Thrive Causemetics Donates $25 Million Worth of Beauty Products to Empower Women

1. Thrive Causemetics Donates $25 Million Worth of Beauty Products to Empower Women In line with their mission to drive philanthropy, Thrive Causemetics is celebrating their four-year anniversary by donating $25 million in products to empower women who are fighting cancer, surviving domestic abuse, or emerging from homelessness. Thrive Causemetics is a vegan, cruelty-free makeup company based in Los Angeles. The large in- kind donation of beauty products will benefit more than 50 non-profits across the country. CEO Karissa Bodnar, who founded Thrive Causemetics in her Seattle apartment in 2015, truly believes in the power of bringing beauty to all women going through challenges in life. From the first day, giving has been at the heart of Thrive Causemetics’ work. Upon selling her first pair of false eyelashes, Bodnar then donated a pair. Since that time, the company has made a donation for every product sold as part of its Beauty with a Purpose™ mission. “Everyone who purchases a product becomes part of our mission to give back—and after four years of building a compassionate community, we've created a movement to empower women through beauty." Bodnar said in a recent press release. All of Thrive Causemetics’ products are developed in the Thrive Lab in Los Angeles, and none of them use any animal-derived ingredients. This means everything from their lipstick and makeup brushes to their eyelash glue and mascara is made with vegan formulas and materials. Thrive Causemetics is also a cruelty-free cosmetics brand, so none of their products are ever tested on animals. Thrive Causemetics’ fourth-anniversary giving campaign comes only a few short months after their major donation to help support the people impacted by the California wildfires last fall. The brand practices responsive giving, with partners receiving what would best help them

2. achieve their goals. Sometimes this comes in the form of funds and other times it’s through high-performance products. With Thrive Causemetics most recent donation of $25 million worth of beauty products, one of the recipient organizations, Mary’s Place, will be able to further help women and families. Mary’s Place, from Bodnar’s home state of Washington, is an organization that offers people a safe place and path out of homelessness. The female-owned beauty brand is also seeking nominations for future recipients. In addition to being cruelty-free and vegan, all of Thrive Causemetics’ products are also free of parabens and sulfates. From lip, eye, and bronzer makeup to their multitasking CC cream, Thrive Causemetics upholds their promise to make high-performing products with high-quality ingredients. To find out more about Thrive Causemetics and to browse their vegan and cruelty-free products, go to https://thrivecausemetics.com/