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Social Media Basics and How to Select Right Platform

Social media has leveraged every business in such a way that businesses canu2019t survive without the influence of social media these days. Companies are investing a plethora of money on various social media platforms to engage with their customers and promote their brands in front of a wider audience. Companies also prefer those candidates who have sound knowledge of social media marketing and digital marketing. Many institutes are also offering the best Digital Marketing Training In Ahmedabad for aspirants.

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Social Media Basics and How to Select Right Platform

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  1. Contact - +91 9979767991 Email - contact@traininginseo.in Social Media Basics and How to Select Right Platform SOCIAL MEDIA MARKETING, SOCIAL MEDIA MARKETING TRAINING, SOCIAL MEDIA MARKETING TRAINING AHMEDABAD, SOCIAL MEDIA TRAINING AHMEDABAD This is the topic I have explained at GLS MBA Department. Social media has leveraged every business in such a way that businesses can’t survive without the influence of social media these days. Companies are investing a plethora of money on various social media platforms to engage with their customers and promote their brands in front of a wider audience. Companies also prefer those candidates who have sound knowledge of social media marketing and digital marketing. Many institutes are also offering the best Digital Marketing Training In Ahmedabad for aspirants. www.traininginseo.in

  2. Contact - +91 9979767991 Email - contact@traininginseo.in I have explained all the fundamental topics falls under social media marketing. Please review them and let me know how this article helps you to increase your knowledge. In case you would like to enrol for the course please visit Social Media Marketing Training page. www.traininginseo.in

  3. Contact - +91 9979767991 Email - contact@traininginseo.in Why Social Media is Important? You can connect with your targeted audience with the help of social media marketing. ● 168 Million (16.8 Crore) Users are using social media in India. Which is going to be around 300 million (30 crore) by 2020. ● 36% Users Spent 1-2 Hours Per Day On Social Media In 2015. ● Social media marketing helps to validate your brand. ● 71% of consumers who received a quick response on social media would recommend the brand to others. ● Social media marketing is measurable and you can measure leads, likes, comments, reach, visits, conversion rate etc…. which is not possible in traditional marketing. We offer Social Media Marketing Training In Ahmedabad in which you can learn all below things practically with 2 case studies. Flipkart Facebook Page www.traininginseo.in

  4. Contact - +91 9979767991 Email - contact@traininginseo.in Amazon Facebook page www.traininginseo.in

  5. Contact - +91 9979767991 Email - contact@traininginseo.in “With a projected 25% annual growth over the next 5 years, it’s time to invest in social media.” Social Media Usage Social Media Platform Details Promotion Through Active Users in Million Facebook Social sharing platform Page, Profile 2.01 Billion (200 Crore) Twitter News sharing platform Profile 328 Million (32.8 Crore) LinkedIn Professional Network Page, Profile 500 Million (50 Crore) Google+ Google social media Platform Page, Profile 39 Million (39 Crore) Pinterest Image sharing platform Profile 175 Million Instagram Image sharing platform Profile 1 Billion www.traininginseo.in

  6. Contact - +91 9979767991 Email - contact@traininginseo.in How to do competitor Analysis? Search in Google for your business related keywords, List out competitors in your segment. Then open Http://Www.Fanpagekarma.Com and enter your competitors page name and then analyze below things, Content Types -To know which types of content people engage more often. See Facebook Example for the same. Flipkart s Facebook statistics Free insights and reports. (1) www.traininginseo.in

  7. Contact - +91 9979767991 Email - contact@traininginseo.in Flipkart s Facebook statistics Free insights and reports. (2) www.traininginseo.in

  8. Contact - +91 9979767991 Email - contact@traininginseo.in Flipkart s Facebook statistics-Success Rate per post Times & Types -To know on which day your competitors post more often and interactions they get. See Facebook Example for the same. www.traininginseo.in

  9. Contact - +91 9979767991 Email - contact@traininginseo.in Flipkart s Facebook statistics Engagement Per Time. www.traininginseo.in

  10. Contact - +91 9979767991 Email - contact@traininginseo.in Flipkart s Facebook statistics Posts per day. (3) Influencers -Whose content gets more likes, comments or shares. See Facebook Example for the same. www.traininginseo.in

  11. Contact - +91 9979767991 Email - contact@traininginseo.in Flipkart s Facebook statistics-Top Influencer. ( Flipkart s Facebook statistics Pages with same active fans. (3) www.traininginseo.in

  12. Contact - +91 9979767991 Email - contact@traininginseo.in How to create calendar for social media posting? Format to Store Data Google Sheets Format to Store Data Google Sheets www.traininginseo.in

  13. Contact - +91 9979767991 Email - contact@traininginseo.in Photos A picture is worth much more than that. They stand out better compared to status updates or posted links. Call To Action Your audience tends to respond better when they are given specifics as to what to respond to adding the phrase, “Like” this if you … or Click “like” if you ___.Write actions users have to do. Like- Hit like if you agree!!!. And post engaging words. Festival Wish List of Festival link need to add Birthday wish Need to create google form and ask them to fill Frequency Of Posting Pages that posted one or two times per day receives 40% higher user engagement compared to pages that had more than 3 posts per day. # tag in post update. Add # tag only for products/services names which are in trending or most peoples used to buy/take the service. www.traininginseo.in

  14. Contact - +91 9979767991 Email - contact@traininginseo.in Scheduled Posts Schedule post based on location timing. So, that we can expect most people will see that post and get more visits/likes. Best time + day for posting in India Best timing for Social Media Post totally depend upon target audience, it also depend upon product and services offering for audience. Best Time to post on Social Media in India How to choose the best social media for your business? Consider the below parameter before taking the final call. What social media channels does your audience use? Several studies have claimed that Facebook and Twitter are the most popular platforms among US adults. Now, suppose you are dealing with a product for people aged 65+, you won’t like to promote it on social media channels like Twitter or Reddit because only a few people of that age group use those platforms. To promote your products, you should focus on Facebook and YouTube. Where are your competitors focusing? These days, companies are integrating their social media profiles on their websites. From this, you can understand where your competitors are focusing their efforts and how they are maintaining their social media profiles. What advertising opportunities does each platform offer? www.traininginseo.in

  15. Contact - +91 9979767991 Email - contact@traininginseo.in Every social media channel embraces the customers with a lot of advertising opportunities. Social media channels like Facebook and LinkedIn have deep datasets that help you target ads to a very specific audience. How much time can you afford to social media consistently? Instead of focusing on every social media channel, you should focus on one/two and keep them updated regularly. Create specific content that goes well with that particular social media platform. Always select the platform that caters best to your business goals and audience preferences. www.traininginseo.in

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