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Computer Custo- Service Company. Dakota Stammen 625 East Silver 1-800-220-5523 Computercustoservicecomp.weebly.com Computercustocomp@hotmail.com. Executive Summary.
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Computer Custo- Service Company Dakota Stammen 625 East Silver 1-800-220-5523 Computercustoservicecomp.weebly.com Computercustocomp@hotmail.com --
Executive Summary Computer Customizing Service Company will provide Customized computers and/or Stock computers with a choice of the customization. My company will also provide Training, Networking, upgrade services, and repair services. My Business will start out as a sole proprietor but is planned to be changed to a partnership when I find partners I can trust. The Market: Our computers are made to be affordable without compromising speed, performance, memory, etc. We will get our revenue from other small businesses and other computer savvy citizens. The computer Industry is expected to continue to grow at a high rate as well as computer speeds for years to come, which will provide a rich resource for sales. Start-up Funding and Financials To get my Customizing Service started, I am providing the cash and assets. My conservative sales forecasts, based on industry research within the local area, projects hefty sales in the first year and follow on years. To reach these goals, Iwill use an aggressive advertising campaign to inform the public of the service that I provide. With good cost control, I hope to see a net profit the first year. Pg. 1
Executive Summary Vision and Mission Statements: My goal is to provide quality customized computers at affordable prices at the speed and performance levels that the customers desires. Mission Goals: Establishing a brand identity and promoting the brand through marketing. Quality: getting the job done right the first time, offering a 100% guarantee. Establishing good customer relationships Company Summary: Computer Customizing Service Company is a Sole Proprietor located in Wapakoneta-on-625 East Silver, owned by Dakota Stammen. I will build the necessary infrastructure to quickly and efficiently respond to customers' computer needs, guaranteeing speedy, friendly, competent, and cost-effective technical support. Pg. 2
Company Description/Product and Service Plan Type of Business: Computer Customizing Service Company is an Sole Proprietor located in Wapakoneta-on 625 East Silver, owned and operated by Dakota Stammen. Products/Services Offered: Computer Customizing Service Company will provide Customized computers and/or Stock computers with a choice of the type of customization. My company will also provide upgrade services and repair services on all customized computers. When my company becomes more established we plan to offer computer Training, and Networking. Pg. 3
Company Description/Product and Service Plan Success/Growth of the Business As the owner of this company, I will build the necessary infrastructure to quickly and efficiently respond to customers' computer needs, guaranteeing speedy, friendly, competent, and cost-effective products and technical support. I am confident that my computer skills, problem solving ability, and communication skill will result in the customer's satisfaction and repeat business. The demand for affordable computers to meet small business and/or home office needs will result in the revenue to help this company be successful. The computer industry is expected to continue to grow at a high rate as well as computer speeds for years to come, which will provide a rich resource for sales. Pg. 4
Vision and Mission Statements • Vision Statement: Computer Customizing Service Company will provide quality customized computers at affordable prices at the speed and performance levels that the customers desires. • Mission Statement: The short term objective is to start this company quickly and inexpensively with a minimum amount of debt. The long term objective is to grow the company into a stable and profitable entity that the owner can easily and comfortable manage. Pg. 5
Vision and Mission Statements • Mission Goals: • Establishing a brand identity and promote this brand through marketing. • Quality: Getting the job done right the first time, offering a 100% guarantee. • Establishing good customer relationships Pg. 6
Marketing Plan • Marketing Niche: Our computers are made to be affordable without compromising speed, performance, memory, etc. We will get our revenue from other small businesses and other computer savvy citizens. The computer Industry is expected to continue to grow at a high rate as well as computer speeds for years to come, which will provide a rich resource for sales. • Pricing Plan: • Total customization = $850 • Stock with limited customization = $600 • Software = $260 • Repair Services = $50 + Parts • Upgrade Services = $25 + Parts Pg. 7
Marketing Plan • Company Image: • The company image will portray the insides of a computer to reflect a customised computer job. A reflection of one is as follows: Pg. 8
Marketing Plan • Marketing Tactics/Media and Budget: The owner of Computer Customizing Service Company will promote the company’s product and services by generating some basic literature/brochures to mail to potential customers, and placing phonebook ads, newspaper ads and web ads to establish initial positioning. The owner will set aside $1000 to promote the business. Pg. 9
Financial Plan • Start-up Budget: * Startup Inventory = $3500 * Web Site: $60 * Business Cards = $25 * Insurance = $150 * Advertisement = $1,000 Total Start-up Budget = $4,735 • Operating Budget per month: * Payroll = $0 * Marketing/Promotion = $84 * Rent (home-based) = $0 * Utilities = $125 * Insurance = $150 Total Operating Budget = $359 Pg. 10