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Minneapolis – St. Paul Visitor Count and Profile

Minneapolis – St. Paul Visitor Count and Profile. Kevin Hanstad May 16, 2013. Minneapolis Visitors. 35+ years of age Earn up to $100,000 Half are one adult traveling alone However, the average traveling party is 1.9 persons Only 15% bring children along One-half are from Minnesota

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Minneapolis – St. Paul Visitor Count and Profile

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  1. Minneapolis – St. Paul Visitor Count and Profile Kevin Hanstad May 16, 2013

  2. Minneapolis Visitors • 35+ years of age • Earn up to $100,000 • Half are one adult traveling alone • However, the average traveling party is 1.9 persons • Only 15% bring children along • One-half are from Minnesota • A quarter are from the bordering states of Wisconsin, Iowa and the Dakotas • Half are visiting for the day only • Eight out of ten travel by automobile for an average of 311 miles one-way • 73% make return visits • 6.9 visits on average across a three-year period

  3. Minneapolis Visitors (Continued) • 80% visit for leisure and 20% for business • Stay for three nights on average if an overnight trip • Spend $80 per person per day • Participate in four key activities • Sports (professional, winter and amateur) • Shopping • Friends and Family Events (weddings, funerals, holidays, reunions and graduations) • Family Entertainment (zoo, aquarium, and amusement / water parks)

  4. Visitors to Minneapolis – St. Paul (Millions) + 4.1% + 6.1% Source: D.K. Shifflet & Associates, Ltd.

  5. Leisure Visitors to Minneapolis – St. Paul (Millions) + 4.1% + 6.1% Source: D.K. Shifflet & Associates, Ltd.

  6. Visitor Spending in Minneapolis – St. Paul (Millions) + 5.5% + 10.2% Source: D.K. Shifflet & Associates, Ltd.

  7. Leisure Visitor Spending in Minneapolis – St. Paul (Millions) + 5.7% + 11.4% Source: D.K. Shifflet & Associates, Ltd.

  8. Age of Visitors 73% are 35+ Years of Age Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

  9. Average Age of Visitors Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

  10. Generation of Visitors Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

  11. Income of Visitors 74% Earn Up to $100,000 Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

  12. Average Income of Visitors Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

  13. Marital Status of Visitors Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

  14. Household Size Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

  15. Average Size of Household Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

  16. Presence of Children in the Household Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

  17. Occupation of Visitors Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

  18. Education of Visitors Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

  19. State of Origin Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

  20. 70% of Visitors are From the Five State Area Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

  21. City of Origin 38% Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

  22. Mode of Transportation Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

  23. One Way Distance Traveled by Automobile Average = 311 Miles Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

  24. Traveling Party 46% 1.9 Persons on Average Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Stays Based”

  25. Length of Trip Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Stays Based”

  26. Length of Stay Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Stays Based”

  27. Average Number of Nights on Overnight Trips Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Stays Based”

  28. Type of Accommodations Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

  29. Purpose of Visit Business Leisure Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

  30. Purpose of Visit Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

  31. Number of Visits in Past Three Years 74% Return Rate 6.9 Visits on Average Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

  32. Expenditures Per Person Per Day Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Days Based”

  33. Primary Activities Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Stays Based”

  34. Primary Activities Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Stays Based”

  35. Primary Activities Indexed to USA Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Stays Based”

  36. Primary Activities Indexed to USA Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Stays Based”

  37. Destination Rating (Ten-Point Scale: 1 = “Poor” and 10 = “Excellent”) Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

  38. Month Trip Started Source: D.K. Shifflet & Associates, Ltd., Calendar Year 2011, “Person-Stays Based”

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