1 / 33

IT Doesn’t Matter

IT Doesn’t Matter. Nick Carr. Questions. What does Carr mean when he discusses a vanishing advantage?  What is the advantage one gains from IT?. Questions. What does the commoditization of IT mean?  What is a commodity?  How do you make a product into something that is not a commodity? 

tocho
Download Presentation

IT Doesn’t Matter

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. IT Doesn’t Matter Nick Carr

  2. Questions • What does Carr mean when he discusses a vanishing advantage?  • What is the advantage one gains from IT?

  3. Questions • What does the commoditization of IT mean?  • What is a commodity?  • How do you make a product into something that is not a commodity?  • How does this Apply to IT?

  4. Questions • The examples of railroads and electricity seem to be similar to IT; are these analogies valid? • What is different about IT? • How is IT similar to these examples?

  5. Questions • What does Carr feel are the new rules for IT? • Do you think Carr’s recommendations are strategies that firms should follow? • Is there are role for IT in innovation and striving for excellence?

  6. Generating premium returns on your IT investments • What is IT Savy? • IT savvy refers to the planned, ongoing use of a set of interlocking business practices and competencies that collectively derive superior value from IT investments

  7. Generating premium returns on your IT investments • How does a firm become IT Savy? • What is helpful about viewing IT through the portfolio lens? • Successful IT portfolio techniques change the conversation from technical to strategic considerations by applying a commercial lens to IT investments • Why is this important? • the result is an allocation of IT assets that is appropriate for the company’s circumstances.

  8. Generating premium returns on your IT investments • What are the elements of this portfolio? • Infrastructure • Transactional • Informational • Strategic

  9. Generating premium returns on your IT investments • What are the hallmarks of the IT-savvy company?

  10. Generating premium returns on your IT investments • How do firms match IT-savvy practices and competencies with the IT portfolio?

  11. Investing in the IT that makes a competitive difference

  12. Investing in the IT that makes a competitive difference • What has changed? • Who has been changed? • What caused the change?

  13. Investing in the IT that makes a competitive difference • What has changed? A new dynamic • Who has been changed? Everyone • What caused the change? Not just IT, but processes

  14. Investing in the IT that makes a competitive difference • The indicators in the research: • Concentration • Turbulence • Performance spread

  15. Investing in the IT that makes a competitive difference

  16. Investing in the IT that makes a competitive difference

  17. Investing in the IT that makes a competitive difference

  18. Investing in the IT that makes a competitive difference • So, when did all this happen? • What is the underlying cause? • How do they make it work?

  19. Investing in the IT that makes a competitive difference • So, when did all this happen? Mid ’90s • What is the underlying cause? IT/productivity • How do they make it work?Embedded in IT & Propagation

  20. Investing in the IT that makes a competitive difference • How do we see this evolve? • Who is responsible for making it all work? • What should the mantra be?

  21. Investing in the IT that makes a competitive difference • How do we see this evolve?It’s a self propagating cycle • Who is responsible for making it all work?Managers, of course! • What should the mantra be?Deploy, innovate, propagate…

  22. Investing in the IT that makes a competitive difference • Where will the next brilliant idea come from? • So, is management out of the picture?

  23. Investing in the IT that makes a competitive difference • Where will the next brilliant idea come from?The masses • So, is management out of the picture?Of course not; identify and propagate

More Related