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Engaging the Private Sector in the Promotion of Gender Equality and Women’s Empowerment through Tourism ICRT Responsible Tourism Conference London, 8 th January 2010. Lucy Ferguson Department of Politics University of Sheffield l.j.ferguson@sheffield.ac.uk. Introduction .
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Engaging the Private Sector in the Promotion of Gender Equality and Women’s Empowerment through TourismICRT Responsible Tourism ConferenceLondon, 8th January 2010 Lucy Ferguson Department of Politics University of Sheffield l.j.ferguson@sheffield.ac.uk
Introduction • What are gender equality and women’s empowerment and why do they matter? • Global policy context – Millennium Development Goal 3 • Structure and objectives of presentation
Gender Inequality in Tourism • Gender inequalities in tourism work • Gender inequalities in the distribution of benefits of tourism • Gender inequalities in tourism communities • Complex and contradictory outcomes for gender equality and women’s empowerment – tourism development reconfigures gender relations
Current policy on gender and tourism development • UNWTO Women in Tourism Taskforce • World Bank – ‘Gender Equality as Smart Economics’ approach • Current examples of projects promoting women’s economic empowerment
Some important reflexive questions • How to make gender equality a fundamental component of pro-poor tourism approaches? • To what extent want to tackle inequality? • What kind of notion of empowerment want to work with? Economic or more broad? • Who are ‘women’? What about differences between women along class, nationality and ethnicity lines?
Recommendations • Stage 1: Review of operations - where is gender equality component in current work? • Stage 2: Theoretically-informed analysis and conceptual clarity before attempting any gender equality programme • Stage 3: Contextual analysis - understand inter-sectionality and power relations in specific location • Stage 4: Integrate local women’s own concerns and wishes or aims will be misguided • Stage 5: Design specific programme and/or projects to use tourism to promote gender equality and women’s empowerment
Concluding Comments • The more clear the objectives and conceptual clarity, the more effective any outcomes are likely to be • No ‘quick fix’ solutions – will require analysis, implementation, reflection and evaluation in order to be successful • Convergence of global development policy and tourism development policy around gender issues – good moment to seize these opportunities • Open a dialogue – l.j.ferguson@sheffield.ac.uk