Supermetrics vs funnel.io which one to choose Or something else

1. Supermetrics Vs Funnel.Io Which One To Choose? Or Something Else When you are looking for a funnel.io alternative, it can be already assumed that you are a digital marketer. And the search for alternatives signifies that you are not fully satisfied with all your marketing needs. Hence arises the need to look for other better alternatives to funnel.io. Or in a broader aspect address the advantages and limitations of multiple tools. Although both the products i.e. funnel.io and supermetrics address the issue of solving your similar marketing issues and look like doing the same job, which involves connecting to different sources of data and pushing them to any digital place so you can make reports out of it, there are certainly important differences between both the tools. Hence you need to dive a little deeper to understand the real differences between both the products and decide which one suits you the best. Built-in Reporting Tool While funnel.io has a built-in reporting tool unlike super metrics, it is of not much use by now, as the feature has already lost its popularity soon after google has announced free data studio back in 2016. If you consider the past years that is before 2016, the particular feature may have gained you a lot of benefits, but now whatever gaps supermetrics previously had has improved with time. Price and Pricing Model Both the supermetrics vs funnel.io has different roadways in case of pricing. On one hand, where supermetrics has a quite transparent self-explained model, funnel.io is a bit more complicated. When it comes to the funnel.io pricing, it is a bit tricky to catch your eye in a single glance, but a critical evaluation can offer you the required information. Let’s discuss it in detail. Funnel.io has divided all its 400 connectors into two groups. Of which the first group consists of all the ad networks and the second group consist of all others like the google analytic. Now, the catch is, the funnel will connect you to all the limitless connectors coming from the ad network. Which seems quite helpful and satisfactory at the beginning. But when you look deep into it, you will realize that as and when you connect funnel to an ad network it automatically evaluates the total amount spent among all the connected ad networks and then sets up your pricing tier accordingly.

2. Supermetrics Pricing Unlike the funnel.io dashboard, supermetrics do not interfere with what you spent on media. Which is quite justifiable, as it's your own thing and choice. All that supermetrics bother about is, what are their products that you are interested in, and whether your business demands any premium connectors. Every individual product has its pricing tier that’s being mentioned on the pricing page without any hidden cost. Now at the same time, you should also be aware that supermetrics have imposed certain limitations upon the total number of queries per day and the amount of data that you can pull per day. A quick view of the differences between supermetrics vs funnel.io supermetrics offer all your marketing metrics in a single place, whereas funnel.io position all your marketing data to your desired place. The number of accounts connected in supermetrics depends upon the product and pricing plan. While funnel.io offers you with unlimited ad accounts along with non-ad accounts with an additional cost. The user number depends upon product plan and pricing in supermetrics, but there are no such limitations in funnel.io. Supermetrics allows the user to sign up for the product using the website self-service. Contrary to which signing up funnel.io requires a contact for demo at the very first step. The Bottom Line The above-mentioned details might have cleared your doubts about whether funnel.io alternative like supermetrics is more helpful or not. The differences present in both the products demand a more critical eye to understand which product lacks in what. Henceforth it is upon you to decide the best tool depending upon your business requirements.