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Group 4 Nodira Árni Sardorbek Aslbek. Agenda. Introduction Visual identity Star analysis Site map and development process of campaign website Conclusion. Introduction. Pilgrim ANTM (America’s Next Top Model). Visual Identity. Logo –
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Group 4 Nodira Árni Sardorbek Aslbek
Agenda • Introduction • Visual identity • Star analysis • Site map and development process of campaign website • Conclusion
Introduction • Pilgrim • ANTM (America’s Next Top Model)
Visual Identity • Logo – • Fonts – Sans Serif font family (Arial, Geneva, Helvetica) • Colors – The main colors we are using for the website are red and golden (yellow). Red Yellow R = 255, G = 0, B = 0 R = 255, G = 153, B = 0 C = 0, M = 99, Y = 100, K = 0 C = 0, M = 47, Y = 100, K = 0 Pantone = 1795 C Pantone = 1375 C Hexadecimal #FF0000 Hexadecimal #FF9900
Star Analysis • Purpose - create awarness - experience of the product - information and entertainment • Goal - to create good relationship between visitors and the company - to create interest and desire to buy the product
Site Map • http://pilgrim.subsite.dk/group4/website1/index.html
Conclusion Our aim was to make an appropriate logo, interactive and entertaining website for the campaign. We have organized, designed and implemented the website. The website was final product of our semester case. In all, we used in practice what we are learning and it helped us to check how far we can go in this area.