measures and URAC. Keith R. Dunleavy, M.D & CEO C more and more businesses dealing with ever-increasing data sets, it is far more convenient to move a company’s data to the cloud than maintain it on-premises. It allows for greater flexibility in manipulating the information and deriving actionable insights from it, allowing corporations to make informed decisions about the services they provide. When it comes to healthcare, electronic health records contain personal medical histories of people and the analytics of this data would open doors for medical professionals as well as insurance providers to implement a more patient-centric approach to healthcare that improves quality as well as access. loud computing has transformed the way corporations handle data. With The marriage of analytics and healthcare for a comprehensive solution paid off as Inovalon experienced rapid growth in the wake of new government regulation concerning electronic health records and their usage. Analysis of vast sets of patient data-enabled physicians as well as insurers to devise customized services and treatments that served the patient better. Inovalon enjoyed huge turnovers and the profits were aggressively invested back into innovation, while a broad arsenal of intervention platforms was developed, enabling the translation of data-driven insights into meaningful impact for the various constituents of the healthcare continuum: patients, providers, payers, and pharma/life sciences. Inovalon is a leading provider of cloud-based platforms empowering data-driven healthcare. Electronic health records, although comprehensive are disparate and present siloed information that prevents any meaningful analysis and pose obstacles for aggregation. In order to emphasize on a positive company culture, Inovalon has created a talent framework that supports all employees and their desires for career development. Starting right from its first year of operations, this focus on talent the company commits to adhering to for as long as it exists. Moreover, the company also places emphasis on diversity of thoughts and values every employee’s opinions. Dr. Dunleavy’s idea had yet another big break when the Medicare Modernization Act was passed in 2003. It brought about the largest overhaul of Medicare in the public health program’s 38-year history and it opened a whole new set of doors for a pioneering visionary like Dr. Dunleavy. The passage of the Act brought data of individuals in the spotlight – making Inovalon’s capabilities in data aggregation and analysis highly valuable. The company’s long history of early Inovalon harnesses the power of cloud-based data and technology to improve the quality and economics of healthcare. The company was incorporated in 1998 and is headquartered in Bowie, Maryland. It The year 2008 saw a tumultuous period when the US housing market
“ SR2019 Workplaces of the Year Data has a story to tell, we give it a voice” part, due to the company’s policy towards its employees. Inovalon has instituted a comprehensive system of feedback that allows it to gather valuable employee feedback and fuel innovation and improve upon its offerings. offers a valuable benefits package with a wide range of choices to meet the needs of employees and eligible dependents. Employees enjoy an all-encompassing range of benefits which includes: • Medical and Prescription Drug Plans Dental Insurance Vision Insurance Flexible Spending Accounts (FSA) Health Savings Accounts (HSA) Company Paid Life/AD&D Coverage Company Paid Short Term Disability Company Paid Long Term Disability Supplemental Life and AD&D Insurance Supplemental Long Term Disability 401(k) Retirement Savings Plan Legal & ID Shield Medical Voluntary Benefits Paid Time Off (PTO) Health Advocate Concierge Service Discounted Gym Membership with LA Fitness Employee Discount Program Transit Benefits 8 Corporate Holidays (1 Floater) The company has achieved significant, sustained innovation and growth, now serving 24 of the nation’s 25 largest healthcare systems and providing data-driven insights to thousands of the nation’s healthcare systems, touching 99 percent of all counties within the United States. Inovalon’s systems are now informed by the data of greater than 271 million unique patients, 972,000 physicians, 531,000 clinical facilities, and offer insight on more than 45 billion medical events. • • • collapsed, which in turn resulted in a catastrophic economic downturn that affected not only the United States but most of the world. It was in this hour of crisis that Inovalon’s capabilities were seen as a feasible solution to a pertinent problem as states pushed forward to privatize Medicaid at an accelerated rate. Following the growing trend of patient-level quality, reimbursement, utilization, and compliance standards becoming cornerstones of the growing ranks of capitated managed care, the trend in Medicare and Medicaid were soon followed within the commercial marketplace with the passing of the Affordable Care Act of 2010. With the entire healthcare landscape transitioning from a paradigm of volume and consumption to one of quality and value, Inovalon’s ability to aggregate data, apply advanced cloud-based analytics, and drive meaningful impact in the quality and financial performance became a critical value to all parts of the healthcare ecosystem. • • • • • • Dr. Dunleavy has fostered an environment valuing and focusing on re-investment into innovation, promoting creativity and collaborated development. Each employee at Inovalon is asked to set their personal and team goals to align with the overall company objectives. He believes that feeling connected to the company objectives helps employees feel invested and engaged in Inovalon’s mission and vision as an organization. • • • • • • • • • This commitment to employee welfare is what has enabled the company to enjoy a meteoric growth and stay relevant to a constantly evolving market. Furthermore, the company invests in employees to help them stay healthy, save for long-term financial goals and manage the demands of work and personal lives. Inovalon Inovalon was rapidly delivering differentiated value, supporting its growth and continued innovation. This was possible, in no small SR Meet the visionary behind Inovalon’s meteoric rise, Keith R. Dunleavy, M.D. Keith R. Dunleavy, M.D. Keith R. Dunleavy, M.D. serves as the Chief Executive Officer of Inovalon, Inc. He received a bachelor’s degree in biology modified with engineering with high honors from Dartmouth College, where his studies and work focused on the neurosciences, computer sciences, and electrical engineering with his honors thesis focused on the computer simulation of artificial human cerebellar functional units. Dr. Dunleavy earned his doctorate in medicine from Harvard Medical School, completed his medical residency at The Johns Hopkins Hospital in Baltimore, Maryland, practiced and was Board Certified in Internal Medicine.
An Interview with Susan Gatehouse, Axea Solutions, Inc. Founder and CEO ‘We Look at Technology in a Holistic Manner with a Lens to the Future, to Help Clients Take a Proactive Approach to Complete Data Quality Management’ “Axea’s advanced technology for analyzing data helps to eliminate redundancy and powers healthcare facilities to generate accurate billing, in expedited time-frames.” T information are now accessible, but ensuring that information is accurate has become a tremendous challenge for many healthcare organizations and providers. Axea Solutions, Inc. has developed proprietary technology solutions to address and resolve these challenges and to help healthcare facilities meet on-going demands for accurate documentation, coding, and reimbursement. Susan Gatehouse, Axea Solutions, Inc. Founder/ CEO spoke exclusively to The Silicon Review. Below is an excerpt. echnology is reshaping the healthcare industry. Because of technology, vast quantities of work in its commitments, while still providing a competitive price offering. Axea was able to overcome this challenge in large part by developing an industry-leading team of efficient and competent experts. The company made it a priority to establish a core group of experts possessing different specializations within the industry. With this team of specialists, Axea has emerged as a leader in the industry, having the knowledge and experience to uncover hidden and dormant issues that affect financial outcomes at every stage of the revenue cycle. What was the initial goal in the founding of the company? Axea Solutions was initially established to provide coding audit services, and since then it has introduced additional service lines to support complexities and increased compliance requirements around coding, and has continuously developed technology solutions for efficient, accurate improvements. Along the way, Axea quickly discovered the need in the industry for valuable training and education as part of a holistic approach to proper medical documentation and coding. Axea Solutions delivers expert revenue cycle services and technologies that enable healthcare organizations to improve clinical documentation and coding accuracy, enhance patient financial workflow, and boost financial success. For more than 20 years, Axea has worked with healthcare facilities and medical insurance providers to develop cost- effective financial solutions through detailed assessments, innovative methodologies, and multifaceted teaching strategies. What is your company’s vision statement? Axea Solutions was created on a simple vision: to provide superior value-added services by listening to and meeting the needs of clients, guided by a commitment to integrity. What challenges did you face in your initial years? What can your peers learn from it? The environment of the healthcare industry is continuously changing, and the company faced challenges to uphold the accuracy and quality of One of the primary reasons Axea has been successful in achieving its vision is that it’s embedded in the organization’s corporate culture, with a consistent message to perform with integrity, and succeed on merit through the quality of the work. The company was incorporated in 1999 and is headquartered in Georgia, north of Atlanta, with satellite offices located throughout the U.S. Susan Gatehouse: A Formidable Leader Susan Gatehouse is the Founder & CEO of Axea Solutions Inc. She is the driving force that has propelled the success of the company. As a tenured expert with more than 20 years of experience in all aspects of the healthcare revenue cycle, her strategic leadership enables the Axea team to help clients overcome today’s complex financial management challenges – from documentation and coding quality to compliance and claims management – and improve the financial results for their organizations. Ms. Gatehouse received a Health Information Management degree from Louisiana Tech University; her professional certifications include, RHIT, CCS, CPC, ICD-10 CM/PCS Certified Trainer. Susan Gatehouse, Founder & CEO
