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KOM5519

KOM5519. CURRENT STATISTICS OF BROADCAST MEDIA IN MALAYSIA. Radio in Malaysia. In 2013 there were 69 radio stations in Malaysia,44 government owned and 25 privately-owned station. - 46 Malay - 8 English - 5 Chinese - 2 Tamil - 2 Islamic. Owned by government

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KOM5519

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  1. KOM5519 CURRENT STATISTICS OF BROADCAST MEDIA IN MALAYSIA

  2. Radio in Malaysia • In 2013 there were 69 radio stations in Malaysia,44 government owned and 25 privately-owned station. - 46 Malay - 8 English - 5 Chinese - 2 Tamil - 2 Islamic

  3. Owned by government • - 6 Nasional: Klasik Nasional (BM), Muzik (BM), Traxx (BI), AiFM (BC), Minnal (BT), Asyik FM (Orang Asli) • - 28 regional stations: 14 Peninsular, • 6 Sabah, 8 Sarawak • KLFM, Kedah FM, Terengganu FM, NSFM, Selangor FM, Perak FM, Perlis FM, Melaka FM, Mutiara FM, Asyik FM, Johor FM, Klasik FM, Langkawi FM, Kelantan and Pahang

  4. Sabah • - Sabah FM (BM, BI, BC, B Bajau, B Murut, B Dusun, B Kadazan), Tawau FM, Sandakan FM, Labuan FM and Keningau FM, Sabah V FM

  5. Sarawak • - Sarawak FM (BM, BI, BC, B Iban, B Bidayuh), Bintulu FM, Seri Aman FM, Sibu FM, Miri FM, Limbang FM, Red FM and Wai FM, Rasa FM

  6. Privately-owned station (over the air) • - Media Prima: Fly FM, Hot FM ans One FM • - Suara Johor: Best FM (1st private station) • - STAR Rfm: Capital FM-988 (BC), Red 104.9 • ( BI), Suria FM (BM) • - Husa Network: Manis FM (Kelantan) • - Kristal Harta: Cats Radio (Sarawak) • - Institut Kefahaman Islam M’sia: IKIM FM • - Bernama: Radio 24 • - JAKIM : Salam FM

  7. Private Radio (AMP over the air) • - ERA, THR, Sinar, Xfresh, Lite, Mix, Hitz and MY • - Berbayar – Opus, Melody, Jazz, Osai, Classic Rock, Varia, Musiq’a, Nostalgia, Indian Beat, and Golden Oldies

  8. Radio listeners (government) - 2007/2009 • Klasik nasional – 1,305,000 1,032,000 • Muzik – 969,000 874,000 • Kedah FM – 827,000 701,000 • Kelantan – 769,000 777,000 • Minnal – 614,000 688,000 • AiFM – 574,000 580,000 • Perak FM – 468,000 368,000

  9. Radio listeners (privately-owned) - 2007/2009 • ERA – 5,223,000 3,985,000 • Hot – 3,964,000 3,776,000 • THR – 2,670,000 3,177,000 • Sinar – 2,387,000 3,823,000 • MY – 2,203,000 2,280,000 • 988 – 1,536,000 1,580,000 • Hitz – 1,297,000 1,287,000

  10. TV in Malaysia • In 2013 there were 7 FTA TV stations and one satellite TV stations and 3 TV Internet and 1 Digital Cable TV (ABN): - Government (TV1 & TV2) • - Private (Media Prima – TV3, nTV7, TV8 and TV 9) • - Satelite (Astro: 40 channels TV) • - Internet TV (Hypp TV, Fine TV and DETV) • - Digital Cable TV (ABN)

  11. Media Prima TV Targets: • TV 3 – Malay audience with progressive mindset • nTV 7 – Malaysian urban household, 25 – 45 years old, kids and Chinese • TV 8 – Young Malaysian urban, Chinese, 15 – 24 years old • TV 9 – ‘Traditional’ Malay audience

  12. TV audience reach– 2013 • TV 3 57 % • ASTRO 45 % • TV 2 52 % • TV 9 40 % • TV 1 43 % • nTV 7 41 % • TV 8 32 %

  13. ASTRO • A consortium owned by Tan Sri Ananda Krishnan • Shareholders: Khazanah Nasional Berhad, Bumiputra Trust, Usaha Tegas Entertainment Systems Sdn Bhd • A group of Multimedia, satellite TV (DTH satellite pay TV) Radio Broadcasting and ‘magazine publishing operations’.

  14. ASTRO Subscribers in Sept, 07 were 2,404,000 • In 2007 ASTRO invests RM141 million to broadcast 26% local issue plan and 74% import plan • Early 2008 ASTRO publishes 3,894 hours of local plans • ASTRO has over 110 channels

  15. System of ASTRO • MEASAT system satellite (Malaysia East Asia Satellite) • Launched on January 13, 1996 • using (KU-band spot beams) • Coverage: Malaysia, South Asia, East Asia including India, Philippines, Vietnam, Indonesia, Taiwan, Singapore and Brunei

  16. System 'KU-band spot beams' allow it' target specific markets and prevent 'Outage' • 'Life Span' - 12 years • Astro Service Center - All Asia Broadcast Centre (ABC), Bukit Jalil.

  17. Services • Over 172 broadcast television, 16 radio channels: 5 FM radio in digital format • Interactive applications include: Astro Stocklink, SMS TV, Pay-Per-View (Season Pass), Distant Learning, Home Shopping, Home Banking, Downloads Capabilities and TV games • Interactive remote control

  18. Astro has reached the 'target' 1,000,000 users in May 2003, a campaign - 'One In A Million' . At this time there are s are 4.2 million residential customers • Reduce installation and monthly rates, promotional two coders • Organize broadcast package for the customer's choice • Easy payment through bank and credit card

  19. Discussion on the issue of broadcast media • content plan • The influx of foreign plans • Participation and highlighting the various races in TV shows • Convergence of technology, the Internet and TV, radio, and SMS • Acculturation and minds of viewers

  20. TV and radio focused on the specific race • Advertising and social responsibility • The issue of 'Reality TV' eg. Akademi Fantasia, Joe's Millionaire, The Bachelor • Increase the 'information underclass' (rural-urban, women, men, educated-Illiterate)

  21. "Enrichment of culture 'and' cultural invasion ' • Quality shows • Political influence and propaganda • Entertainment vs. information • Technology spin-off, video, CD, CVD etc.

  22. Thank you!

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