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# KentDigiCare. 10 Social Media Tips. # KentDigiCare – 12 July 2013 @ clarkmike. @ clarkmike. # KentDigiCare. ROI. If you haven’t redesigned your organisation & supported your people to innovate, you won’t get a return on any social media investment. @ clarkmike. # KentDigiCare. A+B+C>D.
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#KentDigiCare 10 Social Media Tips #KentDigiCare – 12 July 2013 @clarkmike @clarkmike
#KentDigiCare ROI If you haven’t redesigned your organisation & supported your people to innovate, you won’t get a return on any social media investment @clarkmike
#KentDigiCare A+B+C>D Organisations change (D) when they are uncomfortable (A), have a clear vision (B) & know the first steps (C) – social media needs to be everybody’s business @clarkmike
#KentDigiCare RT x RT x RT Right Technology, Right Tools at the Right Time – find stuff that works for you and your organisation @clarkmike
#KentDigiCare Master the tools Find the best tools and master them – they have a wider use – 80/20 social media over traditional @clarkmike
#KentDigiCare # Hashtag your organisation, understand your brand and digital footprint, get a 360 view @clarkmike
#KentDigiCare S>N Signal to noise – filter to find what is of value and is meaningful – your customers will appreciate it @clarkmike
#KentDigiCare Learn, Lead and Lean Learn from the digital leaders, innovators and mavericks - develop your own style, keep it simple @clarkmike
#KentDigiCare Move from 1:1 to M:M Scaling is crucial to turn information into knowledge, influence into action, outputs into outcomes @clarkmike
#KentDigiCare The C’s - Content, Context, Customers, Citizens, Communication, Connection, Collaboration, Community, Curation, Commitment, Consistency, Curiosity If it begins with ‘C’, you’re probably in the right place @clarkmike
#KentDigiCare The Last Post In the digital world its 24/7 and in your face, you can’t ignore it - you are only as good as your last post or tweet @clarkmike