SR2019 Workplaces of the Year “Collaboration is at the core of Axea’s corporate culture and has been critical to the evolution of the organization.” If you had to list five factors that have been/are the biggest asset to your organization, what would they be and why? Though there are many contributing factors to the success of Axea Solutions, the top five factors that are the most significant assets to the organization would be: People: The people within the company are unquestionably our most valuable asset. People have a direct effect on the quality of our work and the service provided to clients. People are one of the primary determinants of the success of any organization, and often times can be the most significant differentiator. fashion competition – creating a stronger team. professionals gain expertise in ICD-10, CPT, and E&M medical coding. With the onset of ICD and the importance of quality data, Axea has leveraged its continuous training efforts through Axea Academy™. Efficiency: From process improvements, communication, to technology, efficiency is vital. Efficiency helps us deliver a better product and provide the highest quality of service. The online training courses and interactive learning tools in Axea Academy™ further enhance knowledge, quality, and productivity across coding and clinical teams, supporting hospitals, clinics, and physician practices, through: • Self-paced lessons that are user- friendly and easy to navigate, • Content developed and delivered by credentialed, industry expert instructors, • An easy-to-complete education track for annual regulation updates, • Real-time reporting for consistent evaluation of individual coders or coding teams, • The ability to cross-train coders as well as specialty service line training, and • Certification in Continuing Education Units (CEU’s) for AHIMA and AAPC What are the key factors that make your company stand out from the competition? Our employee-first culture transcends to our clients – creating a client first approach. This cohesiveness, partnered with the company’s ability to be agile and flexible to clients’ needs gives Axea a unique competitive advantage, which has enabled the consistent growth of the organization. Collaboration: Collaboration inspires innovation and facilitates problem- solving. Collaboration is at the core of Axea’s corporate culture and has been critical to the evolution of the organization. Collaboration, whether it’s with employees, partners, or clients, drives efficiencies and will always result in the best outcome. Training and Education: One of the foundational strengths of Axea is the education and training we provide to our clients and employees. Supporting on-going training expands the knowledge base of our team and strengthens the company as a whole. Transparency: Transparency in business to some is considered a possible risk. However, if a company is run with integrity, then transparency will bring only positive results. Operating with openness and transparency creates a culture of trust and honesty, and promotes good old How does your company contribute to the global IT platform? Axea’s advanced technology for analyzing data helps to eliminate redundancy and powers healthcare facilities to generate accurate billing, in expedited time-frames. The company systems provide connectivity between all parties, delivering total quality insights in real-time. Axea looks at technology in a holistic manner with a lens to the future, enabling clients to take a proactive approach to complete data quality management. Axea’s multifaceted education strategies are designed to foster improved clinical documentation and coding accuracy, to streamline efficiencies, eliminate costly mistakes, and boost revenue. Do you have any new products out in the market? Axea recently rolled out Axea Academy™, an enhanced version of our learning management platform created to help clinical and coding Providing tailored flexibility, Axea supports both on site leadership through interim management and delivers virtual support with online resources. SR 25
T be startling, especially over the past few decades. To survive, an electronics company needs to be as flexible as it is quick. And to excel, that company must be able to overcome both existing and emerging challenges in the market. he rate of change and advancement in the electronics industry can local companies and then went on to expand the customer base throughout the US. An Interview with Jasmat Sutaria, Svtronics Inc Founder and CEO: ‘We are Proud of our Continuous Growth and Expanding Customer Base over the Past Several Years’ How successful was your first project roll on? Share the experience. The first project we did was for a telecom company based in Pittsburg, Pennsylvania. The project,was to assemble an electronic module product. The project, which was not very complex, was executed successfully without any major hiccups. Our customer was happy with our overall performance and went on doing continuous business with this company. Svtronics Inc manufactures electronic product and equipment. The company offers systems design, integration, wiring and cabling services,supply chain management, and aftermarket support, serving clients worldwide. Svtronics was incorporated in 1996 and is headquartered in Texas. What challenges did you face in your initial years? What can your peers learn from it? The challenges can be many and with varying degrees of difficulty. What enables us to succeed is how wereact and respond to them. One of the initial and primary challenges we faced was finding the right employees since the economy was doing great during those times and a start-up company was not the first choice for manufacturing employees. It is important to create a positive work environment that will cultivate a can-do mindset. This positive environment attracts good people that will help carry the business when times get tough. A good team will recognize and seize an opportunity, while addressing the challenges on the way to a satisfied customer. Jasmat Sutaria, Svtronics Inc Founder/ CEO, spoke exclusively to The Silicon Review. Below is an excerpt. Why was the company set up? How did you select the vertical and decide to be a part of the global platform? The DFW area being a hub for technology-focused business was growing at a rapid pace during the telecom boom in 90’s and we found that there was an opportunity for a local EMS provider to meet the quick turn prototypes and medium volume production needs of the industry. Having experience in the manufacturing industry we decided to set up our own company to cater to the need of “Our vision is to be recognized as a trusted and reliable partner who can provide world-class solutions for our customers and to help them accomplish their goals.” 26
Our mission statement is to provide a state-of-the-art electronic manufacturing and engineering service to our customers, and champion a model corporate citizenship to our customers, community, and employees.” “ SR2019 Workplaces of the Year What were the grounds on which you have expanded your company and its offerings over the years? We started expanding by increasing our production capacity, capabilities, technology, personnel. EMS industry over the last 20 years has witnessed considerable advancement in manufacturing technology due to the shrinking size and higher performance of electronics products due to rapid advances in computing and handled devices. We started off as EMS provider primarily in the business of Printed Circuit Board (PCB) assembly and consignment work. Over the course of time, we are now offering full turnkey manufacturing solution including engineering services, industrial design, supply chain management, and order fulfillment. We are also now capable of taking a concept from customer and converting it into an actual product. Do you have any new products ready to be/getting ready to be rolled out into the market? We are primarily a manufacturing service provider and as I mentioned above we keep up with the industry standard to be able to meet any customer demands. We never had to turn down a project due to limitation in our technology or capacity. important to have flexibility in our business model in order to effectively help customers achieve their goals. What is your company’s vision statement? And to what extent are you successful in achieving the same? Our mission statement is to provide a state-of-the-art electronic manufacturing and engineering service to our customers, and champion a model corporate citizenship to our community, employees and customers. We are able to achieve this mission to an extent by growing from 8,000 sq ft facility to 85000 sq ft facility with the latest technology equipment and highly qualified employees. Where do you see your company a couple of years from now? We have positioned ourselves to increase our revenue by 50 percent over the next couple of years. We are trying to expand our aerospace and defense customer base and have signed long term contracts with defense suppliers. SR What do you feel are the reasons behind your consistence growth as an organization? With the rapid advancement in technology used in the EMS industry, it is important that we keep up with the pace and be ready to take any new projects that require advanced equipment. We have always watched the industry closely and made the right investments at the right time. Increasingly, customers also want an array of service from design to, manufacturing, inventory management to delivery and after-sales service. Our flexible operations enable customers to think of svtronics as a trusted partner in achieving their long term goal. If you have to list four factors that have been/are the biggest asset to your organization, what would they be and why? a. Employees – Our employees are our biggest asset; most of the senior production team has years of experience in the manufacturing industry, b. Facility – We have a very well-maintained factory with state-of-the-art equipment and capabilities, c. Corporate team – Our corporate team has a rich business background and their economic vision and insight is important in maintaining our edge in the business, d. Flexibility – We realize it is Jasmat Sutaria, Founder & CEO 27
Creating Brand Stories and Personalized User Experience That Drive UserOutcomes:iCrossing 28
