Poslijediplomski specijalisticki studij: Marketing posebnih podrucja Pristupni rad iz kolegija : E-marketing

Dec 16, 2012

280 likes | 537 Views

Share Presentation

Embed Code

Link

trula

Download Presentation

Poslijediplomski specijalisticki studij: Marketing posebnih podrucja Pristupni rad iz kolegija : E-marketing

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

Marketing mix

Marketing mix. THE TIMES 100. The marketing mix is the combination of variables that a business uses to carry out its marketing strategy and meet customer needs. The marketing mix is often called the 4Ps: Product Price Place Promotion. Marketing mix.

951 views • 22 slides

Lecture 1

0. Lecture 1. Marketing : creating customer value. 0. Lecture Objectives. By the end of this lecture, you should be able to Define marketing and outline the concepts of needs, wants and demands

766 views • 35 slides

E-MARKETING (INTERNET MARKETING)

E-MARKETING (INTERNET MARKETING). E-MARKETING . Marketing: A comprehensive process that involves every aspect of a business from designing its products , setting the pricing strategy to analysing sales statistics and collecting customer feedback . E-Marketing:

1.74k views • 124 slides

The marketing mix

The marketing mix. Or the 4 Ps of marketing. The marketing mix. ‘The marketing mix is a recipe for effective marketing. Using the marketing mix when planning the marketing for a product allows for a consistent approach’ Getting a good balance of the 4 Ps will mean an effective

643 views • 31 slides

Sports Marketing

Sports Marketing. What is the Marketing Mix?. Objectives. Define marketing. Explain the marketing concept. Explain the marketing mix. Create a marketing plan using the marketing mix. Marketing Defined. Because of competition, an organized marketing plan is essential.

354 views • 7 slides

MARKETING vs marketing VAL

MARKETING vs marketing VAL. www.consulttus.com. Big-M vs small-m marketing. What is marketing to you? What is marketing to your investors? What is “Big M” marketing? What is “small m” marketing? Which one will get you the money? Which one drives profitable growth?

478 views • 8 slides

Understanding Marketing in the NHS

Understanding Marketing in the NHS. Ginette Camps-Walsh HSJ CONFERENCE Fundamentals of Marketing for the NHS. Understanding Marketing in the NHS. What is marketing? Why does the NHS need marketing? Marketing at the heart of your Trust Marketing guidelines Securing Customer Loyalty

768 views • 39 slides

Marketing

Marketing. Marketing ’ s Value to Consumers, Firms & Society Professor Close. Objectives. Provide students with an overall introduction to marketing Customer service and satisfaction Talk about the components of marketing Briefly mention about the history of marketing

445 views • 15 slides

Marketing: Veranderingen in Belang en Rol

Marketing: Veranderingen in Belang en Rol. Evolutie of Revolutie?. Babylon in Marketing. Concentrated Marketing Consumer Oriented Marketing Differentiated Marketing Direct-Mail Marketing Direct Respons Television Marketing Innovative Marketing Societal Marketing Global Marketing

732 views • 24 slides

MARKETING RESEARCH

MARKETING RESEARCH. 5 th edition Alvin C. Burns Ronald F. Bush. Introduction to Marketing Research. Because Marketing Research is part of Marketing we should understand:. What is marketing? What is the marketing concept? What is marketing strategy?. What is Marketing?.

1.13k views • 29 slides

Integrated Marketing

Integrated Marketing. Search Engine Marketing Chapter 1 Instructor: Dawn Rauscher. Brief Marketing History. When Did it Begin? 1800’s -- Newspapers 1900’s -- Radio & TV Types of Marketing? Direct Marketing Database Marketing Profiling Clustering Segmentation.

347 views • 16 slides

What is marketing?

What is marketing?. Outline. What is marketing? What is marketed (scope of marketing)? What is a market (where does marketing take place, markets and competition)? Company orientation toward the marketplace The age of customer capitalism. Defining Marketing. Needs and wants

509 views • 24 slides

INTERNATIONAL MARKETING

INTERNATIONAL MARKETING. Gizem KILIÇ 2010503044 Industrial Engineering Department, Dokuz Eylül University, Turkey. INTERNATIONAL MARKETING. What is marketing? International Marketing (IM) International Marketing Plan Epilogue. What is MARKETING ?. The marketing is ;

703 views • 28 slides

More Related