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Sweet Water. An Education and Awareness Raising TV Programme for Consciousness and Adequate behavior Towards a Sustainable Management of Water Resources. Sweet Water project Aims. To develop the mini series “Sweet Water” on the background of the topic water management (valid for Greece)
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Sweet Water An Education and Awareness Raising TV Programme for Consciousness and Adequate behavior Towards a Sustainable Management of Water Resources
Sweet Water project Aims • To develop the mini series “Sweet Water” on the background of the topic water management (valid for Greece) • To produce the TV Comic spots (approx.5) • To broadcast the series in the partner countries • To disseminate the “Sweet Water” series in Europe in order to gain follow-up actions • To initiate an European movement , where more parties and countries are invited to join in and adapt and/or create new “Sweet Water” series
Sweet Water TV Spots aims • To create awareness and consciousness for the preciousness and immense value of water for the planet earth and all life forms therein. • To understand the threat to water resources • To develop sensitive behaviour towards a sustainable water management
Sweet Water Consortium Development/ Production/ Broadcasting Mewcat ERT GR Ellingermaniki Agogi Studio JOB Mostra Communications NCRV NL
Current state of water management problems Aims for environment education in current curricula Current awareness raising actions in the media Selection of suitable topics for the content of spots Listing of main problems Comparison of Greece with other partner countries Curriculum Greece TV spots/ leaflets/actions Selection of 5 possible topics with validity in Greece but also in other countries Worpackage 1 State of Art
Content definition Definition of info content Definition of educational aims Outline of 3 to 4 mini stories targeting each one problem-storyline Topic definition Design of Figure Information Long term aims Short term aims Drafts of storylines Workpackage 2 Content definition /storyline
Development of main SW figure Storyboard design Evaluation reaction to figure and story Redesign Final storyboard Other audio/visual material to be defined Attributes 3 mini episodes Evaluation from TV experts Youngsters reactions to figure & story Final design Real film elements/texts/translations Workpackage 3 Storyboard/graphical design
Technical processing and production of comic spots Voice recordings translations Catalogue with content and background information for each spot Audio/written text in Greek (English/Dutch/ German) Leaflet or electronic form Worpackage 4 Production
Workpackage 5 Broadcasting • Repetitive Broadcasting in Greece • Broadcasting in Netherlands • Eventual broadcasting from other interested countries
Workpackage 6 Dissemination • Advertising through partner networks • Distribution of info material brochure • Internet Advertisement • Presentation of series at related exhibitions/ conferences
Evaluation of youngsters’ reactions Evaluation of series by external experts with regard to pedagogical and environmental impact Assessment of impact Television Screening Amount of follow-up activities Schools, Gallops Educational bodies Universities/Ministries Broadcasters Workpackage 7 Evaluation
Input for the content development Draft story-line and figure outlay Evaluation and comment from partners Final storyboard Meeting 10.04.02 30.05.02 15.06.02 31.08.02 Deadlines
Project Management • Contract commencement/bank details/reporting • Budget • Communication procedures by e-mail/phone • Reports from partners • Exchange of material • Web site/partner details