COVER STORY Creating Brand Stories and Personalized User Experience That Drive UserOutcomes:iCrossing Unleashing Potential A technology, and digital landscape. The firm embraces its performance roots and expertise, harmonizing creative storytelling and compelling content with the gritty, accountable aspects of digital and performance marketing - ultimately focused on delivering business outcomes for our clients. The firm is an agency that sits at the crossroads of pretty and gritty. s many know, iCrossing was born as a standalone search marketing agency in 1998, the first of its kind in the U.S. The company has grown alongside its clients and added solutions and expertise to help brands win in the ever-changing marketing, Additionally, iCrossing is unique and owned by Hearst, a global diversified media, entertainment and content company. Hearst’s privately-held status enables long- term planning and independence of action. There is a tremendous value that it unlocks for clients within Hearst. Here relevant and applicable, iCrossing adds 29
the power of Hearst to its solutions - including its rich data, quality content, editorial expertise, and category experience. brands engage on consumers’ terms. The firm believes a brand’s success lies in its ability to authentically connect to what customers are interested in and amplify that - rather than disrupt. the firm won’t brainstorm a creative idea or push a single-pixel until the company has set itself up for success with a solid brand strategy and a fully developed engagement plan. That way, it knows that the firm is working toward the right business objectives and success metrics – established in consultation with your key stakeholders – before the first idea hits the whiteboard. The company’s clients include Amazon, Bayer, Bridgestone, Blue Cross Blue Shield, the BMW Group, Church & Dwight, DIRECTV, LEGO, LG, L’Oréal, Microsoft, NBA, PepsiCo, SAP, Starwood, and Toyota. Headquartered in New York, our business has nearly 1,000 employees in 10 countries – with offices throughout the United States, Europe, Latin America, and Asia. All iCrossing work is driven by this simple, yet powerful, principle: it’s a C2B world. iCrossing’s approach begins with a deep, data-enabled view of the customer journey. It identifies the points of potential where a brand can participate and engage the consumer and move them forward through the journey. The company develops passion platforms, intelligent digital experiences, performance media engines and seamless commerce transactions designed around the consumer – understanding how specific moments in the customer journey can translate into a substantial impact in business outcomes. Data Analytics: Cut through the noise iCrossing’s data science group finds insights in a deluge of data, so it can make optimizations that have real and meaningful impacts on campaigns. The team of quants and analysts leverage their deep experience in cross- channel media marketing and data collection, mining, and analysis, to build people-focused marketing programs. Whether it’s using machine learning algorithms to predict how likely a site visitor is to convert, or doing an audience analysis deep dive, the team models, researches, and builds products that make the client teams and campaigns smarter. Why the Company is Different Every solution it creates starts with the premise that B2C marketing is over. The firm lives in a consumer- to-business (C2B) economy where consumers are in control of their brand and marketing experiences. In this age of empowered consumers, where consumers lead and your brand must follow, the shift from a product-centric approach and brand-driven touchpoints to consumer-driven touchpoints is redefining the rules of success. iCrossing’s job is to shift brand behavior to help clients thrive in this new reality. And thus help brands win by planning around people, not products. Services Offered by the Company Brand Strategy & Experience Design: What brands need Building a connected brand isn’t easy. If it were, more brands would be doing it. It takes a strong brand strategy and an equally strong plan to bring it to life. It takes access to data and insights that are essential to informed decision-making. It takes the right mix of disciplines to meet business needs while creating the optimum customer experience and it requires a holistic approach, using bought, earned, owned and shared media to create a fully integrated engagement plan. But, where do you start? Start with a plan. Some relationships begin with clients asking it for a campaign or technology solution. That’s a great place to start the conversation. But SEM Services The firm has proven that integrating your SEM, SEO and display campaigns can drive a lift in clicks, interactions, and conversions. Through its proprietary approach, the firm has shown that you can custom-tailor your marketing by audience persona, and serve customized content and experiences – including ad copy and landing pages – to drive superior results. And by combining search engine marketing, paid social and display media services into a single team, we can help clients better allocate their paid media budget for optimum ROI. The company specializes in designing people-centric media, content, and experiences. The role of a brand is to facilitate and fuel your customers’ interests, needs, passions, and behaviors – so that you engage in a way that makes an emotional connection and powers business growth. iCrossing aligns brands with the interests, needs, and passions of consumers. Simply put, it helps 30
Advertising Campaigns We believe that great creative leads to measurable results. And great creative is, by nature, well informed. So we won’t start until our analysts and planners have sifted through all the data, gleaned every insight, and delivered a keen and nuanced brief to inform our work. Programmatic Today’s marketing world is no longer a place where consumers come to you. So it finds them— wherever they are. By leveraging the power of data with the ease of automation and the benefits of human touch, iCrossing provides a buying solution that reaches your consumer with the right message, at the right time, at scale, across all marketing channels to drive business outcomes. simply won’t see them. People use search to cut out the middleman and go right to the pages they want and that is why being visible requires a comprehensive search engine optimization strategy—including local and mobile. Here’s how iCrossing drives SEO growth for its clients: • By understanding opportunity through a full 360 SEO analysis and strategy By planning a short and long term step-by-step growth program By creating a scalable program that crosses multiple business groups or markets Content Marketing: Content is power iCrossing believes in the power of content, and it helps its clients identify, engage and build deep relationships with consumers through it. Regardless of the medium, regardless of the distribution platform, there’s always going to be a content solution that can drive increased engagement and performance for your brand. • Marketing to Hispanics: Shaping the Future of Marketing to Hispanics iCrossing’s approach of marketing to Hispanics is consistent with its overall belief that modern C2B marketing is about connecting with people based on their interests, passions, needs states and lifestyles. And today, the reality is that you can’t win the future without winning Millennials, and you can’t win Millennials without understanding multicultural. The firm believes multicultural is the new mainstream. Digital Media Planning & Buying: Making the most of every channel iCrossing’s digital media planning and buying team figures out how, when and where to reach consumers in the most relevant environments for our clients. With media buys reaching $600 million each year, it means identifying platform-agnostic synergies across paid, owned and earned media, integrating media in the creative process, optimizing the digital marketing mix and developing attribution models to measure the return on media spend – all at once. • Social Media Marketing Today’s customer journey is no longer linear—it’s an on-going conversation that doesn’t stop at the sale. The social media practice is a marketing practice, focused on advocacy and engagement. The firm takes a brand’s strategy and activates it across the social landscape, delivering valuable experiences for audiences and making the highest business impact possible. Technology: World-class tech In addition to creating world-class enterprise solutions, iCrossing builds and maintains websites, microsites, landing pages, mobile sites and native iOS/Android applications across all platforms. The company specializes in creating a seamless experience on any device. It can implement or interface with any solution, from content management to point- of-sale systems. The firm provides project management, technical strategy and architecture, solution design, application development, platform integration services, database and data management, infrastructure management, and application lifecycle management solutions. The company standardized its development and deployment process to utilize DevOps and continuous delivery, allowing it to reduce time-to-market and enhance the end product with real-time user feedback. The Collaboratory The Collaboratory’s purpose is to help iCrossing clients understand, navigate and partner with emerging technologies and startups. It serves as a conduit between the clients and the startup community providing education, interpretation, and best-practices for successful and mutually-beneficial relationships. The Collaboratory leverages iCrossing’s and Hearst’s network of partners and relationships to uncover leading products and platforms – giving clients access to some of the most innovative next- generation technologies. SEO Services: Staying visible online While marketers may still be focused on how their home pages look, the fact is most of their site visitors SR 31
