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The Market for Nursing Home Quality. David Grabowski University of Alabama at Birmingham. Background. The standard economic model of quality competition assumes: Privately purchased care Perfectly informed consumers Choice across providers No government intervention
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The Market for Nursing Home Quality David Grabowski University of Alabama at Birmingham
Background • The standard economic model of quality competition assumes: • Privately purchased care • Perfectly informed consumers • Choice across providers • No government intervention • The NH market clearly deviates from all of these assumptions
History • In the 1970s, states generally paid for NH care on a cost-based basis • Little information typically available to potential NH consumers • Certificate-of-need and construction moratoria often created excess demand for services • Occupancy rates were above 95%
Current Market (Times Have Changed) • States generally pay for care on a case-mix adjusted prospective basis • Public quality reporting now available • CON/moratoria no longer relevant in many NH markets due to the growth in assisted living • Occupancy rates now around 87% • One-third of facilities that call themselves "assisted living" have been in business for five or fewer years, and 60% have been in operation for ten or fewer years (Hawes et al., 1999)
Examples: Market for Quality • Beverly Enterprises, Inc. • Currently experimenting with model of “resident-centered” care in 10 NHs in order to gain competitive advantage • Wellspring Innovative Solutions, Inc. • 11 NHs formed alliance to compete on the basis of quality for managed care business • Philadelphia/Buffalo LTC markets • Philadelphia has experienced growth in CCRCs due to increased housing wealth; Buffalo has experienced growth in assisted living due to large pensions of retired factory workers
Research: Market for Quality • Innovation • Competition among nursing homes associated with more Alzheimer’s and sub-acute care units (Banaszak-Holl et al., 1996) • Facility closures • High deficiency facilities more likely to voluntarily exit the market (Angelelli et al., 2003) • Response to Medicaid Payment Changes • Higher Medicaid payment rates are associated with better quality (Grabowski, 2001)
Grabowski & Angelelli, in press HSR Effect of Medicaid Payment on patient-level risk-adjusted pressure ulcer incidence Elasticity All Markets - 0.16* High Occupancy Markets - 0.06 High Medicaid Homes - 0.31* * = statistically significant at the 1% level
Research Needs 1) What are the returns to greater competition in today’s marketplace? • Earlier work finds that more concentrated markets achieve better outcomes (Zinn, 1994) • I/O theory generally holds that when market share is concentrated in a few large firms, competition is diminished • In health care markets, concentration may diminish the effect of information asymmetry, which could increase competition (Pauly and Satterthwaite, 1981) • Need to update this work with more recent data and better quality measures
Research Needs 2) Can we adjust Medicaid payment policy to better harness market forces? • Why not reward high quality providers with higher Medicaid payment rates? • Demonstration-based evidence supports such a payment system (Norton 1992) • Additional demonstrations… • Tradeoffs of investment in NH and other LTC settings
Research Needs (cont.) 3) Will greater consumer information create greater quality competition? • We need more research on the relationship between consumer information and consumer choice. • Limited knowledge of how hospital discharge planners influence process
Research Needs (cont.) 4) What is the return to increased NH regulation? • State and Federal governments both are discussing increased minimum staffing standards • Federal government continues to use costly survey and certification process • Are there market-based alternatives that may encourage more efficient outcomes?
Research Needs (cont.) 5) What is the role of assisted living and other NH substitutes towards encouraging good outcomes? • There is no research tying growth in assisted living market to NH quality • Very limited government intervention in assisted living markets in most states • Thus, no systematic data • However, some states have put assisted living providers under CON