Mike Parker, Global President COVER STORY “We are a marketing agency for the modern world. We turn brand potential into business performance. Further, creating brand stories and personalized user experience that drives business outcomes.” The Global Leader Mike Parker | Global President With nearly twenty years of experience in digital marketing, Global President Mike Parker has been a trusted partner to some of the world’s leading brands seeking to drive transformation and growth in an era of empowered consumers. Under his leadership, iCrossing has continued to thrive as one of the world’s leading digital agencies. Mike joined iCrossing in 2015 to oversee its west coast and US territories before taking the helm of global operations in 2017, a banner year for the agency which earned iCrossing a spot on Advertising Age’s coveted “Agency to Watch” list. Before iCrossing, he was Global Chief Digital Officer at McCann World Group, and also served as co- president for Tribal DDB’s U.S. network. Mike has been recognized by Campaign Magazine as a ’40 over 40’ leader of digital marketing, has won Digital Agency of the Year honors and served as a member of the inaugural Cannes Lions Innovation jury. “Audiences and content are the currencies we use to drive connections for our clients,” says Mike Parker. 32
Connecting the best IT professionals in the business with opportunities at forward-thinking companies:First Tek “It’s a no brainer. Do what is good for the employees and the clients, and success will follow.” F and solutions. The company assists clients in achieving mission-critical business objectives using state- of-the-art technologies while maximizing their ability to deliver value to their customers. irst Tek was founded in 2001 with a vision to provide quality, cost-effective services, guardian of the company’s loyalty and dedication to its clients and employees. First Tek has repeatedly demonstrated its capability to successfully provide candidates to diversified IT industries throughout the nation. The company’s response rate has historically not only been rapid but also regarded as high quality according to clients. From its origins partnering with leading companies to connect them with top technology talent, First Tek CEO and Founder Kumar Bhavanasi have leveraged his exceptional connections to grow and expand its services to include custom software design and development for web and mobile applications for clients across the United States. Scaling Operations A testament to the company’s culture and focus on quality and integrity is that First Tek has grown its employee and client base primarily through referrals and repeat business, with very little other marketing. Kumar Bhavanasi President & CEO “Employees come first. Without employees, we wouldn’t have a business. And the longer they stay with us, the better and more productive they are. We have a great team of tenured employees who are accountable, self-directed and get things done efficiently.” -Kumar Bhavanasi A developer himself, Bhavanasi built First Tek by first identifying and cultivating talented individuals working in emerging technologies, then connecting them to clients ranging from Fortune 100 companies to state governments. He has a passion for driving efficiency and developing synergies among employees, clients, and vendors. By continually striving to understand what will make his clients and people successful, he collaboratively develops the long-term strategic vision and an efficient tactical plan and motivates his team to get results. He is the driving force behind First Tek’s success since its founding and From an initial focus in the Northeast and Mid-Atlantic region, First Tek now has more than 1500 employees serving clients across the United States and around the world, with projected revenue of $120 million in 2019. The client list includes some of the biggest companies in the world such as 3M, AAA, AT&T, BMW, Bank of America, Bank of the West, City of Beverly Hills, Bonneville Power Administration, BlackDuck, Bristol -Myers Squibb, CBS, CableLabs, CafeX, Canon, Deckers, eBay, Fox, H&R Block, Liberty Mutual Insurance, Mercedes Benz, Microsoft, NBC Universal, Netflix,
SR2019 The mastermind behind the masterstroke Workplaces of the Year Kumar Bhavanasi has always had a passion for driving efficiency and developing synergies among employees, clients, and vendors. He continually strives to understand what will make his clients and people successful, then collaboratively develops the long-term strategic vision and an efficient tactical plan and motivates his team to get results. He is the driving force behind First Tek’s success. A veteran of the IT services arena, Kumar specializes in strategic planning, executive client relationships, driving revenue, and extending the overall business model through strategic partnerships. Kumar’s accomplishments include building enterprise systems for Fleet Bank, ADP Brokerage and Morgan Stanley and establishing strategic alliances with many of First Tek’s clients. Northrop Grumman, Olympus, Oracle, Philadelphia Insurance Company, Planet Fitness, Plum, Rand McNally, ReMax, SAP, Sapient, Stanford University, TD Bank, Ten-X, Toyota, Walgreens, Walmart, and many others. toward technical changes made within an organization, First Tek’s training curriculums are centered on leading-edge products and services, with a focus on employee performance improvement through an effective and measurable transfer of knowledge. forward-thinking ideas are celebrated and rewarded. Managers hold regular brainstorming sessions to recognize creative ideas and collaborate on ways to bring those ideas to fruition. First Tek believes that true growth can only be meaningful when it is inclusive. This is why they focus on cultivating an open, friendly environment that pushes experimentation and exploration, both as an employee and an individual. Open interaction with senior management is encouraged, healthy competition is rewarded, and outstanding performance is recognized, none of which could exist without the environment First Tek has spent years cultivating. Developing First Tek’s Culture First Tek has a global workforce with a wide spectrum of skillsets and capabilities from a vast range of countries and cultures working together for a common cause. By bringing together these unique identities, First Tek supports the systems, services, and processes that run the world’s most powerful companies. First Tek employees are motivated by a variety of perks beyond excellent professional development opportunities and great leadership. In addition to access to typical insurance and retirement benefits, employees have the opportunity to earn additional compensation based on their client service and the revenue they generate. They also enjoy access to a variety of work across different technologies, skillsets, verticals, client types and geographic locations. First Tek values simplicity, creativity, integrity, independence, and most of all, respect. These values are not only fundamental to the culture and the business, but they guide the actions of their employees every day. Despite its rapid growth, First Tek employees remain loyal to the company, with an average tenure of more than a decade. Much of that retention is attributable to the company’s consistent focus on professional development, first hiring the best and the brightest individuals, then making a significant investment in training to keep certifications current or ahead of trends. From the very first day, we want our employees to contribute their own ideas for the development of the company and feel like they are part of something bigger. While there is a boundless opportunity for First Tek employees, there is also a strong emphasis on work-life balance. Employees are encouraged to keep regular hours, then leave the work at the office and focus on their lives outside the office. In addition, vacation time is “use it or lose it,” so employees are strongly encouraged to schedule a time to disconnect periodically. The company shows its belief in its values beyond company walls and is active in a variety of philanthropic pursuits, both financially and through volunteering, and is looking to do more in the future. Roadmap Ahead As for the future, Bhavanasi sees continued growth for First Tek and its affiliates. He anticipates expanding the company’s footprint by adding locations, new skillsets, and emerging technologies through acquisitions of companies that show strong growth and profitability. SR Growth and Innovation Innovation can’t exist in a vacuum and in today’s world, the future depends on innovation. As a company that has built its success in developing new technology to improve the way IT professionals work, First Tek does its best to create an environment where In addition to providing professional development opportunities for employees, First Tek provides Instructor-Led Training (ILT) in support of customers’ information technology. Tailored specifically 35
The Helical (Screw) Pile Company: GoliathTech, Inc J ulian Reusing, (CEO), decided to manufacture and design helical piles because they are fast to install and have a high bearing capacity. Helical piles are drilled into the ground and do minimal damage to the land around your project as there is no excavation required. GoliathTech’s manufacturing process of helical (screw) piles and helical anchors use high quality partially recycled steel. This conserves natural resources and energy and reduces the overall carbon footprint. Screw- piles and helical anchors are also useful for the support of temporary and permanent structures and they can be removed and reused with little to no change in structural integrity. This is very different from a driven pile or drilled shaft or a grouted anchor which are often just abandoned and are not galvanized. Some screw-piles have been in place for several years, have been then removed and reused at other sites. draw and have GoliathTech produce any custom head as needed. States, Europe, Oceania and Latin America. To expand its franchise chain from 0 to over 200 open franchise units, it had encountered all kinds of challenges and had to learn to open smoothly 2-3 locations every month. From screening out ideal candidates to expanding internal support systems at a hyper pace it has mastered the art of opening new franchises smoothly. The GoliathTech product is fully galvanized from top to bottom including the leveling head and the bolts and accessories. The helical (screw) piles are filled with polyurethane which allows for heaving protection. GoliathTech is the only screw-pile company that offers piles with engraved lot numbers and to allow for traceability of its product. The firm knows exactly what pile comes from what lot even once it is put in the ground. It has traceability right back to the mill report from the steel suppliers for every part they make. What Makes GoliathTech the Best Place to Work? The company is a huge fan of all the ideas the employees bring to the table because what doesn’t occur to one occurs to the other, great ideas come when you are open to listening leading you to brainstorm, letting the creativity flow and see how all those ideas can match with its objectives. The GoliathTech Regional Growth GoliathTech wants to continue responding to the industry needs and the needs of its customers. It believes in its product and it is sure that in many cases it is the best solution as a foundations. The firm wants to make sure that its product is available all over the world; therefore, the company is focused on expanding throughout the United GoliathTech truly believes that by listening to its employees it will have the opportunity to work together, so both parties are growing. For the company satisfaction of its employees is essential, because that tells it how motivated they are and that they are happy to do what The firm manufactures 100% of its products at the factory in North America. GoliathTech has many different types of helical (screw) pile head attachments to suit any type of project. Their engineering team can “We aim to be the company that fulfills each of the necessities of our customers and the industry by delivering the best foundation system solution. We really believe that we are achieving this in each of the projects that our franchises have done and how happy their customers are with this solution.” 36
SR2019 Workplaces of the Year The Innovator Employer Julian Reusing | Founder & CEO Julian is an accomplished entrepreneur. He has founded and owned many major companies in the past. «Les Pieux Goliath» Quebec, Canada Corporation was founded on June 15, 2004, where Julian purchased this manufacturer of helical piles in 2013 and created GoliathTech Inc. He took over Les Pieux Goliath so he could start this new adventure as a manufacturer of helical (screw) piles. He has combined strength with the know-how to offer you the best piling solution to support your project. Julian has created a strong, safe and innovative company that never stops improving so that you may benefit from unequalled quality products and services. He has made GoliathTech Inc. the leader in engineering, design, manufacture and distribution of helical (screw) piles. He has offered a wide range of applications within the field of construction, foundations, housing, solar, underpinning, signage, decks, swimming pools, agricultural infrastructure and so on. Today the company is operating with over 200 open franchise units globally. The network of franchisees does more than merely carry out simple tasks; they put their vast experience to work to guarantee optimal anchoring of each pile. Now GoliathTech does over 1500 constructions projects every single month. He has taken the company to a whole new level from its start in 2004! Julian Reusing, Founder & CEO they are supposed to do. This, in turn, translates to the success of GoliathTech. Thanks to GaliathTech’s ISO 9001:2015 and ISO 14001:2015 certified quality and environmental systems, it has greater control of the processes, which has allowed it to focus on the needs of its customers and try to satisfy them. Likewise, it gives an opportunity for its employees to have greater participation, a greater knowledge of the processes in order to achieve continuous improvement. This participation has made the employees more interested and it rewards them along the way. Being an ISO certified company, the employees are aware of the role they play and how much their work contributes to its growth. Without any of them here at GoliathTech, nothing would be possible. They are part of an integration process with extensive training to build complete empowerment of their roles, proper expectations in advance, clarity when problems arise and transparency in all aspects of their work. The company is fully aware of the needs of its employees, it knows if they are satisfied, happy and comfortable at GoliathTech. ISO also helps the firm to be aware of the importance of how the employees must achieve high productivity with excellent performance, as this will lead to great benefits. The company balances both personal and professional life. GoliathTech makes the employees feel that life at home and life at work are the same and, when the firm feels either could affect the life of an employee, it often uses an industrial psychologist to help re-balance personal and commercial success. The employees have both autonomy and freedom to take decisions related to their functions, the firm trusts their professionalism and their capacities to achieve whatever they propose. SR 37
A Global Experience Company Transforming The Outsourcing Industry: Everise E (BPO) industry by seeking out and acquiring innovative companies who are able to show how they are delivering transformational customer experiences to their clients. Everise helps the world’s most trusted brands transform their customers into communities. It does this by fusing its 12,000 highly trained agents while investing in Artificial Intelligence and automation technologies to power over 500,000 daily experiences in 20 different languages around the world. stablished in 2016, Everise envisions redefining the Business Process Outsourcing Solution Providers in the US, and more. The company now powers half a million customer experiences for Fortune 500 companies and the world’s most beloved unicorns. communication through our multiple local and global communication channels. As a Microsoft partner, we fully utilize the tools at our disposal, including a monthly newsletter, and Teams’ chat. We also encourage engagement on our social media channels and make leadership accessible through regular video calls. In the span of only 2.5 years, the company has acquired three best- in-class firms: C3, Hyperlab, and Trusource Labs, as well as started a joint venture with Korean BPO giant, UBase in Malaysia, and secured a global partnership with Microsoft. These achievements speak volumes about the company’s success. In order to ensure that HR information is always accessible, we partnered with one of our companies, Hyperlab, to create an AI Assistant, Ana, which improved the candidates’ onboarding experience. Ana intelligently guides candidates from job search to their first day on the job and provides them with 24/7 access to information, our culture, and work environment. Ana interacts directly with job seekers to provide real- time job openings and assists them with applications. Once a candidate is hired, Ana executes a T-30 engagement program, designed to keep them well informed, via SMS and her easy-to-chat-with mobile app. In conversation with Sudhir Agarwal, CEO Everise is a flexible organization that is extremely agile in the way it engages its clients. This is supported by specialization in key verticals, such as healthcare, transportation, media & communication, consumer products & technology. This allows its client services teams to build deep relationships with clients, and really care for their business, as opposed to following the traditional deployment method. What are the biggest assets to your organization? Everise considers its people and technology as its biggest assets. In today’s experience-led economy, people don’t buy products, they buy experiences. When disruption is the norm, the businesses who put their customers first are the ones who rise above it. At the outset, we focused on bringing together the best people and technology to truly transform how brands of the future deliver global experiences. Without effectively fusing people and technology, creating world-class experiences just isn’t possible. Treading towards Success Over the last 18 months, Everise has been able to seamlessly transform itself from a pure customer service company to an end-to-end experience company. This has been validated by the numerous awards it has won in the market, including Best CX Platform, Top AI Company in APAC, the Top 10 Contact Center How do you bring the best out of an employee? Do you give them enough autonomy in work-related decisions? Everise has a very strong founder mentality that runs from the management down to the staff, so it’s about striking a balance between autonomy and alignment. As a founder myself, I know how important it is to be empowered How does your company maintain a healthy work environment? Everise is a “People-First” company. We promote open and honest 38
SR2019 Workplaces of the Year but also have the support of my investors and board. Striking this balance with our leadership team and harnessing the passion of the founders of some of the companies we’ve acquired, like Alton Martin and Roger Meador of Trusource Labs, Vic Sithasanan, Janet Teo, and Chris Greenough of Hyperlab is one of our key successes. high-performing employees and promote the sharing of knowledge and culture across our offices around the world. “Our secret to success has been our ability to focus on harnessing the power of diversity across our group of companies and use this to incubate innovation for ourselves and our clients.” What do you strive to achieve in the future? When we started, we had set up a goal for ourselves: to become Asia’s largest Customer Experience (CX) company by the end of 2022. We are working towards that goal. We have recently launched a Work At Home Solution that enabled Fortune 500 companies to have access to a safe, secured, and highly effective home-based digital workforce. Such tech and work- related transformations are what we strive to achieve at Everise.SR Do you provide professional development opportunities to your employees? Yes, we do have professional development opportunities in our company. As a global experience company, we have launched a global exchange program to further open career paths for Sudhir Agarwal, Chief Executive Officer: As the CEO of the company, Sudhir partnered Everise with Microsoft in 2018 to develop an Artificial Intelligence (AI) platform to disrupt the Contact Centre and Business Process Outsourcing (BPO) industry. In addition, he led the company to a joint venture with UBASE, Korea’s largest BPO to form Globee, a multilingual center in Malaysia that is powered by native language speakers. Prior to Everise, Sudhir founded Singapore-based BPO company, Sunrise and was also a founding member of Aegis, one of the largest BPO companies in India. Before founding Aegis, Sudhir joined global professional services firm Genpact in 1999, where he held multiple leadership roles spanning across operations and transition management. Sudhir Agarwal, CEO Sudhir has a bachelor’s degree in Commerce from Delhi University and a Master of Business Administration from Manchester Business School, UK. 39
T reliable information flow between frontline troops, support personnel and commanders, both for operational control and situational awareness. The availability of IP connectivity anywhere/ anytime via fixed, transportable and on- the-move terminals is now essential. oday’s operations demand robust and flexible network-centric communication solutions for An Interview with Alexander Mueller-Gastell, ND SATCOM CEO: ‘Our Goal is to Create the World’s Largest Satellite Communication Company Supporting Customers with Critical Operations Anywhere in the World’ In light of the foregoing, we’re thrilled to present ND SatCom GmbH, known under its brand: ND SATCOM. ND SATCOM offers satellite communication equipment systems and solutions. The company offers satellite routers, antenna systems, RF equipment, control equipment, software, and mobile terminals/military equipment. It also provides customer services and support, and RF test services. The company’s products and solutions are used in various transnational networks in government, military, broadcast and media, telecom and enterprise, and IT sectors. “We develop innovative modem technology and integrated solutions to serve our customers worldwide by designing, installing and servicing their communication needs.” ND SATCOM was incorporated in 2000 and is headquartered in Immenstaad am Bodensee, Germany. It has additional office locations in Beijing, China; and Dubai, United Arab Emirates. Alexander Mueller-Gastell, ND SATCOM CEO, spoke exclusively to The Silicon Review. Below is an excerpt. Space Agency (ESA), as well as diverse research institutes, were its first clients among others. Through the deregulation of satellite transmission in the 80s, ND SATCOM supplied companies such as the German Federal Post Office and broadcasting corporations with fixed and mobile earth stations (so-called ground stations). into DASA’s field of “satellite communications” (satcom) which contributed greatly in the set-up of satellite- supported communication infrastructure in East Germany at the end of the 90s. With the establishment of Nortel DASA in 1995, DASA’s entire ground station activities were merged with the satcom division of the company known as Nortel Networks. At the time of founding Nortel DASA, a new market segment developed for satcom in Germany: the military satellite communication. Why was the company set up? How did you select the vertical and decide to be a part of the global platform? ND SATCOM started its activities initially as a business division of the former Dornier GmbH. The European In 1989, Dornier GmbH merged with Deutsche Aerospace AG (DASA) which was founded as a subsidiary of the Daimler-Benz group. The ground stations segment was integrated 40
SR2019 Workplaces of the Year “ With over three decades of experience, ND SATCOM has become the premier supplier of and integrator for innovative satellite communication equipment systems and solutions to support customers with critical operations anywhere in the world.” Alexander Mueller-Gastell, CEO In July 2000, ND SATCOM emerged as a separate company from the Nortel DASA. Two years later, the conversion to a public limited company took place. Shareholders were AUGUSTA Technologie AG (Frankfurt/Main), a listed financial investor, and SES ASTRA in Luxembourg which supports more than 117 million satellite and cable households all over Europe. same year, ND SATCOM expanded to Turkey where the company in the meantime installed the largest satellite-based communication network of the country which connects 5200 schools in remote areas of South and East Turkey with the Internet. In 2008, the company achieved a milestone in the US military market with an IDIQ contract of the US Navy: the official recognition as a supplier in the fast-growing US defence sector. Customers in more than 130 countries have chosen ND SATCOM as a trusted and reliable source of high-quality and secure turnkey and custom system-engineered communication solutions. The company’s products and solutions are used in more than 200 transnational networks in government, military, telecom and broadcast environments, as mentioned above. In 2003, ND SATCOM started its international expansion with the opening of their branch in Abu Dhabi (United Arab Emirates), the founding of ND SatCom, Inc. in Dallas (USA) as well as an office in Beijing (China). In 2006, SES ASTRA expanded its shares in ND SATCOM to 100 percent. In the Today, ND SATCOM is the premier supplier of and integrator for innovative satellite communication equipment systems and solutions to support customers with critical operations anywhere in the world. ND SATCOM’s flagship product, the SKYWAN platform, enables international users to communicate securely, effectively and quickly over satellite. 41
2018 was a busy year for ND SATCOM. What can you tell us about the highlights and key milestones achieved over the year? We’ve achieved a lot in all three of our business sections. We are very active in the defence market, the broadcast sector, and the government and enterprise market. reacting to that with our SKYWAN 5G modem, which transmits any service over IP in one hop to the destination. We clearly see that DTH is falling and OTT is going up. benefit from seamless connectivity to corporate cloud data centres and at the same time use our technology for private Internet and voice communication at leisure time. Defence is our strongest business sector where we have long-term contracts with different military institutions, including the German armed forces and much of the rest of Europe. Do you have any new products ready to be rolled out into the market? There are new features and capabilities of our SKYWAN 5G modem that we are developing with respect to mobile and the mobility area. We already released LTE enhancements and encryption modules for SKYWAN. Now, beam switching for mobile terminals in meshed networks using HTS satellites is available for first responders, police forces, special forces, and homeland security customers that bring their own mobile cells. In the defence market, we finalised the modification of terminals for the German armed forces, and we’ve been awarded a contract for the Polish Army. In the government market, we’ve rolled out two significant Air Traffic Control (ATC) networks, one in Bolivia via Thales, and one with Atech/Brazil. In the broadcast sector, meanwhile, we’ve been happy to deliver our satcom on-the-move system to 10 video news vehicles for SABC, which are transmitting all types of services. Our reach in the governmental markets is mostly around ATC networks, but we also see now through the satcom on-the-move business possibilities in the first responder and police market. We’ve been performing demonstrations for this market; we did one in April in South Africa and another one in May in Australia, where we have welcomed several companies and institutions, including the police and military police, to witness a live demonstration. The attendees were convinced that our system is excellent for their needs, especially in situations where reliable service is a must. Where do you see your company a couple of years from now? Over the years, ND SATCOM has successfully established itself as a premium supplier of modem technology being the world market leader in the ATC business and the provisioning of services to highly demanding customers in the defence and governmental sector. In a rapidly-changing industry, geographic and end-user markets are being impacted significantly. How have ND SATCOM’s key markets been developing? We think there is a big demand for mobile satellite communications, especially in Africa and Latin America. The reason for that demand is that they have poor terrestrial connectivity. It’s different in Europe, where we need to concentrate more on the broadcast market, which is also rapidly changing, and where we’re seeing more Ka-band transmissions. We’re still building our SNG trucks, so this is something we need to react to. We’re also now trying to focus on the Asian market. What do you feel are the reasons behind your consistent growth as an organization? More than 35 years of providing highly secure, tailor-engineered solutions have made us a trusted and reliable partner in satellite communications. This is the basis that we build on – ND SATCOM is more than just a modem supplier – we are a solution provider that has the ability to expand its current portfolio in adjacent markets and regions to diversify our offering. How does your company contribute to the global IT platform and society? We provide reliable communication networks with our rooftop-to-rooftop technology enabling secure and safe communication solutions for enterprises, NGOs or government organisations that have no other choices for building a reliable network. With ND SATCOM solutions immediate connectivity for disaster recovery teams by quick deployable last-mile solutions like LTE cells via SKYWAN enable medical teams to immediately help where other communication infrastructure was destroyed or is not available. Exploration or drilling teams The journey is far from over and we continue to grow. We are now in the process of expansion with an aim to double in size in the near future. The goal is to create the world’s largest satellite communication company supporting customers with critical operations anywhere in the world. We have a lot of capability in the broadcast market, such as our Ka2Go terminal, which is very well-known in the market. There’s still a very strong demand for SNG and uplink stations, and we’re establishing better pick-up stations for the broadcast markets which increases reliability and signal availability. The newer IP and OTT markets are bringing in a great deal of change for broadcasters, and we’re We are mainly focusing on the continuation and extension of our current areas. We’re also trying to strengthen our regional sales, and to enhance our product portfolio with solutions as an independent group. SR 42
Advertising with video made easy Brightcove T are an excellent mode of delivering messages as well as varied content. In addition to movies, TV series and all forms of entertainment, videos are also a great medium of education. An educational or an instructional video of a few minutes can convey ideas and instructions with greater clarity and efficiency than written content. In other words, videos convey ideas faster and clearer with better articulation. It is no wonder that numerous internet based streaming services have sprung up to offer diverse video content that ranges from movies, documentaries as well as vocational courses. Brightcove is one of the world’s leading providers of online platforms for viewing and sharing videos. Ellucian, Ventyx (acquired by ABB), DS SolidWorks, Progress Software, Compuware, and IBM. Jeff has demonstrated an ability to enhance go- to-market strategies, scale enterprises, and expand business opportunities at global technology companies. Jeff earned his Bachelor of Science in Economics from Texas A&M University. hey say pictures speak a thousand words. Videos, more than pictures, that is spread across more than seventy countries. Delivering a decisive edge for video Whether a business needs a video hosting service, interactivity, OTT services, or new ways to monetize its video content, Brightcove is best suited to fulfill any mission-critical needs with its one-of-a-kind platform that features a highly interactive user interface. The platform is powerful and ready to be used right of the box. Moreover, the company also develops custom solutions that are tailor- made according to the client’s requirements. Brightcove’s innovative approach allows clients to reach out to a wide range of audiences, from internal teams to binge-watchers, and binge shoppers, clients can rest assured knowing that they are delivering the best experience. Meet the stalwart behind Brightcove’s success, Jeff Ray Jeff serves as the CEO of Brightcove. He brings a decades-long track record of technology leadership and accomplishments as a CEO and senior executive. He has excelled in executive leadership roles at multiple enterprise technology companies of scale, including Founded in 2004, Brightcove consists of a team of dedicated professionals that is passionate about all things related to online videos. The company mainly enables its customers to focus on using video to move their business in meaningful ways, whether that’s in broadcasting or publishing, marketing, or enterprise communications. Brightcove follows a path of continuous technical innovation, nurturing a broad video-centric ecosystem, and by being a true partner to its customers. It is a culture of continued excellence and dedication that has allowed the company to expand and cultivate a massive clientele Seamless integration with existing technologies Brightcove works seamlessly with leading technologies so you can use the tools you already love. With Brightcove’s unique solutions, you can simply connect to systems like marketing automation platforms (MAPs), content management systems (CMS), ad serving, ad management, and audience measurement technology, in order to make the most of your investment. 44
SR2019 Workplaces of the Year Improved revenues and scale Whether you’re just starting out with video or building your business around it, Brightcove’s platform lets you scale as you grow with zero growing pains. So, go ahead and launch that portal, live stream an event, or debut the next hot video subscription service, the sky’s the limit. setting up their video content for mobile browser delivery. Video Cloud gives you everything you need to get up and running fast with captivating mobile websites that leverage the full power of this platform, including HTML5 video player templates and automatic device detection. Video Cloud provides everything you need to reach this rapidly growing audience and deliver breakthrough video experiences to phones and tablets. Jeff Ray, CEO “ From getting up-and-running to fine-tuning integrations, Brightcove’s team is here to help. You’ll get a dedicated account manager, customer support team, and a host of consulting services to choose from. Deliver immersive video experiences that delight viewers and deliver more views, deeper engagements, and higher conversions. With Brightcove Gallery, you can create custom interactive video experiences, branded portals, video-centric landing pages, and live streaming event sites, in minutes. Rely on real video & migration experts. Video marketing solutions Say goodbye to technical complexity and IT projects. Say hello to an all- in-one video marketing solution. Easily tap into the power of video to build your brand, grow leads, drive conversion, earn customer loyalty— and make yourself look great in the process. Enterprise Video Suite Go big with a user experience that puts your content center stage. You’ll create deeper engagement with native and 3rd party interactive capabilities and 360 video support while delighting your audiences with a sleek mouse-over seek bar that lets them find specific points in the video in seconds, a clear video description bar, and easy to use volume and mute controls. Mobile Apps The Brightcove Video Player SDKs for iOS and Android make it easy to deliver engaging video experiences to mobile applications. Complete documentation and developer articles in the Video Cloud support center help you leverage the full power of Video Cloud in your mobile application and can accelerate your app development project. ” Give your team the ultimate flexibility. The Brightcove Player’s rich APIs, easily customized UI/UX, the expansive lineup of features and plugins, and complete documentation means you can deliver the player you want the way you want it. SR Mobile Web Organizations of all sizes are developing mobile websites and 45
Aiding Individuals Grow through Learning and Coaching - Pariveda Solutions Aligning Business and Technology I be successful by focusing first on growing the individual to their fullest potential?” Pariveda believed that through an unwavering commitment to developing people it could create a different kind of company. Thus it created Pariveda. At the very core, the company desires to help the individual grow through learning, coaching and giving to others to achieve their fullest potential. n 2003, the firm asked one simple question – “Can a technology consulting firm • Encourage disclosing news that is not positive to foster transparency Welcome constructive feedback Enable open communications and discussion • Bruce Ballengee, President & CEO • Partnership Altruism is a dominant trait of a successful organization and across all aspects of life. The company expects to partner with its clients regardless of the duration of the relationship. The company expects people to: • Share risk and reward • Pull their weight and help others including peers, subordinates, and supervisors • Work to create value for all parties The Leading Face Bruce Ballengee | President & Chief Executive Officer Bruce has contributed to the success of the company through his keen insight and industry knowledge. Bruce is sought out by leaders in the community for both his deep technical expertise and business acumen and he actively serves on the Boards of Directors of several companies and industry-leading organizations. His passion for developing talent is evident in Pariveda’s training curriculum, proprietary cohort scale and review process, and our rigorous recruiting process. This insight is the reason that Pariveda can differentiate itself through the speed with which we develop both technical and business leaders. The Core Values of the Firm These five core values permeate everything it does. When it takes a decision, it does it based on how well each choice conforms to these values. Servant Leadership Pariveda values humble leadership as the most effective and powerful leadership model. The best leaders follow and the best followers lead. The healthiest organization is one whose members possess strong voluntary support for its values and objectives, where Integrity Pariveda adheres to high ethical standards in all its work: • Report information promptly and completely • Do what it says it is going to do by when it says it is going to do it 46
SR2019 Workplaces of the Year Innovative Solutions Connect your devices. Learn from the data. Ingest that data to predict outcomes. With consumers more connected than ever, and they expect meaningful engagement and the experience to back it up. Whether your target audience is employees, customers or investors, how people interact with your business affects their perceived value of your products and services. As your partner, Pariveda Solutions will establish purposeful, intelligent experiences through solutions like predictive analytics, mobile, and connected devices, Virtual Reality (VR), Augmented Reality (AR), web solutions, portals, and conversational applications. The firm offers experience-changing innovation to extend the value of your business. SR people sign themselves up for the mission. The firm asks that you lead as you wish to be led. This includes providing patience, attention, encouragement, respect, fairness, compelling goals and honest feedback, whether you are leading or following. to transform your business. The team at Pariveda Solutions is ready to listen to your business strategy, analyze the possibilities, hypothesize a solution and ultimately, create value for your company. Whether you’re seeking to increase efficiencies, revolutionize operations with new technology, modernize your portfolio or expand into a new market (M&A), the company works together to create a roadmap that caters to your enterprise. The firm will create an actionable approach to transform your way of working. Beginning with your goals, the experienced problem solvers will work to find the custom strategy for you, your employees and your customers. “If, as servant leaders, we each become deeply engaged in our daily experience, and accept, without prejudice, the people involved and seek to understand and serve them, the effect is a reciprocal return of trust, acceptance, and support,” says Pariveda. Excellence • A constant pursuit for its company and the people • Constantly improving to meet and exceed the highest expectations of the clients and employees • Identify, attract and retain the finest talent possible to serve its clients and the employees • Promote people with demonstrated ability • Never allow the good to succeed as the enemy of the great Foundational Capabilities Technology keeps advancing at what can seem like an impossible-to-keep-up-with pace. But with the right partners, it’s possible to not only keep up but to gain a competitive advantage. You need a foundation to achieve your strategic objectives, and the firm is ready to help transform your business with digital tactics and data-driven results. “Our mission is to develop, manage and apply talent for the benefit of clients, in partnership and for profit.” Profit • The measure of the marketplace's collective judgment about its ability to generate value The opportunity to earn a profit is how the free enterprise system enhances human health and happiness Expanding profits reflect the clients' increasingly positive views of the company's ability to create value • The teams of thinkers are prepared to add value and move your business to the cutting-edge. With technical expertise in the Internet of Things (IoT), machine learning, Artificial Intelligence (AI), cloud architecture and DevOps automation, Pariveda knows to build the foundation of the future of your business since you know your business. • Strategic Objectives You’ve got goals to achieve. Objectives to complete, you want to be more efficient, to grow and 47
A Truly Unified Cloud and Infrastructure Monitoring Platform Opsview O within IT Operations by partnering with its customers. The Opsview platform enables IT teams to easily monitor the complex enterprise IT environments that support critical business services. Over the years, the company has added native support for more than 3,500 technology plugins and integrations with related IT operations tools making it one of the most comprehensive IT monitoring solutions in the market. Today, Opsview is trusted by hundreds of businesses, government organizations, and managed service providers globally. Customers include MIT, Sky, Cisco, IBM, Telefónica, PayPal, British Telecom, Fujitsu, AXA, UPS, and Comcast. Automate and scale anywhere: Advanced auto- discovery features combine with popular DevOps tools to automatically and consistently monitor new workloads as they’re deployed on bare metal, virtual machines, or in the cloud. Creating a Difference psview was founded in 2010 based on the principle of driving genuine innovation its future monitoring requirements, no matter how complex they are. Fix what matters most, first: Service-centric dashboards and reports give clients real-time insight into the business impact of alerts. No more panicked fire-fighting or operational confusion as it directs users to the systems that matter most and rapid time to fix. In conversation with Mike Walton, Founder, and Chief Executive Officer What is your company’s vision statement? Our vision is to harness the potential of the team to create the future for IT Operations. Supporting that vision are the following core values: • We’re dedicated to building a rewarding and supportive, fun place to work • We put customers at the center of everything we do • We are committed to driving genuine innovation in the industry • We deliver positive outcomes efficiently and effectively that meet customer expectations Integrate with anything: Out-of-the-box support for leading enterprise hardware, application stacks, service desks, and notification software make on-boarding the company’s platform easy. Opsview is 100% Nagios plugin compatible too, so you can re-use any existing integrations you have already. Genesis Opsview was originally built using open source software (Nagios) to enable a global user base to have easy access to a comprehensive monitoring solution. By helping organizations with the monitoring that spans even the most diverse environments, Opsview enables organizations to deliver smarter business services, faster. Through unified, actionable insights into modern IT including hardware, OSs, and applications (on-premises and in any cloud), Opsview harnesses the potential of the team to create the future for IT Operations. The company’s most recent version now uses its own modern microservices architecture that provides scalability to match the demands of any size organization. What are the biggest assets to your organization? I would say there are many factors that help our company grow but these are the main ones: • Team: A very dedicated and passionate team of experts Rapid time to value: It is quick to install, easy to use, and manage. Its award-winning Customer Success Team will ensure the company meets “From large-scale enterprises with multiple environments to manage to smaller implementations, our success in delivering rapid ROI and value is something we always cherish.” 48
SR2019 Workplaces of the Year Meet the Dynamic Leader Mike Walton, Founder and Chief Executive Officer: Mike has spent more than 30 years in the IT software industry and has deep domain knowledge of the challenges that IT leaders have faced and will continue to experience as IT complexity increases. With a passion for solving customer problems, and experience of founding three other successful companies, Mike founded Opsview with a drive to organically build a powerful platform to monitor the most complex of enterprise IT environments., Opsview has grown to be a global software company that successfully serves hundreds of enterprise customers worldwide. Mike Walton Founder & CEO • Customer Centricity: By putting customers at the center of everything, we can focus on what’s most important Innovation: We look at our industry with an inquisitive nature that drives innovation by doing things differently Delivery Focused: By focusing on meeting and exceeding customer expectations, we deliver positive outcomes Technology Depth: We understand the complexity and demands of today’s environments and build the technology and broad integrations to empower users to do more, faster is at the center of everything we do. Our customer is our purpose, and that purpose is clear for every team member, whether they are part of sales, tech support, development, or the marketing team. By keeping our customers’ challenges and goals for monitoring their IT environment in mind, we are able to consistently deliver beyond their expectations. ability to improve delivery and outcomes for the organization. We have a strong set of company values; our recruitment activities and performance management systems are programmed around championing these values. We have a quarterly peer-to-peer reward program where employees nominate any colleague they have witnessed demonstrating our values. • • • What makes your firm one of the best workplaces? Opsview truly believes that a company is as good as its employees. And it’s the passion and talent of our employees that make Opsview both valuable to its customers and successful. We hold regular sessions where our valued team members can explore and brainstorm new ideas together all in support of delivering greater customer value. At Opsview, everyone has a voice and the For a smaller organization, we excel at providing opportunities for professional development. We have a healthy training and development budget that each employee is encouraged to use as part of our performance management system. We target filling vacancies internally where ever possible, and support an individual’s success through coaching, external training and regular review points. Customers come first. How important customer satisfaction is for your company? At Opsview, there is a clear understanding that the customer SR 49
Digital Air Strike is Revolutionizing Consumer Engagement and Social Media Management D consumer engagement company that maintains its status as an industry leader by prioritizing innovation. Its innovative products help customers streamline their social media programs, manage their online reputation, strategically accelerate lead response and improve the customer experience. Through its products, solutions, team, and technology, Digital Air Strike influences close to 50 percent of all vehicle sales nationwide. The company is honored to be named one of the 50 Best Workplaces of the Year for 2019 by Silicon Review. In order to stay motivated and inspired in the workplace, employees should feel there are opportunities to continue to grow in their careers, not just from a promotion standpoint, but in terms of professional development. Do professional development opportunities exist in your company, and how well do your employees know their role in contributing to the team’s and company’s success? Yes, it’s a top priority at Digital Air Strike to offer professional development opportunities. We even map out each employee’s career path, so they see a concrete plan that tells them how to move up in the company. Each team has a set of defined roles, and every level has expectations, results, defined skill sets and tenure requirements with associated compensation ranges. We do this so employees can visually see their progress and feel excited about their career growth. We’ve also invested in leadership training with professional business coaches as well as opportunities to see leaders, thinkers, and innovators in a variety of fields share their leadership experiences. igital Air Strike is the leading social media, intelligent lead response technology and Over the years, we’ve grown the company and its offerings through our technology suite, and we never stop looking for new ways to use technology to solve customer problems. We also expanded to include several new industries including education, healthcare, and retail. Digital Air Strike has grown both organically and by completing three acquisitions, and we’re incredibly proud to be the industry leader in social media, intelligent lead response technology, and consumer engagement solutions. What is your company’s mission statement? And to what extent are you successful in achieving the same? Digital Air Strike’s mission is to create a five-star online experience for consumers which converts them into engaged consumers. To fulfill this mission, employees are encouraged to think like owners—which they are, as all full-time employees are given stock in the company. When employees see themselves through this lens, they’re able to make a stronger connection between themselves and their role within the company. They not only take greater pride in their work, but they also demonstrate exceptional levels of accountability. To support employees in this way, benefits, philosophies, and programs are aligned to promote health, happiness and camaraderie. Digital Air Strike’s environment feels less corporate and more family- oriented. What circumstances led to the establishment of Digital Air Strike, and what were the grounds on which you have expanded your company and its offerings over the years? I co-founded Digital Air Strike in 2010 while the economy was trying to find its footing after the Great Recession. Even though the economic outlook seemed bleak at the time, the Recession illuminated the need to rethink how marketers approach their audiences. Because resources were scarcer than ever, I knew I had to find a way to maximize marketing results while cutting cost. Rather than spending on traditional advertising, I turned my attention to an industry that was booming despite the economic chaos: social media. The idea to shift marketing efforts to social media was revolutionary for its time and adopting it early on as a marketing tool is the basis of our success at Digital Air Strike. Two-way communication is the key. Employees need to feel they have an outlet for sharing their observations and ideas, is this true with your company? Absolutely, I highly encourage our employees to participate in all internal business discussions. We want our “Digital Air Strike delivers real results.” 50